{"id":17975,"date":"2020-01-25T12:48:20","date_gmt":"2020-01-25T03:48:20","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=17975"},"modified":"2020-06-16T20:57:04","modified_gmt":"2020-06-16T11:57:04","slug":"contrast-effect","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/contrast-effect\/","title":{"rendered":"\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u52b9\u679c\uff08\u5bfe\u6bd4\u52b9\u679c\uff09"},"content":{"rendered":"<p>\u540c\u3058\u5546\u54c1\u3084\u540c\u3058\u3082\u306e\u3092\u898b\u3066\u3082\u3001\u5468\u56f2\u3068\u306e\u5bfe\u6bd4\u3067\u5370\u8c61\u304c\u5927\u304d\u304f\u5909\u308f\u308b\u3002<br \/>\n\u5468\u56f2\u3088\u308a\u76ee\u7acb\u3063\u3066\u3044\u308b\u3082\u306e\u306f\u3001\u3088\u308a\u6df1\u304f\u8a18\u61b6\u3059\u308b\u3002<\/p>\n<p>\u4e38\u3044\u30dc\u30bf\u30f3\u3092\u4f8b\u306b\u8aac\u660e\u3059\u308b\u3002<br 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\/><\/p>\n<p>\u4e00\u65b9\u3001\u3053\u3061\u3089\u306e\u4e26\u3073\u3067\u306f\u3001\u5468\u56f2\u306e\u30dc\u30bf\u30f3\u3068\u5168\u304f\u7570\u306a\u308b\u8272\u306eB\u3092\u76ee\u7acb\u305f\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u305f\u3002<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/02-1024x252.png\" alt=\"\u30dc\u30bf\u30f32\" width=\"500\" height=\"123\" class=\"alignnone size-large wp-image-17981\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/02-1024x252.png 1024w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/02-300x74.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/02-768x189.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/02.png 1088w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/p>\n<h2>\u4fa1\u683c\u306b\u304a\u3051\u308b\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u52b9\u679c<\/h2>\n<p>\u8ca9\u58f2\u4fa1\u683c\u3060\u3051\u3092\u305d\u306e\u307e\u307e\u898b\u305b\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u3042\u3089\u304b\u3058\u3081\u5927\u304d\u3044\u4fa1\u683c\u3092\u898b\u305b\u3066\u304a\u304d\u5272\u5f15\u3059\u308b\u3053\u3068\u3067\u5fc3\u7406\u7684\u306b\u4f4e\u3044\u4fa1\u683c\u306b\u898b\u305b\u308b\u30a2\u30f3\u30ab\u30ea\u30f3\u30b0\u304c\u3042\u308b\u3002\u2192<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/anchoringeffect\/\" rel=\"noopener noreferrer\" target=\"_blank\">\u30a2\u30f3\u30ab\u30ea\u30f3\u30b0<\/a><br \/>\n\u3053\u308c\u306b\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u52b9\u679c\u3092\u52a0\u3048\u3066\u3001\u52b9\u679c\u7684\u306b\u58f2\u308a\u305f\u3044\u5546\u54c1\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/03-1024x229.png\" alt=\"\u4fa1\u683c1\" width=\"700\" height=\"157\" class=\"alignnone size-large wp-image-17984\" style=\"margin-bottom:25px;\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/03-1024x229.png 1024w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/03-300x67.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/03-768x172.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/03.png 1357w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>\u305f\u3060\u3057\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u4fa1\u683c\u5dee\u304c\u5927\u304d\u3059\u304e\u308b\u3068\u304b\u3048\u3063\u3066\u9006\u52b9\u679c\u306b\u306a\u308b\u3053\u3068\u3082\u3042\u308b\u306e\u3067\u3001\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3042\u308b\u3002<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/04-1024x240.png\" alt=\"\u4fa1\u683c2\" width=\"700\" height=\"164\" class=\"alignnone size-large wp-image-17985\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/04-1024x240.png 1024w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/04-300x70.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/04-768x180.