{"id":22764,"date":"2020-12-29T11:03:47","date_gmt":"2020-12-29T02:03:47","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=22764"},"modified":"2020-12-29T11:54:36","modified_gmt":"2020-12-29T02:54:36","slug":"foot-in-the-door","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/foot-in-the-door\/","title":{"rendered":"\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2"},"content":{"rendered":"<p>\u4eba\u306f\u81ea\u5206\u306e\u8a00\u52d5\u306b\u4e00\u8cab\u6027\u304c\u306a\u3044\u3068\u6c17\u6301\u3061\u60aa\u3055\u3092\u611f\u3058\u3066\u3057\u307e\u3046\u3002\u7c21\u5358\u3067\u5c0f\u3055\u3044\u8981\u6c42\u306b\u540c\u610f\u3057\u305f\u5f8c\u306f\u3001\u5f90\u3005\u306b\u8981\u6c42\u304c\u5927\u304d\u304f\u306a\u3063\u3066\u3082\u540c\u610f\u3057\u3084\u3059\u304f\u306a\u308b\u5fc3\u7406\u4f5c\u7528\u3092\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u3068\u3044\u3046\u3002<\/p>\n<div id=\"attachment_22766\" style=\"width: 310px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-22766\" class=\"wp-image-22766 size-medium\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/foot-in-the-door-image-300x300.jpg\" alt=\"\u30c9\u30a2\u306b\u8db3\u3092\u631f\u3080\" width=\"300\" height=\"300\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/foot-in-the-door-image-300x300.jpg 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/foot-in-the-door-image-150x150.jpg 150w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/foot-in-the-door-image.jpg 416w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><p id=\"caption-attachment-22766\" class=\"wp-caption-text\">\u753b\u50cf\u5f15\u7528:<span style=\"font-weight: 400;\"><a href=\"https:\/\/strategicfactory.com\/about-us\/blog\/the-foot-in-the-door-technique.html\" target=\"_blank\" rel=\"noopener\">The \u201cFoot in the Door\u201d Technique<\/a><\/span><\/p><\/div>\n<p>\u540d\u524d\u306e\u7531\u6765\u306f\u3001\u5f80\u5e74\u306e\u30bb\u30fc\u30eb\u30b9\u30de\u30f3\u305f\u3061\u304c\u8a2a\u554f\u8ca9\u58f2\u306e\u6642\u306b\u4f7f\u3063\u3066\u3044\u305f\u3001\u6249\u3068\u30d5\u30ec\u30fc\u30e0\u306e\u9593\u306b\u8db3\u3092\u5165\u308c\u3066\u30c9\u30a2\u304c\u9589\u307e\u3089\u306a\u3044\u3088\u3046\u306b\u3057\u3001\u307e\u305a\u306f\u8a71\u3092\u805e\u3044\u3066\u3082\u3089\u3046\u3068\u3044\u3046\u8352\u3005\u3057\u3044\u884c\u52d5\u304b\u3089\u3067\u3042\u308b\u3002<\/p>\n<p>1966\u5e74\u3001\u30b9\u30bf\u30f3\u30d5\u30a9\u30fc\u30c9\u5927\u5b66\u306e<ruby>Jonathan Freedman<rt>\u30b8\u30e7\u30ca\u30b5\u30f3\u30fb\u30d5\u30ea\u30fc\u30c9\u30de\u30f3<\/rt><\/ruby>\u3068\u3001<ruby>Scott Fraser<rt>\u30b9\u30b3\u30c3\u30c8\u30fb\u30d5\u30ec\u30a4\u30b6\u30fc<\/rt><\/ruby>\u304c\u767a\u8868\u3057\u305f\u8ad6\u6587 \u300c\u5727\u529b\u3092\u304b\u3051\u306a\u3044\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\uff1a\u30d5\u30c3\u30c8\u30a4\u30f3\u30b6\u30c9\u30a2\u306e\u30c6\u30af\u30cb\u30c3\u30af\uff08<ruby>Compliance without pressure<rt>\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9 \u30a6\u30a3\u30ba\u30a2\u30a6\u30c8 \u30d7\u30ec\u30c3\u30b7\u30e3\u30fc<\/rt><\/ruby>\uff1a<ruby>The foot-in-the-door technique.