{"id":13357,"date":"2018-11-26T14:07:33","date_gmt":"2018-11-26T05:07:33","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=13357"},"modified":"2020-08-21T13:59:06","modified_gmt":"2020-08-21T04:59:06","slug":"micto-moments","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/micto-moments\/","title":{"rendered":"\u30de\u30a4\u30af\u30ed\u30e2\u30fc\u30e1\u30f3\u30c8"},"content":{"rendered":"<p>\u30e2\u30d0\u30a4\u30eb\u306e\u8a95\u751f\u306b\u4f34\u3044\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u300c\u301c\u3057\u305f\u3044\u300d\u3068\u3044\u3046\u8981\u6c42\u3092\u3059\u3050\u306b\u89e3\u6c7a\u3057\u3088\u3046\u3068\u3059\u308b\u884c\u52d5\u3092\u53d6\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3002\u305d\u306e\u884c\u52d5\u3092Google\u304c\u300c\u30de\u30a4\u30af\u30ed\u30e2\u30fc\u30e1\u30f3\u30c8\u300d\u3068\u63d0\u5531\u3057\u305f\u3002\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3084\u30bf\u30d6\u30ec\u30c3\u30c8\u306a\u3069\u306e\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\uff08\u4ee5\u4e0b\u30e2\u30d0\u30a4\u30eb\uff09\u306e\u5229\u7528\u6642\u9593\u306f\u77ed\u304f\u3001\u7d30\u304b\u304f\u533a\u5207\u3089\u308c\u3066\u3044\u308b\u3053\u3068\u304c\u7279\u5fb4\u3060\u3002<\/p>\n<p>\u30d1\u30bd\u30b3\u30f3\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u6642\u306e\u884c\u52d5\u3068\u306f\u7570\u306a\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u89e3\u6c7a\u3057\u305f\u3044\u8ab2\u984c\u304c\u751f\u3058\u305f\u77ac\u9593\u306b\u3001\u30e2\u30d0\u30a4\u30eb\u3092\u5229\u7528\u3057\u3066\u3059\u3050\u306b\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u305d\u3046\u3068\u3059\u308b\u3002\u30de\u30a4\u30af\u30ed\u30e2\u30fc\u30e1\u30f3\u30c8\u306b\u306f\u3001\u4e3b\u306b4\u3064\u306e\u8981\u671b\u300c\u301c\u3057\u305f\u3044\u300d\u304c\u3042\u308b\u3002<\/p>\n<ol>\n<li>\u77e5\u308a\u305f\u3044\uff08I-Want-to-Know Moments)<\/li>\n<li>\u884c\u304d\u305f\u3044\uff08I-Want-To-Go Moments\uff09<\/li>\n<li>\u3057\u305f\u3044\uff08I-Want-To-Do Moments\uff09<\/li>\n<li>\u8cb7\u3044\u305f\u3044\uff08I-Want-To-Buy Moments\uff09<\/li>\n<\/ol>\n<h2>4\u3064\u306e\u30de\u30a4\u30af\u30ed\u30e2\u30fc\u30e1\u30f3\u30c8<\/h2>\n<div id=\"attachment_13360\" style=\"width: 4062px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-13360\" class=\"size-full wp-image-13360\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/11\/micromorment.png\" alt=\"\" width=\"4052\" height=\"981\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/11\/micromorment.png 2560w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/11\/micromorment-300x73.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/11\/micromorment-768x186.