{"id":22451,"date":"2020-10-23T12:10:17","date_gmt":"2020-10-23T03:10:17","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=22451"},"modified":"2020-10-23T12:10:17","modified_gmt":"2020-10-23T03:10:17","slug":"similarity","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/similarity\/","title":{"rendered":"\u985e\u540c\uff08\u30b2\u30b7\u30e5\u30bf\u30eb\u30c8\u539f\u5247\uff09"},"content":{"rendered":"<p>\u4eba\u306e\u8133\u306f\u77e5\u899a\u3057\u305f\u8907\u6570\u306e\u60c5\u5831\u304c\u30b0\u30eb\u30fc\u30d7\u3060\u3068\u8a8d\u8b58\u3067\u304d\u308b\u3068\u3001\u3059\u3070\u3084\u304f\u52b9\u7387\u7684\u306b\u60c5\u5831\u3092\u51e6\u7406\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u305f\u3068\u3048\u3001\u8981\u7d20\u540c\u58eb\u306e\u9593\u9694\u304c\u96e2\u308c\u3066\u3044\u308b\u5834\u5408\u3067\u3082\u3001\u8272\u3084\u5f62\u3001\u30b5\u30a4\u30ba\u3084\u5411\u304d\u306a\u3069\u3001\u4f3c\u3066\u3044\u308b\u8981\u7d20\u306b\u95a2\u9023\u6027\u3092\u898b\u51fa\u3057\u3001\u540c\u3058\u30b0\u30eb\u30fc\u30d7\u3068\u3057\u3066\u8a8d\u8b58\u3059\u308b\u3002<\/p>\n<p>\u4e00\u65b9\u3001\u305d\u306e\u72b6\u6cc1\u4e0b\u306b\u304a\u3044\u3066\u3001\u5468\u56f2\u306e\u3069\u306e\u30b0\u30eb\u30fc\u30d7\u306b\u3082\u5c5e\u3055\u306a\u3044\u8981\u7d20\u306f\u5b64\u7acb\u3057\u305f\u5370\u8c61\u3092\u53d7\u3051\u308b\u305f\u3081\u76ee\u7acb\u3064\u50be\u5411\u306b\u3042\u308b\u3002<\/p>\n<div id=\"attachment_22459\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-22459\" class=\"wp-image-22459\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-case01-300x177.png\" alt=\"\u8272\u3001\u5f62\u3001\u30b5\u30a4\u30ba\u3001\u65b9\u5411\u3067\u611f\u3058\u308b\u985e\u540c\u306e\u56f3\" width=\"600\" height=\"354\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-case01-300x177.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-case01.png 600w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><p id=\"caption-attachment-22459\" class=\"wp-caption-text\">\u8272\u3084\u5f62\u3001\u30b5\u30a4\u30ba\u3084\u5411\u304d\u3067\u30b0\u30eb\u30fc\u30d7\u3092\u8a8d\u8b58\u3067\u304d\u308b<br \/><a href=\"https:\/\/inkbotdesign.com\/gestalt-principles\/\">The Gestalt Principles &#8211; Theory Of Good Design Psychology<\/a><\/p><\/div>\n<p>\u985e\u540c\u306f\u3001\u4eba\u304c\u60c5\u5831\u3092\u76ee\u306b\u3057\u3066\u8a8d\u8b58\u3059\u308b\u969b\u306e\u7279\u5fb4\u3092\u307e\u3068\u3081\u305f\u300c<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/gestalt-principles\/\">\u30b2\u30b7\u30e5\u30bf\u30eb\u30c8\u539f\u5247<\/a>\u300d\u306e\u3072\u3068\u3064\u3067\u3042\u308b\u3002<\/p>\n<p>1910\u5e74\u306b\u30c1\u30a7\u30b3\u51fa\u8eab\u306e\u5fc3\u7406\u5b66\u8005<ruby>Max Wertheimer<rt>\u30de\u30c3\u30af\u30b9\u30fb\u30f4\u30a7\u30eb\u30c8\u30cf\u30a4\u30de\u30fc<\/rt><\/ruby>\u3089\u3092\u4e2d\u5fc3\u306b\u4eee\u73fe\u904b\u52d5\u3068\u3044\u3046\u30a2\u30cb\u30e1\u30fc\u30b7\u30e7\u30f3\u306e\u7814\u7a76\u304c\u59cb\u307e\u308b\u3002\u305d\u308c\u3092\u57fa\u306b1923\u5e74\u300c<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/gestalt-principles\/\">\u30b2\u30b7\u30e5\u30bf\u30eb\u30c8\u539f\u5247<\/a>\u300d\u306e\u57fa\u790e\u3068\u306a\u308b6\u539f\u5247\u306e<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/ploximity\/\">\u8fd1\u63a5<\/a>\u30fb\u985e\u540c\u30fb\u9023\u7d9a\u30fb<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/closure-gestalt-principles\/\">\u9589\u5408<\/a>\u30fb<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/principle-of-common-fate\/\">\u5171\u901a\u904b\u547d<\/a>\u30fb\u826f\u3044\u5f62\u304c\u767a\u8868\u3055\u308c\u305f\u3002<\/p>\n<div