{"id":1165,"date":"2025-07-08T18:02:48","date_gmt":"2025-07-08T09:02:48","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=1165"},"modified":"2025-07-08T18:08:46","modified_gmt":"2025-07-08T09:08:46","slug":"completion-bias","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/completion-bias\/","title":{"rendered":"\u5b8c\u4e86\u30d0\u30a4\u30a2\u30b9"},"content":{"rendered":"<p>\u30bf\u30b9\u30af\u3092\u300c\u5b8c\u4e86\u3057\u305f\u300d\u3068\u3044\u3046\u611f\u899a\u306b\u5f37\u3044\u5feb\u611f\u3092\u899a\u3048\u308b\u50be\u5411\u304c\u3042\u308b\u3002<br \/>\n\u3053\u306e\u5fc3\u7406\u7684\u5831\u916c\u306b\u3088\u308a\u3001\u300c\u3084\u308b\u3079\u304d\u5927\u4e8b\u306a\u30bf\u30b9\u30af\uff08\u8907\u96d1\u30fb\u62bd\u8c61\u7684\u30fb\u672a\u5b9a\u7fa9\u306a\u3082\u306e\uff09\u300d\u3067\u306f\u306a\u304f\u3001\u300c\u3059\u3050\u7d42\u308f\u308b\u7c21\u5358\u306a\u4f5c\u696d\uff08\u8fd4\u4fe1\u30fb\u6574\u7406\u30fb\u901a\u77e5\u306e\u6d88\u5316\u306a\u3069\uff09\u300d\u3092\u512a\u5148\u3057\u3066\u3057\u307e\u3046\u3002<\/p>\n<p>\u672c\u8cea\u7684\u306b\u91cd\u8981\u306a\u30bf\u30b9\u30af\u3084\u3001\u3059\u3079\u304d\u3053\u3068\u3067\u3042\u308c\u3070\u3001\u3053\u308c\u3089\u306e\u5fc3\u7406\u7684\u5831\u916c\u3092\u5229\u7528\u3057\u3066\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u4e0a\u3052\u308b\u60c5\u5831\u3082\u53ef\u80fd\u3067\u3042\u308b\u3002<\/p>\n<h2 data-start=\"251\" data-end=\"263\">\u63d0\u5531\u8005<\/h2>\n<div style=\"width: 450px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hbs.edu\/Style%20Library\/api\/headshot.aspx?id=6409\" alt=\"\u30c6\u30ec\u30b5\u30a2\u30de\u30d3\u30fc\u30eb\" width=\"440\" height=\"464\" \/><p class=\"wp-caption-text\">\u30c6\u30ec\u30b5\u30a2\u30de\u30d3\u30fc\u30eb\u3000https:\/\/www.hbs.edu\/faculty\/Pages\/profile.aspx?facId=6409<\/p><\/div>\n<div style=\"width: 516px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/danariely.com\/wp-content\/uploads\/2021\/05\/dan.jpeg?resize=1269,1536\" alt=\"Dan Ariely\" width=\"506\" height=\"613\" \/><p class=\"wp-caption-text\">\u30c0\u30f3\u30fb\u30a2\u30ea\u30a8\u30ea\u30fc\u3000<a href=\"https:\/\/danariely.com\/all-about-dan\/\">https:\/\/danariely.com\/all-about-dan\/<\/a><\/p><\/div>\n<p data-start=\"265\" data-end=\"421\">\u5b8c\u4e86\u30d0\u30a4\u30a2\u30b9\u306f\u5fc3\u7406\u5b66\u3084\u884c\u52d5\u7d4c\u6e08\u5b66\u306e\u9818\u57df\u3067\u5e83\u304f\u77e5\u3089\u308c\u3066\u3044\u308b\u304c\u3001\u7279\u5b9a\u306e\u63d0\u5531\u8005\u306f\u5b58\u5728\u3057\u306a\u3044\u3002<br \/>\n<strong data-start=\"308\" data-end=\"332\">\u884c\u52d5\u79d1\u5b66\u8005 \u30c6\u30ec\u30b5\u30a2\u30de\u30d3\u30fc\u30eb\uff08<\/strong>Teresa Amabile<strong data-start=\"308\" data-end=\"332\">\uff09<\/strong>\u3084<strong data-start=\"333\" data-end=\"354\">\u884c\u52d5\u7d4c\u6e08\u5b66\u8005 \u30c0\u30f3\u30fb\u30a2\u30ea\u30a8\u30ea\u30fc\uff08<\/strong>Dan Ariely<strong data-start=\"333\" data-end=\"354\">\uff09<\/strong>\u304c\u95a2\u9023\u7814\u7a76\u306b\u53d6\u308a\u7d44\u3093\u3067\u304a\u308a\u3001\u7279\u306b\u30a2\u30ea\u30a8\u30ea\u30fc\u306f\u8457\u66f8\u300e<a href=\"https:\/\/amzn.to\/4lbkVxq\">\u4e88\u60f3\u3069\u304a\u308a\u306b\u4e0d\u5408\u7406<\/a>\u300f\u3067\u3001\u300c\u4eba\u306f\u201c\u5b8c\u4e86\u201d\u3068\u3044\u3046\u884c\u70ba\u306b\u5f37\u3044\u5831\u916c\u3092\u611f\u3058\u308b\u300d\u3068\u8ff0\u3079\u3066\u3044\u308b\u3002\u305f\u3060\u3057\u3001\u76f4\u63a5\u300c\u5b8c\u4e86\u30d0\u30a4\u30a2\u30b9\u300d\u3068\u3044\u3046\u8a00\u8449\u3092\u5229\u7528\u305b\u305a\u3001\u300c\u57cb\u6ca1\u30b3\u30b9\u30c8\u300d\u300c\u81ea\u5236\u5fc3\u300d\u300c\u5373\u6642\u5831\u916c\u300d\u306a\u3069\u306b\u7126\u70b9\u3092\u5f53\u3066\u3066\u3044\u308b\u3002<\/p>\n<p data-start=\"265\" data-end=\"421\">\u300c\u3059\u3050\u306b\u5f97\u3089\u308c\u308b\u5831\u916c\uff08\uff1d\u5b8c\u4e86\u611f\uff09\u300d\u306b\u60f9\u304b\u308c\u3066\u5408\u7406\u7684\u306a\u9078\u629e\u304c\u3067\u304d\u306a\u304f\u306a\u308b\u73fe\u8c61\u3068\u3057\u3066\u306f\u3001\u884c\u52d5\u7d4c\u6e08\u5b66\u7684\u306b\u5171\u901a\u306e\u30e1\u30ab\u30cb\u30ba\u30e0\uff08\u5373\u6642\u5831\u916c\u3078\u306e\u504f\u308a\uff09\u304c\u50cd\u3044\u3066\u3044\u308b\u3002<\/p>\n<h3 data-start=\"280\" data-end=\"288\">\u00a0\u4f8b<\/h3>\n<ul>\n<li data-start=\"291\" data-end=\"333\">\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8\u3067\u300c\u3059\u3050\u7d42\u308f\u308b\u30bf\u30b9\u30af\u300d\u3070\u304b\u308a\u7247\u4ed8\u3051\u3066\u3057\u307e\u3044\u3001\u5927\u4e8b\u306a\u4ed5\u4e8b\u3092\u5f8c\u56de\u3057\u306b\u3059\u308b\u3002<\/li>\n<li data-start=\"336\" data-end=\"372\">\u30e1\u30fc\u30eb\u306e\u300c\u672a\u8aad\u30bc\u30ed\u300d\u306b\u3053\u3060\u308f\u308a\u3001\u8fd4\u4fe1\u3057\u3084\u3059\u3044\u3082\u306e\u3060\u3051\u5148\u306b\u51e6\u7406\u3057\u3066\u3057\u307e\u3046\u3002<\/li>\n<\/ul>\n<h2 