{"version":"1.0","provider_name":"UX TIMES","provider_url":"https:\/\/uxdaystokyo.com\/articles","author_name":"\u9ad8\u6a4b \u7950\u54c9","author_url":"https:\/\/uxdaystokyo.com\/articles\/author\/yuya-takahashi\/","title":"LTV | UX TIMES","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"wrYvjachQU\"><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/ltv\/\">LTV<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/ltv\/embed\/#?secret=wrYvjachQU\" width=\"600\" height=\"338\" title=\"&#8220;LTV&#8221; &#8212; UX TIMES\" data-secret=\"wrYvjachQU\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var 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Value\uff09\u306f\u300c\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\u300d\u3068\u8a33\u3055\u308c\u308b\u3002\u4e00\u4eba\u306e\u9867\u5ba2\u304c\u30b5\u30fc\u30d3\u30b9\u3092\u4f7f\u3044\u59cb\u3081\u3066\u304b\u3089\u7d42\u3048\u308b\u307e\u3067\u306e\u5168\u671f\u9593\u3067\u3001\u81ea\u793e\u306b\u3069\u308c\u3060\u3051\u306e\u5229\u76ca\u3092\u3082\u305f\u3089\u3059\u304b\u3092\u6e2c\u308b\u305f\u3081\u306e\u8003\u3048\u65b9\u3060\u3002\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u304c\u96e3\u3057\u304f\u306a\u3063\u305f\u73fe\u4ee3\u306b\u304a\u3044\u3066\u3001\u65e2\u5b58\u306e\u9867\u5ba2\u3068\u3044\u304b\u306b\u9577\u304f\u826f\u597d\u306a\u95a2\u4fc2\u3092\u7bc9\u304f\u304b\u304c\u4e8b\u696d\u6210\u9577\u306e\u9375\u3068\u306a\u308b\u3002LTV\u306f\u3001\u305d\u306e\u9577\u671f\u7684\u306a\u8996\u70b9\u3067\u306e\u9867\u5ba2\u4fa1\u5024\u3092\u53ef\u8996\u5316\u3057\u3001\u7d4c\u55b6\u5224\u65ad\u3092\u52a9\u3051\u308b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3042\u308b\u3002   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\u4f8b\u3048\u3070\u3001\u300c\u9ad8\u4fa1\u683c\u30d7\u30e9\u30f3\u306e\u8ffd\u52a0\u300d\u306f\u8cfc\u5165\u5358\u4fa1\u306b\u3001\u300c\u4fbf\u5229\u306a\u901a\u77e5\u6a5f\u80fd\u306e\u6539\u5584\u300d\u306f\u5229\u7528\u983b\u5ea6\u3084\u7d99\u7d9a\u671f\u9593\u306b\u3001\u300c\u521d\u5fc3\u8005\u5411\u3051\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb\u306e\u5f37\u5316\u300d\u306f\u65b0\u898f\u9867\u5ba2\u306e\u7d99\u7d9a\u671f\u9593\u306b\u3001\u305d\u308c\u305e\u308c\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3060\u308d\u3046\u3002\u3053\u308c\u3089\u306e\u65bd\u7b56\u304cLTV\u306b\u4e0e\u3048\u308b\u30a4\u30f3\u30d1\u30af\u30c8\u306e\u5927\u304d\u3055\u3068\u3001\u958b\u767a\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u3092\u5929\u79e4\u306b\u304b\u3051\u308b\u3053\u3068\u3067\u3001\u300c\u3069\u306e\u6a5f\u80fd\u304c\u6700\u3082\u9867\u5ba2\u3068\u306e\u9577\u671f\u7684\u306a\u95a2\u4fc2\u69cb\u7bc9\u306b\u8ca2\u732e\u3059\u308b\u304b\u300d\u3068\u3044\u3046\u8996\u70b9\u3067\u512a\u5148\u9806\u4f4d\u3092\u6c7a\u5b9a\u3067\u304d\u308b\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30c1\u30fc\u30e0\u306e\u52aa\u529b\u3092\u4e8b\u696d\u6210\u9577\u306b\u76f4\u7d50\u3055\u305b\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308b\u3002 \u95a2\u9023\u7528\u8a9e   Churn Rate (\u30c1\u30e3\u30fc\u30f3\u30ec\u30fc\u30c8 \/ \u89e3\u7d04\u7387): \u9867\u5ba2\u304c\u30b5\u30fc\u30d3\u30b9\u3092\u8f9e\u3081\u3066\u3057\u307e\u3046\u5272\u5408\u3002\u3053\u306e\u6570\u5024\u304c\u4f4e\u3044\u307b\u3069\u9867\u5ba2\u6e80\u8db3\u5ea6\u304c\u9ad8\u3044\u3053\u3068\u3092\u793a\u3057\u3001LTV\u3092\u9ad8\u304f\u4fdd\u3064\u305f\u3081\u306e\u91cd\u8981\u306a\u8981\u7d20\u3068\u306a\u308b\u3002  ARPU (\u30e6\u30fc\u30b6\u30fc\u4e00\u4eba\u3042\u305f\u308a\u306e\u5e73\u5747\u58f2\u4e0a): \u4e00\u5b9a\u671f\u9593\u306b\u304a\u3051\u308b\u3001\u9867\u5ba2\u4e00\u4eba\u5f53\u305f\u308a\u306e\u5e73\u5747\u7684\u306a\u58f2\u4e0a\u91d1\u984d\u3092\u793a\u3059\u6307\u6a19\u3002LTV\u3092\u69cb\u6210\u3059\u308b\u300c\u5358\u4fa1\u300d\u306e\u8981\u7d20\u306b\u95a2\u308f\u308b\u3002  https:\/\/uxdaystokyo.com\/articles\/glossary\/mrr\/  https:\/\/uxdaystokyo.com\/articles\/glossary\/cac\/"}