id=\"attachment_21098\" style=\"width: 203px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-21098\" class=\"wp-image-21098 size-medium\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/06\/image2-193x300.jpg\" alt=\"\" width=\"193\" height=\"300\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/06\/image2-193x300.jpg 193w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/06\/image2.jpg 256w\" sizes=\"auto, (max-width: 193px) 100vw, 193px\" \/><p id=\"caption-attachment-21098\" class=\"wp-caption-text\">\u30de\u30c3\u30af\u30b9\u30fb\u30f4\u30a7\u30eb\u30c8\u30cf\u30a4\u30de\u30fc<br \/>\u5f15\u7528\uff1a<a href=\"https:\/\/en.wikiquote.org\/wiki\/Max_Wertheimer\">Max Wertheimer \u2013 Wikiquote<\/a><\/p><\/div>\n<h2>\u8981\u7d20\u540c\u58eb\u306b\u9055\u3044\u304c\u3042\u3063\u3066\u3082\u95a2\u9023\u6027\u3092\u898b\u51fa\u3059<\/h2>\n<h3>\u8272\u3084\u5f62\u72b6\u306e\u9055\u3044\u306b\u3088\u308b\u985e\u540c<\/h3>\n<p>\u8d64\u30fb\u9752\u30fb\u7dd1\u3001\u4e09\u89d2\u5f62\u30fb\u56db\u89d2\u5f62\u306e\u8981\u7d20\u304c\u30d0\u30e9\u30d0\u30e9\u306b\u914d\u7f6e\u3055\u308c\u3066\u3044\u308b\u56f3\u3092\u898b\u308b\u3068\u3001\u8d64\u3068\u9752\u306e\u4e09\u89d2\u5f62\u306f\u8ddd\u96e2\u304c\u96e2\u308c\u3066\u3044\u3066\u3082\u3001\u300c\u8d64\u3044\u4e09\u89d2\u5f62\u300d\u300c\u9752\u3044\u4e09\u89d2\u5f62\u300d\u306e\u30b0\u30eb\u30fc\u30d7\u3068\u3057\u3066\u8a8d\u8b58\u3067\u304d\u308b\u3002\u307e\u305f\u3001\u7dd1\u306f\u4e09\u89d2\u5f62\u3068\u56db\u89d2\u5f62\u3068\u3044\u3046\u5225\u306e\u5f62\u72b6\u3060\u304c\u3001\u540c\u3058\u300c\u7dd1\u306e\u56f3\u5f62\u30b0\u30eb\u30fc\u30d7\u300d\u3060\u3068\u8a8d\u8b58\u3067\u304d\u308b\u3002<\/p>\n<div id=\"attachment_22466\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-22466\" class=\"wp-image-22466\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-shape-300x42.png\" alt=\"\u8d64\u30fb\u9752\u30fb\u7dd1\u3001\u4e09\u89d2\u5f62\u30fb\u56db\u89d2\u5f62\u306e\u8981\u7d20\u304c\u30d0\u30e9\u30d0\u30e9\u306b\u914d\u7f6e\u3055\u308c\u305f\u56f3\u5f62\" width=\"600\" height=\"83\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-shape-300x42.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-shape-640x90.png 640w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-shape.png 650w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><p