data-start=\"499\" data-end=\"520\">\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3051\u308b\u6d3b\u7528\u65b9\u6cd5\u3068\u4e8b\u4f8b<\/h2>\n<h3 data-start=\"522\" data-end=\"535\">1. \u5229\u7528\u65b9\u6cd5<\/h3>\n<p data-start=\"536\" data-end=\"671\">\u30d7\u30ed\u30c0\u30af\u30c8\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3044\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u300c\u5b8c\u4e86\u306e\u5feb\u611f\u300d\u306b\u504f\u308a\u3059\u304e\u3066\u672c\u8cea\u3092\u898b\u5931\u308f\u306a\u3044\u3088\u3046\u306b\u5c0e\u304f\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u308b\u3002\u307e\u305f\u3001\u884c\u52d5\u8a2d\u8a08\uff08Behavioral Design\uff09\u3068\u3057\u3066\u610f\u56f3\u7684\u306b\u300c\u5b8c\u4e86\u611f\u300d\u3092\u7528\u3044\u308b\u3053\u3068\u3067\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3084\u7d99\u7d9a\u7387\u3092\u9ad8\u3081\u308b\u8a2d\u8a08\u3082\u53ef\u80fd\u3067\u3042\u308b\u3002<\/p>\n<h2 data-start=\"536\" data-end=\"671\">\u5177\u4f53\u7684\u306a\u30b7\u30fc\u30f3\u3068\u4e8b\u4f8b<\/h2>\n<table>\n<thead>\n<tr>\n<th>\u30b7\u30fc\u30f3<\/th>\n<th>\u6d3b\u7528\u65b9\u6cd5 \/ \u6ce8\u610f\u70b9<\/th>\n<th>\u5177\u4f53\u4f8b<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u2705 \u30bf\u30b9\u30af\u7ba1\u7406\u30a2\u30d7\u30ea<\/td>\n<td>\u5c0f\u30bf\u30b9\u30af\u306b\u5206\u3051\u3066\u201c\u5b8c\u4e86\u4f53\u9a13\u201d\u3092\u7a4d\u307f\u91cd\u306d\u308b<\/td>\n<td>Todoist\uff1a\u7d30\u5206\u5316\u3057\u305f\u30bf\u30b9\u30af\u8a2d\u8a08\u3068\u5b8c\u4e86\u97f3\u306e\u6f14\u51fa<\/td>\n<\/tr>\n<tr>\n<td>UX\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0<\/td>\n<td>\u300c\u5b8c\u4e86\u300d\u306e\u8868\u73fe\u3067\u5b89\u5fc3\u3092\u4e0e\u3048\u308b\u304c\u3001\u6b21\u306e\u884c\u52d5\u3082\u5c0e\u304f<\/td>\n<td>\u300c\u767b\u9332\u304c\u5b8c\u4e86\u3057\u307e\u3057\u305f\u300d\u2192\u300c\u7d9a\u3051\u3066\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3092\u7de8\u96c6\u300d\u306a\u3069<\/td>\n<\/tr>\n<tr>\n<td>\u30e1\u30fc\u30eb\u8fd4\u4fe1\u3084\u901a\u77e5\u6d88\u5316<\/td>\n<td>\u610f\u5473\u306e\u306a\u3044\u201c\u30bc\u30ed\u30a4\u30f3\u30dc\u30c3\u30af\u30b9\u201d\u884c\u52d5\u306e\u9632\u6b62<\/td>\n<td>\u91cd\u8981\u5ea6\u306b\u5fdc\u3058\u305f\u512a\u5148\u8868\u793a\u3084\u30bf\u30b9\u30af\u5316\u6a5f\u80fd<\/td>\n<\/tr>\n<tr>\n<td>UX\u30ea\u30b5\u30fc\u30c1\u3067\u306e\u89b3\u5bdf<\/td>\n<td>\u30c6\u30b9\u30c8\u53c2\u52a0\u8005\u304c\u201c\u5b8c\u4e86\u201d\u306b\u504f\u3063\u305f\u884c\u52d5\u3092\u53d6\u3063\u3066\u3044\u306a\u3044\u304b\u78ba\u8a8d<\/td>\n<td>\u30d5\u30ed\u30fc\u306e\u9014\u4e2d\u3067\u3082\u672c\u97f3\u3084\u672c\u8cea\u884c\u52d5\u306e\u5f15\u304d\u51fa\u3057\u3092\u884c\u3046<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2 