{"id":17231,"date":"2019-11-10T19:23:36","date_gmt":"2019-11-10T10:23:36","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=17231"},"modified":"2020-08-21T13:39:01","modified_gmt":"2020-08-21T04:39:01","slug":"doherty-threshold","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/doherty-threshold\/","title":{"rendered":"\u30c9\u30cf\u30c6\u30a3\u306e\u95be\u5024"},"content":{"rendered":"<p>\u30b7\u30b9\u30c6\u30e0\u304c400\u30df\u30ea\u79d2\u4ee5\u5185\u306b\u5fdc\u7b54\u3059\u308c\u3070\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u82e6\u52b4\u3059\u308b\u3053\u3068\u306a\u304f\u4f7f\u3044\u7d9a\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u30021982\u5e74\u306b<ruby>Walter J. Doherty<rt>\u30a6\u30a9\u30eb\u30bf\u30fc\u30fbJ\u30fb\u30c9\u30cf\u30c6\u30a3<\/rt><\/ruby>\u3068<ruby>Ahrvind J. Thadani<rt>\u30a2\u30e9\u30d3\u30f3\u30c9\u30fbJ\u30fb\u30bf\u30c0\u30fc\u30cb<\/rt><\/ruby>\u306b\u3088\u3063\u3066\u63d0\u5531\u3055\u308c\u3001IBM\u30b7\u30b9\u30c6\u30e0\u30ba\u30b8\u30e3\u30fc\u30ca\u30eb\u306b\u3066\u767a\u8868\u3055\u308c\u305f\u3002\u63d0\u5531\u8005\u306e\u540d\u524d\u304b\u3089\u3001\u3053\u306e400\u30df\u30ea\u79d2\u3092\u30c9\u30cf\u30c6\u30a3\u306e<ruby>\u95be\u5024<rt>\u3044\u304d\u3061<\/rt><\/ruby>\u3068\u547c\u3076\u3002<\/p>\n<p>1970\u5e74\u4ee3\u306e\u521d\u3081\u307e\u3067\u3001\u4eba\u9593\u304c\u6b21\u306e\u884c\u52d5\u3092\u884c\u3046\u307e\u3067\u306b2\u79d2\uff082000\u30df\u30ea\u79d2\uff09\u304b\u304b\u308b\u3068\u8003\u3048\u3089\u308c\u3066\u3044\u305f\u305f\u3081\u3001\u30b7\u30b9\u30c6\u30e0\u306e\u5fdc\u7b54\u6642\u9593\u30822\u79d2\u4ee5\u5185\u3067\u3042\u308c\u3070\u512a\u308c\u305f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3067\u3042\u308b\u3068\u5224\u65ad\u3055\u308c\u3066\u3044\u305f\u30021979\u5e74\u9803\u304b\u3089\u30b7\u30b9\u30c6\u30e0\u6027\u80fd\u304c\u5411\u4e0a\u3057\u305f\u305f\u3081\u3001\u5fdc\u7b54\u6642\u9593\u304c2\u79d2\u672a\u6e80\u306b\u7e2e\u307e\u3063\u305f\u3002\u3053\u306e\u9803\u304b\u3089\u30c9\u30cf\u30c6\u30a3\u6c0f\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u751f\u7523\u6027\u304c\u5411\u4e0a\u3057\u3066\u3044\u308b\u3053\u3068\u306b\u6c17\u3065\u3044\u305f\u3002<\/p>\n<p>\u3053\u306e\u4e8b\u304b\u3089\u3001\u30c9\u30cf\u30c6\u30a3\u6c0f\u306f\u30b7\u30b9\u30c6\u30e0\u306e\u5fdc\u7b54\u6642\u9593\u3068\u30e6\u30fc\u30b6\u30fc\u306e\u751f\u7523\u6027\u306e\u95a2\u4fc2\u6027\u306b\u3064\u3044\u3066\u8abf\u67fb\u3092\u3057\u305f\u3068\u3053\u308d\u3001\u30b7\u30b9\u30c6\u30e0\u306e\u5fdc\u7b54\u6642\u9593\u304c400\u30df\u30ea\u79d2\u4ee5\u5185\u306b\u53ce\u307e\u308b\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u9ad8\u3044\u751f\u7523\u6027\u3092\u767a\u63ee\u3059\u308b\u3053\u3068\u304c\u5206\u304b\u3063\u305f\u3002<\/p>\n<h2>400\u30df\u30ea\u79d2\u3092\u8d85\u3048\u308b\u3068\u30e6\u30fc\u30b6\u30fc\u306e\u751f\u7523\u6027\u304c\u683c\u6bb5\u306b\u843d\u3061\u308b<\/h2>\n<p>\u30bf\u30c0\u30fc\u30cb\u6c0f\u304c\u884c\u306a\u3063\u305f\u8abf\u67fb\u304b\u3089\u3001\u30b7\u30b9\u30c6\u30e0\u306e\u5fdc\u7b54\u6642\u9593\u306b\u3088\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u304c\u6b21\u306e\u884c\u52d5\u306b\u79fb\u308b\u307e\u3067\u306e\u6642\u9593\uff08\u30e6\u30fc\u30b6\u30fc\u306e\u53cd\u5fdc\u6642\u9593\uff09\u304c\u5927\u5e45\u306b\u5909\u5316\u3059\u308b\u3053\u3068\u304c\u660e\u3089\u304b\u306b\u306a\u3063\u305f\u3002\u4ee5\u4e0b\u306e\u56f3\u306f\u3001\u30b7\u30b9\u30c6\u30e0\u306e\u5fdc\u7b54\u6642\u9593\u304c\u77ed\u3044\u3068\u30e6\u30fc\u30b6\u30fc\u306e\u53cd\u5fdc\u901f\u5ea6\u3082\u77ed\u304f\u306a\u308a\u3001\u30b7\u30b9\u30c6\u30e0\u306e\u5fdc\u7b54\u6642\u9593\u304c\u9577\u3044\u3068\u30e6\u30fc\u30b6\u30fc\u306e\u5fdc\u7b54\u901f\u5ea6\u3082\u9577\u304f\u306a\u308b\u3068\u3044\u3046\u3082\u306e\u3067\u3042\u308b\u3002<\/p>\n<p>\u30b7\u30b9\u30c6\u30e0\u306e\u5fdc\u7b54\u6642\u9593\u304c3\u79d2\u306e\u5834\u5408\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u6b21\u306e\u64cd\u4f5c\u3092\u3059\u308b\u307e\u3067\u306b17\u79d2\u304b\u304b\u308a\u3001\u5fdc\u7b54\u6642\u9593\u304c0.3\u79d2\u306e\u5834\u5408\u3067\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u6b21\u306e\u64cd\u4f5c\u3092\u3059\u308b\u307e\u3067\u306b9.4\u79d2\u304b\u304b\u3063\u305f\u3002<\/p>\n<div