<rt>\u30b6 \u30d5\u30c3\u30c8\u30a4\u30f3\u30b6\u30c9\u30a2 \u30c6\u30af\u30cb\u30c3\u30af<\/rt><\/ruby>\uff09\u300d\u3067\u63d0\u5531\u3055\u308c\u305f\u3002<\/p>\n<div id=\"attachment_22767\" style=\"width: 178px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-22767\" class=\"size-full wp-image-22767\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/jonathan-l-freedman.png\" alt=\"\u8096\u50cf\u30b8\u30e7\u30ca\u30b5\u30f3\u30fb\u30d5\u30ea\u30fc\u30c9\u30de\u30f3\" width=\"168\" height=\"142\" \/><p id=\"caption-attachment-22767\" class=\"wp-caption-text\">\u30b8\u30e7\u30ca\u30b5\u30f3\u30fb\u30d5\u30ea\u30fc\u30c9\u30de\u30f3<br \/>\u753b\u50cf\u5f15\u7528\uff1a<a href=\"https:\/\/www.c-span.org\/person\/?jonathanfreedman\" target=\"_blank\" rel=\"noopener\">Jonathan L. Freedman<\/a><\/p><\/div>\n<h2>\u8981\u6c42\u306e\u4e00\u8cab\u6027\u3068\u30d0\u30e9\u30f3\u30b9\u304c\u5fc5\u8981<\/h2>\n<p>\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u306f\u3001\u5c0f\u3055\u306a\u8981\u6c42\u304b\u3089\u5f90\u3005\u306b\u5927\u304d\u306a\u8981\u6c42\u3078\u3068\u30b9\u30c6\u30c3\u30d7\u30a2\u30c3\u30d7\u3059\u308b\u3002\u3057\u304b\u3057\u3001\u3044\u304d\u306a\u308a\u5927\u304d\u306a\u8981\u6c42\u3084\u4e00\u8cab\u6027\u306e\u306a\u3044\u8981\u6c42\u3092\u6301\u3061\u304b\u3051\u3089\u308c\u308b\u3068\u3001\u540c\u610f\u3057\u306b\u304f\u304f\u306a\u308b\u3002<\/p>\n<h3>\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u3067\u304a\u306d\u3060\u308a\u304c\u5b9f\u73fe\u3059\u308b<\/h3>\n<p>\u5b50\uff1a\u300c\u304a\u7236\u3055\u3093\u3001\u53cb\u9054\u3068\u6620\u753b\u306b\u884c\u3063\u3066\u3082\u3044\u3044\uff1f\u300d<\/p>\n<p>\u89aa\uff1a\u300c\u6620\u753b\u304b\u3001\u697d\u3057\u3093\u3067\u304d\u306a\u3055\u3044\u300d<\/p>\n<p>\u5b50\uff1a\u300c\u3067\u3082\u30c1\u30b1\u30c3\u30c8\u4ee3\u8db3\u308a\u306a\u304f\u3066\u2026\u304a\u91d1\u3092\u5c11\u3057\u8cb8\u3057\u3066\u307b\u3057\u3044\u306a\u300d<\/p>\n<p>\u89aa\uff1a\u300c\u305d\u3046\u304b\u3001\u308f\u304b\u3063\u305f\u30015,000\u5186\u3067\u8db3\u308a\u308b\u304b\uff1f\u300d<\/p>\n<p>\u5b50\uff1a\u300c\u3042\u308a\u304c\u3068\u3046\uff01\u5e30\u308a\u306b\u8fce\u3048\u306b\u6765\u3066\u304f\u308c\u308b\u3068\u5b09\u3057\u3044\u306a\u3002\u300d<\/p>\n<p>\u89aa\uff1a\u300c\u305d\u308c\u306a\u3089\u3001\u6620\u753b\u304c\u7d42\u308f\u3063\u305f\u3089\u8fce\u3048\u306b\u3044\u304f\u304b\u3089\u9023\u7d61\u3057\u3066\u304f\u308c\u300d<\/p>\n<p>\u53cb\u9054\u3068\u6620\u753b\u3092\u898b\u306b\u884c\u304f\u3068\u3044\u3046\u3001\u63a7\u3048\u3081\u306a\u8981\u6c42\u304b\u3089\u30b9\u30bf\u30fc\u30c8\u3057\u3066\u3001\u6620\u753b\u306e\u30c1\u30b1\u30c3\u30c8\u4ee3\u3092\u501f\u308a\u308b\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u6700\u7d42\u7684\u306b\u306f\u6620\u753b\u9928\u3078\u8fce\u3048\u306b\u6765\u308b\u3088\u3046\u8981\u6c42\u3092\u30b9\u30c6\u30c3\u30d7\u30a2\u30c3\u30d7\u3055\u305b\u3066\u3044\u308b\u3002<\/p>\n<div