data-start=\"1404\" data-end=\"1426\">UX\u3084\u30d7\u30ed\u30c0\u30af\u30c8\u30c7\u30b6\u30a4\u30f3\u3067\u306e\u5fdc\u7528<\/h2>\n<ul>\n<li><strong data-start=\"1430\" data-end=\"1440\">\u5b8c\u4e86\u30d0\u30a4\u30a2\u30b9<\/strong>\u3092\u6d3b\u7528\uff1a\u30bf\u30b9\u30af\u3092\u7d30\u5206\u5316\u3057\u3066\u300c\u5c0f\u3055\u306a\u9054\u6210\u300d\u3092\u898b\u305b\u308b\u3053\u3068\u3067\u3001\u7d99\u7d9a\u5229\u7528\u3092\u4fc3\u9032\u3067\u304d\u308b\uff08\u4f8b\uff1a\u30b2\u30fc\u30df\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\u3001ToDo\u30a2\u30d7\u30ea\uff09<\/li>\n<li><strong data-start=\"1503\" data-end=\"1516\">\u57cb\u6ca1\u30b3\u30b9\u30c8\u30d0\u30a4\u30a2\u30b9<\/strong>\u306b\u6ce8\u610f\uff1a\u4f7f\u3044\u306b\u304f\u3044\u30d7\u30ed\u30c0\u30af\u30c8\u3067\u3082\u300c\u3053\u3053\u307e\u3067\u4f7f\u3063\u305f\u3057\u2026\u300d\u3068\u30e6\u30fc\u30b6\u30fc\u3092\u7e1b\u3063\u3066\u3057\u307e\u3046\u8a2d\u8a08\u306f\u3001\u4fe1\u983c\u3092\u640d\u306a\u3046\u53ef\u80fd\u6027\u304c\u3042\u308b<\/li>\n<\/ul>\n<h2 data-start=\"1625\" data-end=\"1633\">\u57cb\u6ca1\u30b3\u30b9\u30c8\u30d0\u30a4\u30a2\u30b9\u3068\u306e\u95a2\u4fc2\u6027<\/h2>\n<p data-start=\"1591\" data-end=\"1634\">\u300c\u5b8c\u4e86\u30d0\u30a4\u30a2\u30b9\u300d\u306f\u201c\u7d42\u308f\u3089\u305b\u305f\u3044\u201d\u3068\u3044\u3046\u5831\u916c\u7cfb\u3078\u306e\u4f9d\u5b58\u306b\u95a2\u3059\u308b\u5fc3\u7406\u3067\u3042\u308a\u3001\u300c\u57cb\u6ca1\u30b3\u30b9\u30c8\u300d\u306f\u201c\u9014\u4e2d\u3067\u3084\u3081\u305f\u304f\u306a\u3044\u201d\u3068\u3044\u3046\u640d\u5931\u56de\u907f\u306b\u57fa\u3065\u304f\u5fc3\u7406\u3067\u3042\u308b\u3002<br \/>\n\u4e21\u8005\u306f\u4f3c\u3066\u975e\u306a\u308b\u73fe\u8c61\u3067\u3042\u308a\u3001<strong data-start=\"1698\" data-end=\"1715\">\u52d5\u6a5f\u3084\u5831\u916c\u306e\u65b9\u5411\u6027\u304c\u7570\u306a\u308b<\/strong>\u3002<\/p>\n<table>\n<thead>\n<tr>\n<th>\u89b3\u70b9<\/th>\n<th>\u5b8c\u4e86\u30d0\u30a4\u30a2\u30b9\uff08Completion Bias\uff09<\/th>\n<th>\u57cb\u6ca1\u30b3\u30b9\u30c8\u30d0\u30a4\u30a2\u30b9\uff08Sunk