id=\"caption-attachment-22466\" class=\"wp-caption-text\">\u5f62\u72b6\u304c\u9055\u3063\u3066\u3082\u540c\u3058\u5c5e\u6027\u540c\u58eb\u306f\u3001\u540c\u3058\u30b0\u30eb\u30fc\u30d7\u3067\u3042\u308b\u3068\u8a8d\u8b58\u3067\u304d\u308b<\/p><\/div>\n<h3>\u30b5\u30a4\u30ba\u9055\u3044\u306b\u3088\u308b\u985e\u540c<\/h3>\n<p>\u8272\u3084\u5f62\u3060\u3051\u3067\u306a\u304f\u3001\u30b5\u30a4\u30ba\u306e\u9055\u3044\u3067\u3082\u985e\u540c\u3092\u611f\u3058\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u8d64\u30fb\u9752\u30fb\u7dd1\u3001\u4e09\u89d2\u5f62\u30fb\u56db\u89d2\u5f62\u306e\u8981\u7d20\u306e\u8272\u306e\u914d\u7f6e\u306f\u540c\u3058\u3067\u3001\u4e00\u90e8\u306e\u30b5\u30a4\u30ba\u3092\u5909\u5316\u3055\u305b\u305f\u3082\u306e\u3067\u3042\u308b\u3002\u8272\u304c\u9055\u3063\u3066\u3082\u540c\u3058\u5927\u304d\u3055\u306e\u56f3\u5f62\u306f\u3001\u30b0\u30eb\u30fc\u30d7\u3068\u3057\u3066\u8a8d\u8b58\u3067\u304d\u308b\u3002<\/p>\n<div id=\"attachment_22465\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-22465\" class=\"wp-image-22465\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-size-300x79.png\" alt=\"\u30b5\u30a4\u30ba\u306e\u9055\u3044\u3067\u3082\u985e\u540c\u3092\u611f\u3058\u308b\" width=\"600\" height=\"157\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-size-300x79.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-size.png 610w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><p id=\"caption-attachment-22465\" class=\"wp-caption-text\">\u5927\u304d\u306a\u56f3\u5f62\u3068\u3001\u5c0f\u3055\u306a\u56f3\u5f62\u540c\u58eb\u304c\u540c\u3058\u30b0\u30eb\u30fc\u30d7\u3060\u3068\u8a8d\u8b58\u3067\u304d\u308b<\/p><\/div>\n<h3>\u65b9\u5411\u306e\u9055\u3044\u306b\u3088\u308b\u985e\u540c<\/h3>\n<p>\u8981\u7d20\u306e\u65b9\u5411\u306b\u3088\u3063\u3066\u3082\u985e\u540c\u3092\u611f\u3058\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u7dd1\u306e\u4e09\u89d2\u5f62\u3068\u3001\u56db\u89d2\u5f62\u306e\u753b\u50cf\u306e\u3046\u3061\u3001\u4e00\u90e8\u306e\u4e09\u89d2\u5f62\u306f\u4e0a\u4e0b\u3092\u53cd\u8ee2\u3057\u3066\u914d\u7f6e\u3057\u3066\u3044\u308b\u3002\u540c\u3058\u5411\u304d\u306e\u4e09\u89d2\u5f62\u306f\u540c\u3058\u30b0\u30eb\u30fc\u30d7\u3068\u3057\u3066\u8a8d\u8b58\u3067\u304d\u308b\u3002<\/p>\n<div id=\"attachment_22463\" style=\"width: 609px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-22463\" class=\"wp-image-22463\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-direction-300x42.png\" alt=\"\u3002\u7dd1\u306e\u4e09\u89d2\u5f62\u3068\u3001\u56db\u89d2\u5f62\u306e\u753b\u50cf\" width=\"599\" height=\"83\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-direction-300x42.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-direction-640x90.png 640w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-direction.png 650w\" sizes=\"auto, (max-width: 599px) 100vw, 599px\" \/><p id=\"caption-attachment-22463\" class=\"wp-caption-text\">\u56f3\u5f62\u306e\u65b9\u5411\u304c\u540c\u3058\u3082\u306e\u306f\u3001\u540c\u3058\u30b0\u30eb\u30fc\u30d7\u3067\u3042\u308b\u3068\u8a8d\u8b58\u3067\u304d\u308b<\/p><\/div>\n<h3>\u985e\u540c\u306e\u6cd5\u5247\u3092\u7834\u3063\u305f\u8981\u7d20\u306f\u76ee\u7acb\u3064<\/h3>\n<p>\u8981\u7d20\u306f\u5468\u56f2\u306e\u30b0\u30eb\u30fc\u30d7\u304b\u3089\u5b64\u7acb\u3057\u305f\u8981\u7d20\u306f\u76ee\u7acb\u3061\u3084\u3059\u3044\u3002\u7dd1\u306e\u56f3\u5f62\u306e\u4e2d\u306b\u3001\u4e00\u3064\u3060\u3051\u8d64\u3044\u4e09\u89d2\u5f62\u3092\u914d\u7f6e\u3057\u305f\u3002\u8d64\u3044\u4e09\u89d2\u5f62\u3060\u3051\u304c\u5468\u56f2\u306e\u8272\u306e\u8981\u7d20\u304b\u3089\u5b64\u7acb\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u7121\u610f\u8b58\u306b\u6ce8\u76ee\u3057\u3066\u3057\u307e\u3046\u3002<\/p>\n<div