{"id":10077,"date":"2018-08-22T11:29:31","date_gmt":"2018-08-22T02:29:31","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=10077"},"modified":"2020-08-21T14:10:34","modified_gmt":"2020-08-21T05:10:34","slug":"hooked-model","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/hooked-model\/","title":{"rendered":"\u30d5\u30c3\u30af\u30e2\u30c7\u30eb"},"content":{"rendered":"<p>\u30cb\u30fc\u30eb\u30fb\u30a4\u30e4\u30fc\u30eb\u304c\u63d0\u5531\u3057\u305f\u9867\u5ba2\u4f53\u9a13\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u8868\u3059\u3002\u30d5\u30c3\u30af\u30e2\u30c7\u30eb\u306f\u300c\u30c8\u30ea\u30ac\u30fc\u300d\u300c\u30a2\u30af\u30b7\u30e7\u30f3\u300d\u300c\u30ea\u30ef\u30fc\u30c9\u300d\u300c\u30a4\u30f3\u30d9\u30b9\u30c8\u30e1\u30f3\u30c8\u300d\u3068\u3044\u30464\u3064\u306e\u30d7\u30ed\u30bb\u30b9\u3067\u69cb\u6210\u3055\u308c\u3066\u3044\u308b\u3002<\/p>\n<h2>\u30d5\u30c3\u30af\u30e2\u30c7\u30eb\u306e\uff14\u3064\u306e\u30d7\u30ed\u30bb\u30b9<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-10412 aligncenter\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/hookmodel.jpg\" alt=\"\" width=\"600\" height=\"450\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/hookmodel.jpg 800w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/hookmodel-300x225.jpg 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/hookmodel-768x576.jpg 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h3>\u63d0\u5531\u8005\uff1a<ruby>Nir Eyal<rt>\u30cb\u30fc\u30eb\u30fb\u30a4\u30e4\u30fc\u30eb<\/rt><br \/>\n<\/ruby><\/h3>\n<div id=\"attachment_9893\" style=\"width: 260px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-9893\" class=\"aligncenter size-full wp-image-10313\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/71GCClJR35L._UX250_.jpg\" alt=\"\" width=\"250\" height=\"216\" \/><p id=\"caption-attachment-9893\" class=\"wp-caption-text\"><a href=\"https:\/\/www.amazon.co.jp\/Nir-Eyal\/e\/B00HJ8021I\">\u30cb\u30fc\u30eb\u30fb\u30a4\u30e4\u30fc\u30eb\u6c0f<\/a>\u30a2\u30de\u30be\u30f3\u3088\u308a\u5f15\u7528<\/p><\/div>\n<ul>\n<li><a href=\"https:\/\/www.amazon.co.jp\/dp\/4798137863\">Hooked \u30cf\u30de\u308b\u3057\u304b\u3051 \u4f7f\u308f\u308c\u3064\u3065\u3051\u308b\u30b5\u30fc\u30d3\u30b9\u3092\u751f\u307f\u51fa\u3059[\u5fc3\u7406\u5b66]\u00d7[\u30c7\u30b6\u30a4\u30f3]\u306e\u65b0\u30eb\u30fc\u30eb<\/a>\u306e\u8457\u8005<\/li>\n<li><a href=\"https:\/\/twitter.com\/nireyal\">Twitter<\/a><\/li>\n<\/ul>\n<h2>Facebook\u304b\u3089\u898b\u308b4\u3064\u306e\u30d7\u30ed\u30bb\u30b9<\/h2>\n<h3>\u30c8\u30ea\u30ac\u30fc\uff08\u304d\u3063\u304b\u3051\uff09<\/h3>\n<p>\u30e6\u30fc\u30b6\u30fc\u306b\u3001\u6b21\u306e\u884c\u52d5\u3092\u3057\u3066\u3082\u3089\u3046\u4fc3\u3059\u304d\u3063\u304b\u3051\u3002\u30d7\u30ed\u30c0\u30af\u30c8\u306e\u4f7f\u7528\u3092\u4fc3\u3059\u3082\u306e\u3067\u3001\u30d5\u30c3\u30af\u30e2\u30c7\u30eb\u306e\u59cb\u307e\u308a\u306e\u30d5\u30a7\u30fc\u30ba\u306b\u306a\u308b\u3002<\/p>\n<p>Facebook\u3067\u3044\u3046\u3068\u3001\u521d\u56de\u5229\u7528\u6642\u306b\u304a\u3051\u308b\u300c\u65b0\u3057\u3044\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u300d\u306b\u3042\u305f\u308b\u3002\u30c8\u30ea\u30ac\u30fc\u306b\u306f\u3001&