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/04.png 1357w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<h2>UI\u3067\u306e\u5fdc\u7528<\/h2>\n<p>\u4ee5\u4e0b\u306f\u30c7\u30b9\u30af\u30c8\u30c3\u30d7\u7528Kindle\u30a2\u30d7\u30ea\u3067\u691c\u7d22\u3057\u305f\u753b\u9762\u3067\u3042\u308b\u3002<br \/>\n\u30de\u30a6\u30b9\u30aa\u30fc\u30d0\u30fc\u3057\u305f\u90e8\u5206\u306e\u80cc\u666f\u8272\u3092\u5909\u3048\u308b\u3053\u3068\u3067\u3001\u81ea\u5206\u304c\u3069\u3053\u3092\u9078\u629e\u3057\u3066\u3044\u308b\u304b\u308f\u304b\u308a\u3084\u3059\u304f\u8868\u73fe\u3057\u3066\u3044\u308b\u3002<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/kindle-mac-702x1024.png\" alt=\"kindle\" width=\"274\" height=\"400\" class=\"alignnone size-large wp-image-17986\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/kindle-mac-702x1024.png 702w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/kindle-mac-206x300.png 206w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/kindle-mac-768x1120.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/kindle-mac.png 828w\" sizes=\"auto, (max-width: 274px) 100vw, 274px\" \/><\/p>\n<p>\u307e\u305f\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u691c\u7d22\u8a9e\u3092\u30cf\u30a4\u30e9\u30a4\u30c8\u3057\u3066\u8996\u899a\u7684\u306b\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u3092\u51fa\u3059\u3053\u3068\u3067\u3001\u691c\u7d22\u306b\u30de\u30c3\u30c1\u3057\u305f\u90e8\u5206\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u63d0\u793a\u3067\u304d\u308b\u3002<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/06a-1024x691.png\" alt=\"\u691c\u7d22\" width=\"700\" height=\"472\" class=\"alignnone size-large wp-image-17997\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/06a-1024x691.png 1024w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/06a-300x202.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/06a-768x518.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/06a-1536x1036.png 1536w, 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https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/07-300x219.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/07-768x559.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/07-1536x1119.png 1536w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/01\/07.png 1944w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<h2>\u95a2\u9023\u7528\u8a9e<\/h2>\n<ul>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/principle-of-common-fate\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5171\u901a\u904b\u547d\u306e\u6cd5\u5247<\/a><\/li>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/law-of-pragnanz\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30d7\u30ec\u30b0\u30ca\u30f3\u30c4\u306e\u6cd5\u5247<\/a><\/li>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/anchoringeffect\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30a2\u30f3\u30ab\u30ea\u30f3\u30b0\u52b9\u679c<\/a><\/li>\n<\/ul>\n<h2>\u53c2\u8003\u6587\u732e<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.amazon.co.jp\/dp\/4534050429\" target=\"_blank\" rel=\"noopener noreferrer\">\u4fa1\u683c\u306e\u5fc3\u7406\u5b66<\/a><\/li>\n<li><a href=\"https:\/\/www.amazon.co.jp\/dp\/4822247473\" target=\"_blank\" rel=\"noopener noreferrer\">\u5b9f\u8df5\u884c\u52d5\u7d4c\u6e08\u5b66<\/a><\/li>\n<\/ul>\n<h2>\u53c2\u8003\u30b5\u30a4\u30c8<\/h2>\n<ul>\n<li><a href=\"https:\/\/en.wikipedia.org\/wiki\/Contrast_effect\" target=\"_blank\" rel=\"noopener noreferrer\">Contrast effect &#8211; Wikipedia<\/a><\/li>\n<li><a href=\"https:\/\/effectiviology.com\/contrast-effect\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Contrast Effect: When Comparison Enhances Differences<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u540c\u3058\u3082\u306e\u3067\u3082\u3001\u524d\u5f8c\u3068\u306e\u5bfe\u6bd4\u306b\u3088\u3063\u3066\u5370\u8c61\u304c\u5909\u308f\u308b\u3053\u3068\u3002<\/p>\n","protected":false},"author":9,"featured_media":17985,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"English":"Contrast 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