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2018\/11\/micromorment-1024x248.png 1024w\" sizes=\"auto, (max-width: 4052px) 100vw, 4052px\" \/><p id=\"caption-attachment-13360\" class=\"wp-caption-text\">\u5f15\u7528 4-new-micromoments-every-marketeer-should know<\/p><\/div>\n<h3>\u77e5\u308a\u305f\u3044\uff08I-Want-to-Know Moments)<\/h3>\n<p>\u30e6\u30fc\u30b6\u30fc\u304c\u3001\u8cfc\u5165\u306e\u610f\u601d\u306b\u95a2\u4fc2\u7121\u304f\u6709\u76ca\u306a\u60c5\u5831\u3092\u63a2\u3059\u305f\u3081\u306b\u30e2\u30d0\u30a4\u30eb\u3092\u5229\u7528\u3057\u3088\u3046\u3068\u3059\u308b\u77ac\u9593\u3002\u4f8b\u3048\u3070\u30b2\u30fc\u30e0\u30a2\u30d7\u30ea\u306e\u30c6\u30ec\u30d3CM\u304c\u6c17\u306b\u306a\u308a\u3001\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3059\u308b\u4fa1\u5024\u304c\u3042\u308b\u306e\u304b\u3092\u5224\u65ad\u3059\u308b\u305f\u3081\u306b\u30ec\u30d3\u30e5\u30fc\u3084\u653b\u7565\u65b9\u6cd5\u3092\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3067\u691c\u7d22\u3059\u308b\u6642\u3002<\/p>\n<div class=\"rounded-corners-box\">\n<h4>Google\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u30e6\u30fc\u30b6\u30fc\u304c\u300c\u77e5\u308a\u305f\u3044\u300d\u6642\u306f\u4e0b\u8a18\u306e\u3088\u3046\u306a\u884c\u52d5\u3092\u3068\u308b<\/h4>\n<ul>\n<li>\u30e6\u30fc\u30b6\u30fc\u306e66%\u306f\u3001TVCM\u3067\u898b\u305f\u3082\u306e\u3092\u30e2\u30d0\u30a4\u30eb\u3067\u691c\u7d22\u3059\u308b\u3002<\/li>\n<li>\u30e6\u30fc\u30b6\u30fc\u306e69%\u306f\u3001\u6b32\u3057\u3044\u60c5\u5831\u304c\u7c21\u5358\u306b\u898b\u3064\u3051\u3089\u308c\u308b\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u306e\u65b9\u304c\u30d6\u30e9\u30f3\u30c9\u306e\u88fd\u54c1\u3092\u8cfc\u5165\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308b\u3002<\/li>\n<\/ul>\n<\/div>\n<h3>\u884c\u304d\u305f\u3044\uff08I-Want-To-Go Moments\uff09<\/h3>\n<p>\u30e6\u30fc\u30b6\u30fc\u304c\u3001\u8fd1\u304f\u3067\u55b6\u696d\u3057\u3066\u3044\u308b\u5e97\u3092\u63a2\u305d\u3046\u3068\u3057\u305f\u308a\u3001\u8fd1\u304f\u306e\u5e97\u3067\u5546\u54c1\u3092\u8cfc\u5165\u3057\u3088\u3046\u3068\u3059\u308b\u77ac\u9593\u3002\u4f8b\u3048\u3070\u3001\u4f11\u65e5\u306b\u9854\u306b\u6e7f\u75b9\u304c\u51fa\u3066\u3057\u307e\u3044\u3001\u4f11\u65e5\u8a3a\u7642\u3092\u3057\u3066\u3044\u308b\u76ae\u819a\u79d1\u3092\u63a2\u305d\u3046\u3068\u601d\u3063\u3066\u3044\u308b\u6642\u3002\u7279\u306b\u4f4d\u7f6e\u60c5\u5831\u3092\u7528\u3044\u305f\u691c\u7d22\u65b9\u6cd5\u3067\u3042\u308b\u300c\u3053\u306e\u8fd1\u304f\u306b\u3042\u308b\u25cb\u25cb\u300d\u306f2014\u5e74\u304b\u30892015\u5e74\u306b\u304b\u3051\u3066\u5229\u7528\u3055\u308c\u305f\u56de\u6570\u304c2\u500d\u306b\u5897\u52a0\u3057\u305f\u3002<\/p>\n<div class=\"rounded-corners-box\">\n<h4>Google\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u30e6\u30fc\u30b6\u30fc\u304c\u300c\u884c\u304d\u305f\u3044\u300d\u6642\u306f\u4e0b\u8a18\u306e\u3088\u3046\u306a\u884c\u52d5\u3092\u3068\u308b<\/h4>\n<ul>\n<li>\u30e6\u30fc\u30b6\u30fc\u306e71%\u306f\u3001\u5e97\u8217\u306e\u5834\u6240\u3092\u7279\u5b9a\u3059\u308b\u305f\u3081\u306b\u4f4d\u7f6e\u691c\u7d22\u3092\u4f7f\u7528\u3059\u308b\u3002<\/li>\n<li>\u30e6\u30fc\u30b6\u30fc\u306e61\uff05\u306f\u3001\u4f4d\u7f6e\u60c5\u5831\u3067\u691c\u7d22\u3057\u305f\u5e97\u8217\u3067\u5