id=\"attachment_17232\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2019\/10\/user-and-system-response-time.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-17232\" class=\"wp-image-17232 size-large\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2019\/10\/user-and-system-response-time-1024x633.png\" alt=\"user_and_system_response_time\" width=\"700\" height=\"433\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2019\/10\/user-and-system-response-time-1024x633.png 1024w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2019\/10\/user-and-system-response-time-300x186.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2019\/10\/user-and-system-response-time-768x475.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2019\/10\/user-and-system-response-time.png 1200w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><p id=\"caption-attachment-17232\" class=\"wp-caption-text\">\u30b7\u30b9\u30c6\u30e0\u306e\u5fdc\u7b54\u6642\u9593\u304c\u9577\u304f\u306a\u308b\u306b\u3064\u308c\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u53cd\u5fdc\u6642\u9593\u3082\u9577\u304f\u306a\u308b\uff08\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/medium.com\/@Gugel\/the-doherty-threshold-5471ca990de6\">This 70s UX gem still applies today<\/a>\uff09<\/p><\/div>\n<p>\u8abf\u67fb\u7d50\u679c\u304b\u3089\u3001\u30b7\u30b9\u30c6\u30e0\u306e\u5fdc\u7b54\u6642\u9593\u304c\u751f\u7523\u6027\u306b\u5927\u304d\u304f\u5f71\u97ff\u3059\u308b\u3068\u5206\u304b\u3063\u305f\u3002<\/p>\n<h2>\u5fdc\u7b54\u901f\u5ea6\u306e\u9045\u3055\u304c\u58f2\u4e0a\u306e\u4f4e\u4e0b\u306b\u3064\u306a\u304c\u308b<\/h2>\n<p>\u30b7\u30b9\u30c6\u30e0\u5fdc\u7b54\u6642\u9593\u304c\u30c9\u30cf\u30c6\u30a3\u306e\u95be\u5024\uff08400\u30df\u30ea\u79d2\uff09\u3088\u308a\u3082\u9577\u304b\u3063\u305f\u5834\u5408\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u751f\u7523\u6027\u304c\u4e0b\u304c\u308b\u305f\u3081\u5f53\u7136\u30d3\u30b8\u30cd\u30b9\u306e\u58f2\u4e0a\u3082\u4e0b\u304c\u308b\u3088\u3046\u306b\u306a\u308b\u3002<\/p>\n<p>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u3082\u540c\u3058\u3088\u3046\u306a\u3053\u3068\u304c\u5f53\u3066\u306f\u307e\u308b\u3068\u8003\u3048\u3089\u308c\u308b\u3002\u4ee5\u4e0b\u306e\u30b0\u30e9\u30d5\u306f\u30a2\u30e1\u30ea\u30ab\u306e\u30b9\u30fc\u30d1\u30fc\u30de\u30fc\u30b1\u30c3\u30c8\u30c1\u30a7\u30fc\u30f3\u306e<ruby>Walmart<rt>\u30a6\u30a9\u30eb\u30de\u30fc\u30c8<\/rt><\/ruby>\u793e\u304c\u3001\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u8aad\u307f\u8fbc\u307f\u6642\u9593\u3054\u3068\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u8abf\u3079\u305f\u7d50\u679c\u3067\u3042\u308b\u3002<\/p>\n<p>\u8aad\u307f\u8fbc\u307f\u6642\u9593\u304c\u300c0-1\u79d2\u300d\u306e\u5834\u5408\u3060\u3051\u683c\u6bb5\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u9ad8\u3044\u3053\u3068\u304c\u5206\u304b\u308b\u3002\u8aad\u307f\u8fbc\u307f\u3092\u5f85\u3063\u3066\u3044\u308b\u3068\u30b9\u30c8\u30ec\u30b9\u304c\u6e9c\u307e\u308a\u96e2\u8131\u3057\u3066\u3044\u308b\u53ef\u80fd\u6027\u3082\u3042\u308b\u304c\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u65e9\u304f\u306a\u308b\u3053\u3068\u3067\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u304c\u4fc3\u3055\u308c\u3066\u3044\u308b\u3068\u3082\u8003\u3048\u3089\u308c\u308b\u3060\u308d\u3046\u3002<\/p>\n<div id=\"attachment_17233\" style=\"width: 594px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2019\/10\/walmart-performance-graph.