id=\"attachment_22768\" style=\"width: 556px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-22768\" class=\"wp-image-22768 size-full\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/eiga-onedari.png\" alt=\"\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u306e\u30c6\u30af\u30cb\u30c3\u30af\u3092\u5229\u7528\u3057\u305f\u89aa\u5b50\u306e\u4f1a\u8a71\u4f8b\" width=\"546\" height=\"544\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/eiga-onedari.png 546w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/eiga-onedari-300x300.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/eiga-onedari-150x150.png 150w\" sizes=\"auto, (max-width: 546px) 100vw, 546px\" \/><p id=\"caption-attachment-22768\" class=\"wp-caption-text\">\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u3067\u306f\u3001\u5c0f\u3055\u306a\u8981\u6c42\u304b\u3089\u6b21\u7b2c\u306b\u5927\u304d\u306a\u8981\u6c42\u3078\u3068\u5909\u5316\u3055\u305b\u3066\u3044\u304f\u3002<\/p><\/div>\n<p>\u8981\u6c42\u304c\u4e00\u8cab\u3057\u3066\u300c\u6620\u753b\u306b\u884c\u304f\u3053\u3068\u300d\u306b\u95a2\u9023\u3057\u3066\u304a\u308a\u3001\u5927\u304d\u3055\u3082\u6bb5\u968e\u7684\u306b\u5f15\u304d\u4e0a\u3052\u3066\u3044\u308b\u3002\u8981\u6c42\u306b\u81ea\u7136\u3068\u540c\u610f\u3057\u3066\u3082\u3089\u3048\u308b\u304b\u3069\u3046\u304b\u306f\u3001\u524d\u5f8c\u306e\u4e00\u8cab\u6027\u3068\u3001\u5927\u304d\u3055\u306e\u30d0\u30e9\u30f3\u30b9\u304c\u5f71\u97ff\u3059\u308b\u3002<\/p>\n<h2>\u4eba\u306f\u81ea\u5206\u306e\u4fa1\u5024\u89b3\u3068\u8a00\u52d5\u3092\u4e00\u81f4\u3055\u305b\u305f\u304c\u308b<\/h2>\n<p>\u8981\u6c42\u306f\u4e00\u8cab\u6027\u304c\u3042\u308b\u3068\u540c\u610f\u3057\u3084\u3059\u304f\u306a\u308b\u3002\u6700\u521d\u306e\u8cea\u554f\u3067\u300c\u74b0\u5883\u4fdd\u5168\u306b\u8208\u5473\u306f\u3042\u308a\u307e\u3059\u304b\uff1f\u300d\u3068\u554f\u308f\u308c\u300c\u8208\u5473\u304c\u3042\u308b\u300d\u3068\u8fd4\u7b54\u3057\u305f\u5834\u5408\u3001\u305d\u306e\u5f8c\u306b\u300c\u9031\u672b\u306e\u690d\u6797\u30dc\u30e9\u30f3\u30c6\u30a3\u30a2\u306b\u53c2\u52a0\u3057\u307e\u305b\u3093\u304b\uff1f\u300d\u3068\u7d9a\u3051\u3066\u8a98\u308f\u308c\u308b\u3068\u3001\u300c\u201d\u74b0\u5883\u4fdd\u5168\u306b\u8208\u5473\u304c\u3042\u308b\u3068\u56de\u7b54\u3057\u305f\u306e\u3060\u304b\u3089\u3001\u81ea\u5206\u306f\u690d\u6797\u30dc\u30e9\u30f3\u30c6\u30a3\u30a2\u306b\u53c2\u52a0\u3059\u3079\u304d\u3060\u308d\u3046\u201d\u300d\u3068\u3044\u3046\u601d\u8003\u304c\u50cd\u304d\u3001\u8981\u6c42\u306b\u540c\u610f\u3057\u3084\u3059\u3044\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22770\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/matching-values-300x129.png\" alt=\"\u4fa1\u5024\u89b3\u3068\u8a00\u52d5\u3092\u4e00\u81f4\u3055\u305b\u305f\u304c\u308b\" width=\"600\" height=\"258\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/matching-values-300x129.