546\u54c1\u3092\u8cfc\u5165\u3057\u3066\u3044\u308b\u3002<\/li>\n<\/ul>\n<\/div>\n<h3>\u3057\u305f\u3044\uff08I-Want-To-DoMoments\uff09<\/h3>\n<p>\u30e6\u30fc\u30b6\u30fc\u304c\u3001\u4f55\u304b\u3092\u624b\u306b\u5165\u308c\u305f\u308a\u3001\u65b0\u3057\u3044\u65b9\u6cd5\u3092\u8a66\u3057\u305f\u308a\u3057\u3066\u3044\u308b\u72b6\u614b\u3002\u4f8b\u3048\u3070\u3001\u5de5\u4f5c\u306b\u8208\u5473\u3092\u3082\u3063\u3066\u3001\u81ea\u5b85\u306e\u6238\u68da\u3092\u30ab\u30f3\u30c8\u30ea\u30fc\u98a8\u306b\u30ea\u30e1\u30a4\u30af\u3057\u3066\u307f\u305f\u3044\u3068\u601d\u3044\u3001\u300c\u4f5c\u3063\u3066\u307f\u305f\u300d\u52d5\u753b\u3092\u63a2\u3057\u3066\u3044\u308b\u6642\u3002<\/p>\n<div class=\"rounded-corners-box\">\n<h4>Google\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u30e6\u30fc\u30b6\u30fc\u304c\u300c\u3057\u305f\u3044\u300d\u6642\u306f\u4e0b\u8a18\u306e\u3088\u3046\u306a\u884c\u52d5\u3092\u3068\u308b<\/h4>\n<ul>\n<li>YouTube\u3067\u300c\u65b9\u6cd5\uff08\u3084\u308a\u65b9\u3084\u4f5c\u308a\u65b9\u306a\u3069\uff09\u300d\u306b\u95a2\u3059\u308b\u691c\u7d22\u6570\u306f\u30012014\u5e74\u304b\u30892015\u5e74\u306b\u304b\u3051\u306670\uff05\u5897\u52a0\u3057\u305f\u3002<\/li>\n<li>\u30e6\u30fc\u30b6\u30fc\u306e48\uff05\u306f\u3001\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb\u3092\u7528\u610f\u3057\u3066\u3044\u308b\u30e2\u30d0\u30a4\u30eb\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u304b\u3089\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b<\/li>\n<li>\u30e2\u30d0\u30a4\u30eb\u3067\u30d3\u30c7\u30aa\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u898b\u308b\u30e6\u30fc\u30b6\u30fc\u6570\u306f\u3001\u30c6\u30ec\u30d3\u3092\u898b\u308b\u30e6\u30fc\u30b6\u30fc\u6570\u306e\u7d042\u500d\u3067\u3042\u308b\u3002\u30e6\u30fc\u30b6\u30fc\u306f\u52d5\u753b\u518d\u751f\u4e2d\u3001\u30e2\u30d0\u30a4\u30eb\u306b\u5e83\u544a\u3068\u3057\u3066\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u30d6\u30e9\u30f3\u30c9\u306b\u89aa\u8fd1\u611f\u3092\u62b1\u304d\u3084\u3059\u3044\u3002<\/li>\n<\/ul>\n<\/div>\n<h3>\u8cb7\u3044\u305f\u3044\uff08I-Want-To-BuyMoments\uff09<\/h3>\n<p>\u30e6\u30fc\u30b6\u30fc\u304c\u4f55\u304b\u3092\u8cfc\u5165\u3059\u308b\u610f\u601d\u3092\u3082\u3063\u3066\u30e2\u30d0\u30a4\u30eb\u3092\u5229\u7528\u3057\u3088\u3046\u3068\u3059\u308b\u77ac\u9593\u3002\u4f8b\u3048\u3070\u3001\u6642\u8a08\u3092\u8cfc\u5165\u3057\u3088\u3046\u3068\u8003\u3048\u3066\u3044\u308b\u6642\u306b\u3001SNS\u3067\u898b\u3064\u3051\u305f\u30ec\u30d3\u30e5\u30fc\u304c\u3068\u3066\u3082\u826f\u304f\u3001\u305d\u306e\u6642\u8a08\u3092\u4ed8\u3051\u3066\u3044\u308b\u81ea\u5206\u3092\u60f3\u50cf\u3057\u3066\u8cfc\u5165\u3057\u305f\u3044\u3068\u601d\u3063\u3066\u3044\u308b\u6642\u3002\u30e6\u30fc\u30b6\u30fc\u306e\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\uff08\u5834\u6240\u3084\u6642\u9593\u3001\u30c7\u30d0\u30a4\u30b9\u306a\u3069\uff09\u306b\u3088\u3063\u3066\u8cfc\u5165\u3057\u305f\u3044\u3068\u611f\u3058\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u306f\u5909\u308f\u308b\u3002<\/p>\n<div