{"version":"1.0","provider_name":"UX TIMES","provider_url":"https:\/\/uxdaystokyo.com\/articles","author_name":"\u9ad8\u6a4b \u7950\u54c9","author_url":"https:\/\/uxdaystokyo.com\/articles\/author\/yuya-takahashi\/","title":"ROI | UX TIMES","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"6deY830Ool\"><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/roi\/\">ROI<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/roi\/embed\/#?secret=6deY830Ool\" width=\"600\" height=\"338\" title=\"&#8220;ROI&#8221; &#8212; UX TIMES\" data-secret=\"6deY830Ool\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var 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\u73fe\u4ee3\u306e\u30d3\u30b8\u30cd\u30b9\u3067\u306f\u3042\u3089\u3086\u308b\u4f01\u696d\u6d3b\u52d5\u304c\u300c\u6295\u8cc7\u300d\u3068\u898b\u306a\u3055\u308c\u308b\u304c\u3001\u9650\u3089\u308c\u305f\u30ea\u30bd\u30fc\u30b9\u3092\u3069\u3053\u306b\u914d\u5206\u3059\u3079\u304d\u304b\u3068\u3044\u3046\u554f\u3044\u306b\u5bfe\u3057\u3001ROI\u306f\u5ba2\u89b3\u7684\u306a\u5224\u65ad\u57fa\u6e96\u3092\u4e0e\u3048\u308b\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u611f\u899a\u3084\u7d4c\u9a13\u5247\u3060\u3051\u306b\u983c\u3089\u306a\u3044\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u5408\u7406\u7684\u306a\u610f\u601d\u6c7a\u5b9a\u304c\u53ef\u80fd\u3068\u306a\u308b\u3002  \u65bd\u7b56\u306e\u52b9\u679c\u3092\u5171\u901a\u306e\u7269\u5dee\u3057\u3067\u6e2c\u308b ROI\u306e\u672c\u8cea\u306f\u3001\u305d\u306e\u30b7\u30f3\u30d7\u30eb\u306a\u8a08\u7b97\u5f0f\u306b\u96c6\u7d04\u3055\u308c\u3066\u3044\u308b\u3002      ROI (%) = (\u5229\u76ca\u984d \u00f7 \u6295\u8cc7\u984d) \u00d7 100 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\u95a2\u9023\u7528\u8a9e  LTV (Life Time Value) \u30c7\u30e5\u30dd\u30f3\u5206\u6790  https:\/\/uxdaystokyo.com\/articles\/glossary\/roas\/ https:\/\/uxdaystokyo.com\/articles\/glossary\/cac\/"}