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/matching-values.png 601w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h2>\u7a81\u7136\u3059\u304e\u308b\u5927\u304d\u306a\u8981\u6c42\u306f\u5224\u65ad\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b<\/h2>\n<h3>\u5927\u304d\u306a\u8981\u6c42\u304b\u3089\u4f9d\u983c\u3055\u308c\u308b\u3068\u8981\u6c42\u81ea\u4f53\u3092\u53d7\u3051\u5165\u308c\u306a\u3044<\/h3>\n<p>\u5927\u304d\u3059\u304e\u308b\u8981\u6c42\u306f\u3001\u5f8c\u306b\u7d9a\u304f\u8981\u6c42\u306b\u5bfe\u3059\u308b\u5224\u65ad\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3002<\/p>\n<p>\u6700\u521d\u306e\u8981\u6c42\u304c\u5927\u304d\u3059\u304e\u3066\u62d2\u5426\u3057\u305f\u5834\u5408\u3001\u6b21\u306b\u4f3c\u3066\u3044\u308b\u898f\u6a21\u306e\u8981\u6c42\u3092\u63d0\u793a\u3055\u308c\u3066\u3082\u5fdc\u3058\u305f\u3044\u3068\u601d\u308f\u306a\u304f\u306a\u308b\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22771\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/big-demand-first-300x118.png\" alt=\"\u5927\u304d\u306a\u8981\u6c42\u304b\u3089\u4f9d\u983c\u3055\u308c\u308b\u3068\u8981\u6c42\u3092\u53d7\u3051\u5165\u308c\u306a\u3044\" width=\"600\" height=\"237\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/big-demand-first-300x118.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/big-demand-first.png 601w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h3>\u8981\u6c42\u304c\u7a81\u7136\u5927\u304d\u304f\u306a\u308a\u904e\u304e\u308b\u3068\u53d7\u3051\u5165\u308c\u306b\u304f\u3044<\/h3>\n<p>\u8981\u6c42\u306e\u5dee\u304c\u5927\u304d\u3059\u304e\u308b\u3068\u3001\u5fdc\u3058\u305f\u3044\u6c17\u6301\u3061\u306f\u6e1b\u5c11\u3059\u308b\u3002\u5834\u5408\u3084\u4eba\u306b\u3088\u3063\u3066\u5909\u308f\u308b\u304c\u3001\u4e00\u822c\u7684\u306b\u300c100\u5186\u3092\u8cb8\u3057\u3066\u6b32\u3057\u3044\u300d\u3068\u3044\u3046\u304a\u9858\u3044\u3092\u627f\u8afe\u3057\u305f\u5f8c\u3001\u3059\u3050\u306b\u300c\u8ffd\u52a0\u306710\u4e07\u5186\u8cb8\u3057\u3066\u307b\u3057\u3044\u300d\u3068\u3044\u3046\u8981\u6c42\u304c\u3042\u3063\u3066\u3082\u5fdc\u3058\u305f\u3044\u3068\u601d\u308f\u306a\u3044\u3060\u308d\u3046\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22773\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/request-difference-300x121.png\" alt=\"\u5f8c\u306e\u8981\u6c42\u304c\u5927\u304d\u3059\u304e\u308b\u3068\u53d7\u3051\u5165\u308c\u306b\u304f\u3044\" width=\"600\" height=\"243\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/request-difference-300x121.