class=\"rounded-corners-box\">\n<h4>Google\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u30e6\u30fc\u30b6\u30fc\u304c\u300c \u8cb7\u3044\u305f\u3044\u300d\u6642\u306f\u4e0b\u8a18\u306e\u3088\u3046\u306a\u884c\u52d5\u3092\u3068\u308b<\/h4>\n<ul>\n<li>\u30e6\u30fc\u30b6\u30fc\u306e58\uff05\u306f\u3001\u30e2\u30d0\u30a4\u30eb\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u3067\u624b\u77ed\u306b\u8cfc\u5165\u3067\u304d\u308b\u65b9\u304c\u8cfc\u5165\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044<\/li>\n<li>\u30e6\u30fc\u30b6\u30fc\u306e59%\u306f\u3001\u30e2\u30d0\u30a4\u30eb\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u3067\u624b\u77ed\u306b\u8cfc\u5165\u3067\u304d\u308b\u65b9\u304c\u4f01\u696d\u306b\u5bfe\u3057\u3066\u3088\u308a\u597d\u611f\u3092\u62b1\u304f\u50be\u5411\u306b\u3042\u308b\u3002<\/li>\n<\/ul>\n<\/div>\n<h2>\u30de\u30a4\u30af\u30ed\u30e2\u30fc\u30e1\u30f3\u30c8\u306f\u91cd\u8981\u306a\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p>\u30e2\u30d0\u30a4\u30eb\u306f\u3001\u307b\u3068\u3093\u3069\u306e\u4eba\u304c\u6240\u6709\u3057\u3066\u3044\u308b\u3002\u4eba\u3005\u304c\u30e2\u30d0\u30a4\u30eb\u3092\u5229\u7528\u3059\u308b\u983b\u5ea6\u306f\u5e74\u3005\u5897\u52a0\u3057\u3001\u751f\u6d3b\u306e\u4e2d\u3067\u7121\u304f\u3066\u306f\u306a\u3089\u306a\u3044\u5b58\u5728\u306b\u306a\u3063\u305f\u3002<\/p>\n<div class=\"rounded-corners-box\">\n<h4>Google\u304c2015\u5e74\u306b\u5b9f\u65bd\u3057\u305f\u8abf\u67fb\u3067\u306f\u3001\u4e0b\u8a18\u306e\u7d50\u679c\u304c\u5f97\u3089\u308c\u305f<\/h4>\n<ul>\n<li>68\uff05\u4ee5\u4e0a\u306e\u4eba\u304c\u3001\u671d\u8d77\u304d\u3066\u304b\u308915\u5206\u4ee5\u5185\u306b\u30e2\u30d0\u30a4\u30eb\u3092\u5229\u7528\u3059\u308b\u3002<\/li>\n<li>\u591a\u3044\u4eba\u306f1\u65e5\u306b\u7d04150\u56de\u30e2\u30d0\u30a4\u30eb\u3092\u5229\u7528\u3059\u308b\u3002<\/li>\n<li>\u30e2\u30d0\u30a4\u30eb\u304b\u3089\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306f2014\u5e74\u304b\u30892015\u5e74\u306b\u304b\u3051\u306629%\u5897\u52a0\u3057\u305f\u3002<\/li>\n<li>\u30d6\u30e9\u30f3\u30c9\u3092\u691c\u7d22\u3059\u308b\u6642\u306b\u5229\u7528\u3059\u308b\u30c7\u30d0\u30a4\u30b9\u306f\u3001PC\u3088\u308a\u3082\u30e2\u30d0\u30a4\u30eb\u304c\u591a\u3044\u3002<\/li>\n<li>\u30e2\u30d0\u30a4\u30eb\u30e6\u30fc\u30b6\u30fc\u306e90%\u306f\u3001\u7279\u5b9a\u306e\u30d6\u30e9\u30f3\u30c9\u306b\u7d5e\u3089\u305a\u691c\u7d22\u3057\u3066\u3044\u308b\u3002<\/li>\n<\/ul>\n<\/div>\n<p>\u3053\u308c\u3089\u306e\u8abf\u67fb\u7d50\u679c\u304b\u3089\u5206\u304b\u308b\u3053\u3068\u306f\u3001\u81ea\u5206\u305f\u3061\u306e\u30d6\u30e9\u30f3\u30c9\u3092\u30e6\u30fc\u30b6\u30fc\u306b\u8a8d\u77e5\u3057\u3066\u3082\u3089\u3046\u53ef\u80fd\u6027\u304c\u4e00\u756a\u9ad8\u3044\u306e\u306f\u3001\u30e2\u30d0\u30a4\u30eb\u3067\u3042\u308b\u30021\u65e5\u306b\u6570\u5104\u4eba\u304c100\u56de\u524d\u5f8c\u30e2\u30d0\u30a4\u30eb\u3092\u898b\u308b\u3068\u3044