Cost Fallacy\uff09<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u4e2d\u5fc3\u306b\u306a\u308b\u611f\u60c5<\/td>\n<td>\u300c\u5b8c\u4e86\u300d\u306b\u3088\u308b\u5feb\u611f\u30fb\u5831\u916c<\/td>\n<td>\u300c\u640d\u5931\u300d\u306b\u5bfe\u3059\u308b\u56de\u907f\u6b32\u6c42<\/td>\n<\/tr>\n<tr>\n<td>\u884c\u52d5\u306e\u50be\u5411<\/td>\n<td>\u5b8c\u4e86\u3057\u3084\u3059\u3044\u3053\u3068\u3092\u512a\u5148\u3059\u308b<\/td>\n<td>\u3059\u3067\u306b\u8cbb\u3084\u3057\u305f\u6642\u9593\u3084\u30b3\u30b9\u30c8\u3092\u7121\u99c4\u306b\u3057\u305f\u304f\u306a\u3044\u306e\u3067\u3084\u3081\u3089\u308c\u306a\u3044<\/td>\n<\/tr>\n<tr>\n<td>\u610f\u601d\u6c7a\u5b9a\u306e\u6b6a\u307f\u306e\u73fe\u308c\u65b9<\/td>\n<td>\u5c0f\u3055\u306a\u30bf\u30b9\u30af\u3070\u304b\u308a\u7247\u4ed8\u3051\u3066\u3001\u91cd\u8981\u306a\u3053\u3068\u3092\u5f8c\u56de\u3057\u306b\u3059\u308b<\/td>\n<td>\u7d9a\u3051\u3066\u3082\u7121\u610f\u5473\u306a\u306e\u306b\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3084\u7fd2\u6163\u3092\u3084\u3081\u3089\u308c\u306a\u3044<\/td>\n<\/tr>\n<tr>\n<td>\u8133\u5185\u3067\u95a2\u4e0e\u3059\u308b\u5831\u916c\u7cfb<\/td>\n<td>\u30c9\u30fc\u30d1\u30df\u30f3\u306b\u3088\u308b\u5373\u6642\u306e\u9054\u6210\u611f<\/td>\n<td>\u8a8d\u77e5\u7684\u4e0d\u5354\u548c\u3068\u640d\u5931\u56de\u907f\u306b\u3088\u308b\u201c\u7d99\u7d9a\u306e\u6b63\u5f53\u5316\u201d<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2 data-start=\"1625\" data-end=\"1633\">\u307e\u3068\u3081<\/h2>\n<p data-start=\"1635\" data-end=\"1744\">\u5b8c\u4e86\u30d0\u30a4\u30a2\u30b9\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u3060\u3051\u3067\u306a\u304f<strong data-start=\"1652\" data-end=\"1675\">\u30c7\u30b6\u30a4\u30ca\u30fc\u81ea\u8eab\u306b\u3082\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u30d0\u30a4\u30a2\u30b9<\/strong>\u3067\u3042\u308b\u3002<br \/>\n\u30d7\u30ed\u30c0\u30af\u30c8\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3044\u3066\u3053\u306e\u30d0\u30a4\u30a2\u30b9\u3092\u7406\u89e3\u3057\u3001\u300c\u672c\u8cea\u7684\u306a\u4fa1\u5024\u306e\u9054\u6210\u300d\u3068\u300c\u5feb\u611f\u3068\u3057\u3066\u306e\u5b8c\u4e86\u300d\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u8a2d\u8a08\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3042\u308b\u3002<\/p>\n<p data-start=\"1746\" data-end=\"1821\" data-is-last-node=\"\" 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