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/request-difference.png 601w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h2>\u5831\u916c\u3092\u3082\u3089\u3046\u3068\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b<\/h2>\n<p>\u4e00\u5ea6\u3067\u3082\u76f8\u624b\u306e\u8981\u6c42\u306b\u5fdc\u3058\u308b\u3053\u3068\u306b\u5831\u916c\u304c\u767a\u751f\u3059\u308b\u3068\u3001\u5e38\u306b\u5831\u916c\u304c\u7121\u3044\u3068\u540c\u610f\u3057\u306b\u304f\u304f\u306a\u308b\u3002<\/p>\n<p>\u81ea\u3089\u3059\u3059\u3093\u3067\u300c\u53d7\u3051\u5165\u308c\u305f\u3044\u3001\u3084\u308a\u305f\u3044\u300d\u3068\u601d\u3063\u3066\u884c\u52d5\u3059\u308b\u5185\u767a\u7684\u52d5\u6a5f\u4ed8\u3051\u306b\u5bfe\u3057\u3066\u3001\u5831\u916c\u3084\u8a55\u4fa1\u3001\u5f37\u5236\u3084\u7f70\u5247\u3068\u3044\u3063\u305f\u3001\u5916\u90e8\u304b\u3089\u306e\u50cd\u304d\u304b\u3051\u3067\u884c\u52d5\u3059\u308b\u5916\u767a\u7684\u52d5\u6a5f\u4ed8\u3051\u304c\u3042\u308b\u3002\u5916\u767a\u7684\u52d5\u6a5f\u4ed8\u3051\u306b\u3088\u3063\u3066\u3001\u3084\u308a\u305f\u3044\u3068\u3044\u3046\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u304c\u6e1b\u5c11\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u3092\u300c\u30a2\u30f3\u30c0\u30fc\u30de\u30a4\u30cb\u30f3\u30b0\u52b9\u679c\u300d\u3068\u3044\u3046\u3002<\/p>\n<p>\u30ed\u30c1\u30a7\u30b9\u30bf\u30fc\u5927\u5b66\u306e<ruby>Miron Zuckerman<rt>\u30df\u30ed\u30f3\u30fb\u30b6\u30c3\u30ab\u30fc\u30de\u30f3<\/rt><\/ruby>\u3001<ruby>Michele M. Iazzaro<rt>\u30df\u30b1\u30fc\u30ec\u30fbM\u30fb\u30a4\u30a2\u30b6\u30ed<\/rt><\/ruby>\u3001<ruby>Diane Waldgeir<rt>\u30c0\u30a4\u30a2\u30f3\u30fb\u30a6\u30a9\u30fc\u30eb\u30ae\u30a2<\/rt><\/ruby>\u306b\u3088\u3063\u3066\u3001\u30a2\u30f3\u30c0\u30fc\u30de\u30a4\u30cb\u30f3\u30b0\u52b9\u679c\u304c\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u306e\u5b9f\u9a13\u304c\u884c\u308f\u308c\u305f\u3002<\/p>\n<h3>\u91d1\u54c1\u3092\u4e0e\u3048\u3089\u308c\u308b\u3068\u6b21\u306e\u8981\u6c42\u306b\u7121\u511f\u3067\u306f\u5fdc\u3058\u306b\u304f\u3044<\/h3>\n<p>\u88ab\u9a13\u8005\u3092A\u3001B\u3001C\u306e\uff13\u3064\u306e\u30b0\u30eb\u30fc\u30d7\u306b\u5206\u3051\u3001<b>\u300c5\u5206\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\uff08\u5c0f\u3055\u306a\u8981\u6c42\uff09\u306b\u53c2\u52a0\u3057\u305f\u6570\u65e5\u5f8c\u306b\u300125\u5206\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\uff08\u5927\u304d\u306a\u8981\u6c42\uff09\u306b\u5fdc\u3058\u308b\u304b\u300d<\/b>\u3068\u3044\u3046\u5b9f\u9a13\u3092\u884c\u3063\u305f\u3002<\/p>\n<p>\u30b0\u30eb\u30fc\u30d7A\u306f\u30015\u5206\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306e\u6642\u306b\u91d1\u92ad\u7684\u5831\u916c\u3092\u4e0e\u3048\u3001\u30b0\u30eb