#8221;\u5916\u7684\u30c8\u30ea\u30ac\u30fc&#8221;\u3068&#8221;\u5185\u7684\u30c8\u30ea\u30ac\u30fc&#8221;\u306e2\u7a2e\u985e\u304c\u3042\u308b\u3002<\/p>\n<p>\u5916\u7684\u30c8\u30ea\u30ac\u30fc\u306f\u3001\u524d\u8ff0\u3057\u305f\u300c\u30a2\u30ab\u30a6\u30f3\u30c8\u4f5c\u6210\u300d\u306e\u3088\u3046\u306a\u5177\u4f53\u7684\u306a\u52d5\u4f5c\u3092\u4fc3\u3059\u8996\u899a\u60c5\u5831\u304c\u4e3b\u3067\u3042\u308b\u3002<\/p>\n<p>\u5185\u7684\u30c8\u30ea\u30ac\u30fc\u306f\u3001\u4eba\u306e\u611f\u60c5\u306b\u95a2\u308f\u308b\u30c8\u30ea\u30ac\u30fc\u3067\u3001Facebook\u306e\u4f8b\u3067\u306f\u3001\u5b64\u72ec\u3084\u3055\u307f\u3057\u3055\u3092\u611f\u3058\u308b\u6642\u306b\u95b2\u89a7\u3059\u308b\u3053\u3068\u306b\u3042\u305f\u308b\u3002Facebook\u3067\u53cb\u4eba\u306e\u69d8\u5b50\u3092\u77e5\u308a\u3001\u7e4b\u304c\u308a\u30fb\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u6301\u3068\u3046\u3068\u601d\u3046\u3001\u4eba\u306e\u5185\u9762\u306b\u95a2\u4fc2\u3059\u308b\u30c8\u30ea\u30ac\u30fc\u3067\u3042\u308b\u3002<\/p>\n<p>\u3053\u306e\u5185\u9762\u7684\u306a\u30c8\u30ea\u30ac\u30fc\u304c\u306a\u3051\u308c\u3070\u30e6\u30fc\u30b6\u30fc\u306f\u884c\u52d5\u305d\u306e\u3082\u306e\u3092\u8d77\u3053\u3059\u3053\u3068\u306f\u306a\u3044\u3002<\/p>\n\n\t\t<style>\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 50%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-10077 gallery-columns-2 gallery-size-large'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"326\" height=\"252\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2018-08-21-14.44.31.png\" class=\"attachment-large size-large\" alt=\"\" aria-describedby=\"gallery-1-10562\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2018-08-21-14.44.31.png 326w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/\u30b9\u30af\u30ea\u30fc\u30f3\u30b7\u30e7\u30c3\u30c8-2018-08-21-14.44.31-300x232.png 300w\" sizes=\"auto, (max-width: 326px) 100vw, 326px\" \/>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-10562'>\n\t\t\t\t\u30d5\u30c3\u30af\u30e2\u30c7\u30eb\u306e\u7b2c1\u30d5\u30a7\u30fc\u30ba\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"482\" height=\"858\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/fb-hooked-model.png\" class=\"attachment-large size-large\" alt=\"\" aria-describedby=\"gallery-1-10564\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/fb-hooked-model.png 482w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/fb-hooked-model-169x300.png 169w\" sizes=\"auto, (max-width: 482px) 100vw, 482px\" \/>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-10564'>\n\t\t\t\tFB\u3067\u306f\u30a2\u30ab\u30a6\u30f3\u30c8\u4f5c\u6210\u306b\u3042\u305f\u308b\n\t\t\t\t<\/dd><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<h4>\u5185\u7684\u30c8\u30ea\u30ac\u30fc\u304b\u3089\u884c\u52d5\u307e\u3067\u306e\u4e00\u4f8b<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-10503\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/image_hooked_re2.jpg\" alt=\"\" width=\"600\" height=\"408\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/image_hooked_re2.jpg 883w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/image_hooked_re2-300x204.jpg 