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-17233\" class=\"wp-image-17233 size-full\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2019\/10\/walmart-performance-graph.png\" alt=\"walmart_performance_graph\" width=\"584\" height=\"455\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2019\/10\/walmart-performance-graph.png 584w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2019\/10\/walmart-performance-graph-300x234.png 300w\" sizes=\"auto, (max-width: 584px) 100vw, 584px\" \/><\/a><p id=\"caption-attachment-17233\" class=\"wp-caption-text\">\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3068\u8aad\u307f\u8fbc\u307f\u6642\u9593\u306e\u6bd4\u8f03\uff08\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/www.abtasty.com\/blog\/page-speed-conversions\/\">How Does Page Speed Really Affect your Conversions<\/a>\uff09<\/p><\/div>\n<p>\u3069\u308c\u3060\u3051\u826f\u3044\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u7528\u610f\u3057\u3066\u3044\u305f\u3068\u3057\u3066\u3082\u3001\u30b5\u30a4\u30c8\u306e\u30b9\u30d4\u30fc\u30c9\u304c\u9045\u3044\u3068\u58f2\u4e0a\u306e\u4f4e\u4e0b\u3092\u62db\u3044\u3066\u3057\u307e\u3046\u3002<\/p>\n<p>\u898b\u305f\u76ee\u306e\u826f\u3055\u3084\u4f7f\u3044\u52dd\u624b\u306e\u307f\u3067\u306a\u304f\u3001\u30b7\u30b9\u30c6\u30e0\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u9ad8\u3081\u308b\u3053\u3068\u306f\u91cd\u8981\u3067\u3042\u308b\u3002<\/p>\n<h2>\u95a2\u9023\u7528\u8a9e<\/h2>\n<ul>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/response-time-limit\/\">\u30ec\u30b9\u30dd\u30f3\u30b9\u6642\u9593\u306e\u6cd5\u5247<\/a><\/li>\n<\/ul>\n<h2>\u53c2\u8003\u30b5\u30a4\u30c8<\/h2>\n<ul>\n<li><a href=\"https:\/\/lawsofux.com\/doherty-threshold.html\">Laws of UX -Doherty Threshold-<\/a><\/li>\n<li><a href=\"https:\/\/jlelliotton.blogspot.com\/p\/the-economic-value-of-rapid-response.html\">The Economic Value of Rapid Response Time<\/a><\/li>\n<li><a href=\"https:\/\/medium.com\/@Gugel\/the-doherty-threshold-5471ca990de6\">This 70s UX gem still applies today<\/a><\/li>\n<li><a href=\"https:\/\/www.abtasty.com\/blog\/page-speed-conversions\/\">How Does Page Speed Really Affect Your Conversions<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u82e6\u52b4\u3059\u308b\u3053\u3068\u306a\u304f\u4f7f\u3046\u30b7\u30b9\u30c6\u30e0\u306e\u5fdc\u7b54\u6642\u9593\u306f400\u30df\u30ea\u79d2\u5185\u3067\u3042\u308b\u3068\u3044\u3046\u5024<\/p>\n","protected":false},"author":34,"featured_media":17232,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"English":"Doherty Threshold","footnotes":""},"glossary-category":[418],"glossary_tag":[],"class_list":["post-17231","glossary","type-glossary","status-publish","has-post-thumbnail","hentry","glossary-category-technology"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary\/17231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/users\/34"}],"version-history":[{"count":0,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary\/17231\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/media\/17232"}],"wp:attachment":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/media?parent=17231"}],"wp:term":[{"taxonomy":"glossary-category","embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary-category?post=17231"},{"taxonomy":"glossary_tag","embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary_tag?post=17231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}