{"id":18356,"date":"2020-02-13T08:43:49","date_gmt":"2020-02-12T23:43:49","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=18356"},"modified":"2020-06-16T20:54:23","modified_gmt":"2020-06-16T11:54:23","slug":"illusory-correlation","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/illusory-correlation\/","title":{"rendered":"\u932f\u8aa4\u76f8\u95a2"},"content":{"rendered":"<p>\u5b9f\u969b\u306e\u76f8\u95a2\u304c\u306a\u3044\u30c7\u30fc\u30bf\u540c\u58eb\u306b\u3001\u305d\u308c\u3089\u306e\u7e4b\u304c\u308a\u3092\u904e\u5927\u8a55\u4fa1\u3057\u3066\u3057\u307e\u3044\u3001\u76f8\u95a2\u6027\u304c\u3042\u308b\u3068\u601d\u3044\u8fbc\u3093\u3067\u3057\u307e\u3046<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/cognitive-bias\/\" rel=\"noopener noreferrer\" target=\"_blank\">\u8a8d\u77e5\u30d0\u30a4\u30a2\u30b9<\/a>\u306e\u3072\u3068\u3064\u3002<br 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src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/02\/01-1024x594.png\" alt=\"\u932f\u8aa4\u76f8\u95a2\u306e\u4f8b\" width=\"700\" height=\"406\" class=\"alignnone size-large wp-image-18362\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/02\/01-1024x594.png 1024w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/02\/01-300x174.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/02\/01-768x445.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/02\/01-1536x891.png 1536w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/02\/01.png 1800w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><br 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target=\"_blank\">\u30d7\u30ed\u30b9\u30da\u30af\u30c8\u7406\u8ad6<\/a>\u3001<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/negativity_bias\/\" rel=\"noopener noreferrer\" target=\"_blank\">\u30cd\u30ac\u30c6\u30a3\u30d6\u30fb\u30d0\u30a4\u30a2\u30b9<\/a>\uff09<\/p>\n<p>\u3082\u3046\u3072\u3068\u3064\u306e\u4f8b\u3068\u3057\u3066\u300c\u7f8e\u5bb9\u5ba4\u3001\u6b6f\u79d1\u533b\u9662\u3001\u30b3\u30f3\u30d3\u30cb\u306e\u4e2d\u3067\u3001\u65e5\u672c\u3067\u6700\u3082\u6570\u304c\u591a\u3044\u306e\u306f\u3069\u308c\u304b\uff1f\u300d\u3068\u3044\u3046\u8cea\u554f\u306b\u5bfe\u3057\u3066\u3001\u5b9f\u969b\u306b\u306f\u7f8e\u5bb9\u5ba4\u304c\u4e00\u756a\u591a\u3044\u306e\u3060\u304c\u30b3\u30f3\u30d3\u30cb\u3068\u7b54\u3048\u308b\u4eba\u304c\u591a\u304b\u3063\u305f\u3002<br \/>\n\u3053\u308c\u3082\u5b9f\u969b\u306b\u81ea\u5206\u304c\u3088\u304f\u5229\u7528\u3057\u3066\u3044\u308b\u3082\u306e\u304c\u5f37\u304f\u8a18\u61b6\u306b\u6b8b\u308a\u3001\u300c\u81ea\u5206\u306e\u5468\u8fba\u3067\u76ee\u306b\u5165\u308b\u5e97\u8217\u6570\u300d\u3068\u300c\u5b9f\u969b\u306e\u5e97\u8217\u6570\u300d\u3092\u932f\u8aa4\u76f8\u95a2\u3057\u3066\u3044\u308b\u4f8b\u3067\u3042\u308b\u3002\uff08\u2192 <a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/availability-heuristic\/\" rel=\"noopener noreferrer\" target=\"_blank\">\u5229\u7528\u53ef\u80fd\u6027\u30d2\u30e5\u30fc\u30ea\u30b9\u30c6\u30a3\u30c3\u30af<\/a>\uff09<\/p>\n<h2>\u5b9a\u91cf\u30c7\u30fc\u30bf\u306e\u307f\u306b\u983c\u308b\u5371\u967a\u6027<\/h2>\n<p>\u58f2\u4e0a\u3068PV\u306e\u30c7\u30fc\u30bf\u3060\u3051\u3092\u898b\u3066\u3001PV\u3092\u5897\u3084\u305b\u3070\u81ea\u52d5\u7684\u306b\u58f2\u4e0a\u3082\u5897\u3048\u308b\u3068\u601d\u3063\u3066\u3057\u307e\u3063\u305f\u3053\u3068\u3082\u3042\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3002<br \/>\n\u3053\u306e\u3088\u3046\u306b\u6570\u5024\u306b\u3088\u308b\u5b9a\u91cf\u30c7\u30fc\u30bf\u306e\u307f\u306b\u56fa\u57f7\u3057\u3066\u3001\u305d\u308c\u3089\u304c\u5b9a\u6027\u7684\u306a\u30c7\u30fc\u30bf\u3088\u308a\u3082\u512a\u308c\u3066\u3044\u308b\u3068\u5224\u65ad\u3059\u308b\u3053\u3068\u306f\u3001\u932f\u8aa4\u76f8\u95a2\u306e\u53ef\u80fd\u6027\u304c\u3042\u308b\u3068\u3044\u3046\u89b3\u70b9\u304b\u3089\u3082\u5371\u967a\u3067\u3042\u308b\u3002<br \/>\n\u7279\u306b\u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30bf\u30fc\u30d5\u30a7\u30a4\u30b9\u306a\u3069\u306f\u4eba\u9593\u306e\u884c\u52d5\u3092\u6df1\u304f\u89b3\u5bdf\u3059\u308b\u3053\u3068\u3067\u5f97\u3089\u308c\u308b\u3082\u306e\u3082\u5927\u304d\u304f\u3001\u5b9a\u6027\u30fb\u5b9a\u91cf\u4e21\u65b9\u306e\u30c7\u30fc\u30bf\u3092\u7d44\u307f\u5408\u308f\u305b\u306a\u304c\u3089\u5b9f\u969b\u306e\u95a2\u4fc2\u6027\u3092\u5224\u65ad\u3057\u3066\u3044\u304f\u5fc5\u8981\u304c\u3042\u308b\u3002<\/p>\n<h2>\u95a2\u9023\u7528\u8a9e<\/h2>\n<ul>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/cognitive-bias\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u8a8d\u77e5\u30d0\u30a4\u30a2\u30b9<\/a><\/li>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/confirmation-bias\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u78ba\u8a3c\u30d0\u30a4\u30a2\u30b9<\/a><\/li>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/availability-heuristic\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5229\u7528\u53ef\u80fd\u6027\u30d2\u30e5\u30fc\u30ea\u30b9\u30c6\u30a3\u30c3\u30af<\/a><\/li>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/prospect-theory\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30d7\u30ed\u30b9\u30da\u30af\u30c8\u7406\u8ad6<\/a><\/li>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/negativity_bias\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30cd\u30ac\u30c6\u30a3\u30d6\u30fb\u30d0\u30a4\u30a2\u30b9<\/a><\/li>\n<\/ul>\n<h2>\u53c2\u8003\u6587\u732e<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.amazon.co.jp\/dp\/B00ARDNMDC\" target=\"_blank\" rel=\"noopener noreferrer\">\u30d5\u30a1\u30b9\u30c8&#038;\u30b9\u30ed\u30fc\uff08\u4e0b\uff09<\/a><\/li>\n<\/ul>\n<h2>\u53c2\u8003\u30b5\u30a4\u30c8<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.youtube.com\/watch?v=gxSUqr3ouYA\" target=\"_blank\" rel=\"noopener noreferrer\">This \u2260 That<\/a><\/li>\n<li><a href=\"https:\/\/www.nngroup.com\/articles\/risks-of-quantitative-studies\/\" target=\"_blank\" rel=\"noopener noreferrer\">Risks of Quantitative Studies<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u76f8\u95a2\u304c\u306a\u3044\u30c7\u30fc\u30bf\u306b\u76f8\u95a2\u304c\u3042\u308b\u3068\u601d\u3044\u3053\u3093\u3067\u3057\u307e\u3046\u3053\u3068\u3002<\/p>\n","protected":false},"author":9,"featured_media":18362,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"English":"Illusory 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