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/image_hooked_re2-768x522.jpg 768w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h3>\u30a2\u30af\u30b7\u30e7\u30f3\uff08\u884c\u52d5\uff09<\/h3>\n<p>\u30e6\u30fc\u30b6\u30fc\u306b\u3001\u30ea\u30ef\u30fc\u30c9\uff08\u5831\u916c\uff09\u306b\u671f\u5f85\u3092\u6301\u305f\u305b\u3001\u5358\u7d14\u306a\u884c\u52d5\u3092\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u3067\u3042\u308b\u3002<\/p>\n<p>Facebook\u3067\u306f\u300c\u753b\u9762\u3092\u30b9\u30af\u30ed\u30fc\u30eb\u3059\u308b\u300d\u3068\u3044\u3046\u5358\u7d14\u306a\u884c\u52d5\u306b\u3088\u3063\u3066\u3001\u300c\u53cb\u3060\u3061\u306e\u8fd1\u6cc1\u300d\u300c\u53cb\u9054\u304b\u3089\u306e\u60c5\u5831\u300d\u3068\u3044\u3046\u5831\u916c\u3092\u5f97\u3089\u308c\u308b\u3002<\/p>\n<p>Google\u306a\u3089\u300c\u691c\u7d22\u30ef\u30fc\u30c9\u3092\u5165\u308c\u3066\u30af\u30ea\u30c3\u30af\u3059\u308b\u300d\u3068\u3044\u3046\u5358\u7d14\u306a\u884c\u52d5\u306b\u3088\u3063\u3066\u3001\u300c\u6b32\u3057\u3044\u60c5\u5831\u300d\u3068\u3044\u3046\u5831\u916c\u3092\u5f97\u3089\u308c\u308b\u3002\u3053\u306e\u6642\u3068\u308b\u884c\u52d5\u304c\u5358\u7d14\u3067\u3042\u308b\u307b\u3069\u88fd\u54c1\u306e\u5229\u7528\u304c\u7fd2\u6163\u306b\u306a\u308a\u3084\u3059\u3044\u3002<\/p>\n\n\t\t<style>\n\t\t\t#gallery-2 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-2 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 50%;\n\t\t\t}\n\t\t\t#gallery-2 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-2 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-2' class='gallery galleryid-10077 gallery-columns-2 gallery-size-large'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/uxdaystokyo.com\/articles\/glossary\/hooked-model\/hooked-model2\/'><img loading=\"lazy\" decoding=\"async\" width=\"331\" height=\"253\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/hooked-model2.png\" class=\"attachment-large size-large\" alt=\"\" aria-describedby=\"gallery-2-10566\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/hooked-model2.png 331w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/hooked-model2-300x229.png 300w\" sizes=\"auto, (max-width: 331px) 100vw, 331px\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-2-10566'>\n\t\t\t\t\u30d5\u30c3\u30af\u30e2\u30c7\u30eb\u306e\u7b2c2\u30d5\u30a7\u30fc\u30ba\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/uxdaystokyo.com\/articles\/glossary\/hooked-model\/fb-hooked-model3\/'><img loading=\"lazy\" decoding=\"async\" width=\"482\" height=\"858\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/fb-hooked-model3.png\" class=\"attachment-large size-large\" alt=\"\" aria-describedby=\"gallery-2-10568\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/fb-hooked-model3.png 482w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/fb-hooked-model3-169x300.png 169w\" sizes=\"auto, (max-width: 482px) 100vw, 