\u3046\u3053\u3068\u306f\u30011\u65e5\u306b\u6570\u5341\uff5e\u6570\u767e\u5104\u3082\u306e\u30de\u30a4\u30af\u30ed\u30e2\u30fc\u30e1\u30f3\u30c8\u304c\u767a\u751f\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308b\u3002<\/p>\n<p>\u305d\u306e\u4e00\u65b9\u3067\u3001\u30e2\u30d0\u30a4\u30eb\u3092\u898b\u3066\u3044\u308b\u7d0490\uff05\u306e\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u7279\u5b9a\u306e\u30d6\u30e9\u30f3\u30c9\u306b\u7d5e\u3089\u305a\u5546\u54c1\u3092\u691c\u7d22\u3057\u3066\u3044\u308b\u3002\u30de\u30a4\u30af\u30ed\u30e2\u30fc\u30e1\u30f3\u30c8\u304c\u767a\u751f\u3059\u308b\u3059\u3079\u3066\u306e\u77ac\u9593\u306b\u3001\u30d6\u30e9\u30f3\u30c9\u3092\u8a8d\u77e5\u3057\u3066\u3082\u3089\u3044\u3001\u30d5\u30a1\u30f3\u3092\u4f5c\u308b\u3053\u3068\u304c\u30d6\u30e9\u30f3\u30c9\u6226\u7565\u3068\u3057\u3066\u5fc5\u8981\u3067\u3042\u308b\u3002<\/p>\n<h2>\u53c2\u8003\u6587\u732e<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.thinkwithgoogle.com\/marketing-resources\/micro-moments\/micromoments-guide-pdf-download\/\">(2015)google,pdf https:\/\/www.thinkwithgoogle.com\/marketing-resources\/micro-moments\/micromoments-guide-pdf-download\/<\/a><\/li>\n<li><a href=\"https:\/\/www.ja.advertisercommunity.com\/t5\/%E6%97%A7%E3%83%96%E3%83%AD%E3%82%B0%E8%A8%98%E4%BA%8B\/Google-%E3%81%A8%E8%80%83%E3%81%88%E3%82%8B-Micro-Moments-1-%E3%83%9E%E3%83%BC%E3%82%B1%E3%82%BF%E3%83%BC%E3%81%AB%E3%81%A8%E3%81%A3%E3%81%A6%E8%A6%8B%E9%80%83%E3%81%9B%E3%81%AA%E3%81%84%E7%9E%AC%E9%96%93-Micro-Moments\/ba-p\/12389\">(2015),Google,\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u77e5\u308b\u3079\u304d\uff14\u3064\u306e\u65b0\u3057\u3044\u77ac\u9593<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u30e6\u30fc\u30b6\u30fc\u306f\u300c\u301c\u3057\u305f\u3044\u300d\u3068\u3044\u3046\u8981\u6c42\u3092\u3059\u3050\u306b\u89e3\u6c7a\u3057\u3088\u3046\u3068\u3059\u308b\u7d30\u304b\u304f\u77ed\u3044\u884c\u52d5\b<\/p>\n","protected":false},"author":5,"featured_media":13360,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"English":"Micro Moments","footnotes":""},"glossary-category":[22,20],"glossary_tag":[],"class_list":["post-13357","glossary","type-glossary","status-publish","has-post-thumbnail","hentry","glossary-category-tools-frameworks-methodologies","glossary-category-thinking-mind-bias"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary\/13357","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/users\/5"}],"version-history":[{"count":0,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary\/13357\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/media\/13360"}],"wp:attachment":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/media?parent=13357"}],"wp:term":[{"taxonomy":"glossary-category","embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary-category?post=13357"},{"taxonomy":"glossary_tag","embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary_tag?post=13357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}