id=\"attachment_22464\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-22464\" class=\"wp-image-22464\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-isolation-300x42.png\" alt=\"\u6cd5\u5247\u3092\u7834\u308b\u3068\u30b0\u30eb\u30fc\u30d7\u304b\u3089\u5b64\u7acb\u3059\u308b\u305f\u3081\u3001\u6ce8\u76ee\u3055\u308c\u3084\u3059\u3044\" width=\"600\" height=\"83\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-isolation-300x42.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-isolation-640x90.png 640w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-isolation.png 650w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><p id=\"caption-attachment-22464\" class=\"wp-caption-text\">\u6cd5\u5247\u3092\u7834\u308b\u3068\u30b0\u30eb\u30fc\u30d7\u304b\u3089\u5b64\u7acb\u3059\u308b\u305f\u3081\u3001\u6ce8\u76ee\u3055\u308c\u3084\u3059\u3044<\/p><\/div>\n<h2>Web\u30b5\u30a4\u30c8\u3067\u985e\u540c\u3092\u6d3b\u7528\u3059\u308b<\/h2>\n<p>\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3EC\u30b5\u30a4\u30c8\u300cZOZOTOWN\u300d\u306e\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u3067\u306f\u3001\u30e2\u30c7\u30eb\u306e\u5199\u771f\u3084\u8272\u5f69\u3092\u6291\u3048\u305f\u30b5\u30a4\u30c8\u30c7\u30b6\u30a4\u30f3\u306e\u306a\u304b\u306b\u3001\u30a4\u30e9\u30b9\u30c8\u3092\u4f7f\u3063\u305f\u660e\u308b\u3044\u9ec4\u7dd1\u8272\u306e\u30d0\u30ca\u30fc\u3067\u3001\u30bf\u30a4\u30e0\u30bb\u30fc\u30eb\u3078\u306e\u30ea\u30f3\u30af\u3092\u8868\u793a\u3057\u3066\u3044\u308b\u3002\u30bf\u30a4\u30e0\u30bb\u30fc\u30eb\u306e\u60c5\u5831\u304c\u30b5\u30a4\u30c8\u5185\u3067\u5b64\u7acb\u3057\u3066\u3044\u308b\u3088\u3046\u306b\u611f\u3058\u3001\u81ea\u7136\u3068\u76ee\u7acb\u3064\u3088\u3046\u306b\u8a2d\u8a08\u3055\u308c\u3066\u3044\u308b\u3002<\/p>\n<div id=\"attachment_22458\" style=\"width: 510px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-22458\" class=\"wp-image-22458\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-zozowebsie-300x232.png\" alt=\"\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3EC\u30b5\u30a4\u30c8\u300cZOZOTOWN\u300d\u306e\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\" width=\"500\" height=\"387\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-zozowebsie-300x232.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/10\/similarity-zozowebsie.png 700w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><p id=\"caption-attachment-22458\" class=\"wp-caption-text\">\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3EC\u30b5\u30a4\u30c8\u306e\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u3002\u30bf\u30a4\u30e0\u30bb\u30fc\u30eb\u30d0\u30ca\u30fc\u306f\u30da\u30fc\u30b8\u5185\u306e\u8981\u7d20\u306e\u3069\u306e\u30b0\u30eb\u30fc\u30d7\u306b\u3082\u5c5e\u3057\u3066\u304a\u3089\u305a\u3001\u81ea\u7136\u3068\u76ee\u7acb\u3063\u3066\u3044\u308b<br \/>\u5f15\u7528\uff1a<a href=\"https:\/\/zozo.jp\/\" target=\"_blunk\" rel=\"noopener 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