482px\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-2-10568'>\n\t\t\t\t\u30e6\u30fc\u30b6\u30fc\u306b\u884c\u52d5\u3055\u305b\u308b\n\t\t\t\t<\/dd><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<h3>\u30ea\u30ef\u30fc\u30c9\uff08\u5831\u916c\uff09<\/h3>\n<p>\u30e6\u30fc\u30b6\u30fc\u304c\u3001\u884c\u52d5\u306e\u7d50\u679c\u3068\u3057\u3066\u7372\u5f97\u3067\u304d\u308b\u5831\u916c\u3002\u305f\u3060\u3057\u3001\u201d\u3069\u306e\u3088\u3046\u306a\u5831\u916c\u3092\u5f97\u3089\u308c\u308b\u304b\u306f\u4e88\u6e2c\u4e0d\u80fd\u3067\u3042\u308b\u201d\u3053\u3068\u304c\u5927\u4e8b\u3067\u3042\u308b\u3002<\/p>\n<p>Facebook\u306e\u753b\u9762\u3092\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u305f\u5834\u5408\u306e\u5831\u916c\u306f\u3001\u53cb\u3060\u3061\u306e\u8fd1\u6cc1\u3084\u53cb\u9054\u304c\u51fa\u3057\u3066\u3044\u308b\u60c5\u5831\u3060\u304c\u3001\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u305f\u969b\u306b\u300c\u3069\u306e\u3088\u3046\u306a\u60c5\u5831\u304c\u51fa\u3066\u304f\u308b\u304b\u300d\u3092\u4e88\u6e2c\u3067\u304d\u306a\u3044\u3002\u540c\u69d8\u306b\u3001Facebook\u3078\u306e\u6295\u7a3f\u3082\u300c\u3069\u308c\u3060\u3051\u306e\u201d\u3044\u3044\u306d\uff01\u201d\u3092\u3082\u3089\u3048\u308b\u304b\uff08\u5831\u916c\uff09\u300d\u3092\u4e88\u6e2c\u3067\u304d\u306a\u3044\u3002<\/p>\n<p>\u3069\u306e\u30a2\u30af\u30b7\u30e7\u30f3\uff08\u884c\u52d5\uff09\u3067\u3001\u3069\u306e\u304f\u3089\u3044\u5831\u916c\u3092\u4eab\u53d7\u3067\u304d\u308b\u306e\u304b\u4e88\u6e2c\u3067\u304d\u306a\u3044\u304b\u3089\u3053\u305d\u8208\u5473\u304c\u6301\u7d9a\u3057\u3066\u7fd2\u6163\u5316\uff08\u30cf\u30de\u308b\u5fc3\u7406\uff09\u306b\u7e4b\u304c\u308b\u3002<\/p>\n\n\t\t<style>\n\t\t\t#gallery-3 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-3 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 50%;\n\t\t\t}\n\t\t\t#gallery-3 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-3 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-3' class='gallery galleryid-10077 gallery-columns-2 gallery-size-large'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/uxdaystokyo.com\/articles\/glossary\/hooked-model\/hooked-model3\/'><img loading=\"lazy\" decoding=\"async\" width=\"331\" height=\"245\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/hooked-model3.png\" class=\"attachment-large size-large\" alt=\"\" aria-describedby=\"gallery-3-10569\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/hooked-model3.png 331w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/hooked-model3-300x222.png 300w\" sizes=\"auto, (max-width: 331px) 100vw, 331px\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-3-10569'>\n\t\t\t\t\u30d5\u30c3\u30af\u30e2\u30c7\u30eb\u306e\u7b2c3\u30d5\u30a7\u30fc\u30ba\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/uxdaystokyo.com\/articles\/glossary\/hooked-model\/fb-hooked-model1\/'><img loading=\"lazy\" decoding=\"async\" width=\"482\" height=\"858\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/fb-hooked-model1.png\" class=\"attachment-large size-large\" alt=\"\" aria-describedby=\"gallery-3-10567\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/fb-hooked-model1.png 482w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/08\/fb-hooked-model1-169x300.png 169w\" sizes=\"auto, (max-width: 482px) 100vw, 482px\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-3-10567'>\n\t\t\t\t\u5831\u916c\u3092\u671f\u5f85\u3055\u305b\u308b\n\t\t\t\t<\/dd><\/dl><br style=\"clear: both\" 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