\u30fc\u30d7B\u306f\u5831\u916c\u3092\u4e0e\u3048\u306a\u304b\u3063\u305f\u3002\u30b0\u30eb\u30fc\u30d7C\u306f5\u5206\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306f\u884c\u308f\u305a\u300125\u5206\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306e\u307f\u4f9d\u983c\u3057\u305f\u3002<\/p>\n<p>\u5b9f\u9a13\u306e\u7d50\u679c\u300125\u5206\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3078\u306e\u53c2\u52a0\u7387\u306f\u3001\u30b0\u30eb\u30fc\u30d7A\u306f33.3\uff05\u3001\u30b0\u30eb\u30fc\u30d7B\u306f64.3\uff05\u3001\u30b0\u30eb\u30fc\u30d7C\u306f45\uff05\u3068\u3044\u3046\u7d50\u679c\u306b\u306a\u3063\u305f\u3002<\/p>\n<div id=\"attachment_22774\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-22774\" class=\"wp-image-22774\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/undermining-experiment-300x103.png\" alt=\"\u5b9f\u9a13\u7d50\u679c\u8868\" width=\"600\" height=\"206\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/undermining-experiment-300x103.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/undermining-experiment-768x263.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/undermining-experiment.png 928w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><p id=\"caption-attachment-22774\" class=\"wp-caption-text\">\u5831\u916c\u3092\u4e0e\u3048\u305f\u30b0\u30eb\u30fc\u30d7A\u306f\u3001\u5831\u916c\u306e\u7121\u3044\u30b0\u30eb\u30fc\u30d7B\u3084\u3001\u3044\u304d\u306a\u308a\u5927\u304d\u306a\u8981\u6c42\u3092\u3055\u308c\u305f\u30b0\u30eb\u30fc\u30d7C\u3088\u308a\u53c2\u52a0\u7387\u304c\u4f4e\u304b\u3063\u305f<\/p><\/div>\n<p><b>\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u306e\u624b\u6cd5\u3092\u884c\u308f\u306a\u304b\u3063\u305f\u30b0\u30eb\u30fc\u30d7C<\/b>\u3088\u308a\u3082\u3001<b>\u5831\u916c\u3092\u4e0e\u3048\u3066\u30a2\u30f3\u30c0\u30fc\u30de\u30a4\u30cb\u30f3\u30b0\u52b9\u679c\u3092\u767a\u751f\u3055\u305b\u305f\u30b0\u30eb\u30fc\u30d7A<\/b>\u306e\u53c2\u52a0\u7387\u304c\u4f4e\u304f\u306a\u3063\u305f\u3002<\/p>\n<p>\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u3067\u306f\u3001\u3080\u3084\u307f\u306b\u91d1\u54c1\u306a\u3069\u306e\u5831\u916c\u3092\u7528\u3044\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u300c\u4fa1\u5024\u89b3\u300d\u3084\u300c\u884c\u52d5\u300d\u3092\u5177\u4f53\u7684\u306b\u8912\u3081\u305f\u308a\u3001\u76f8\u624b\u306b\u5bfe\u3057\u3066\u300c\u3042\u306a\u305f\u306a\u3089\u3084\u3063\u3066\u304f\u308c\u308b\u300d\u3068\u671f\u5f85\u3092\u304b\u3051\u308b\u3053\u3068\u3067\u3001\u300c\u8981\u6c42\u306b\u5fdc\u3058\u305f\u3044\u300d\u3068\u3044\u3046\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u4fdd\u3064\u3053\u3068\u304c\u3067\u304d\u308b\u3060\u308d\u3046\u3002<\/p>\n<h2>\u8981\u6c42\u306e\u30b9\u30c6\u30c3\u30d7\u30a2\u30c3\u30d7\u306f\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u3082\u6d3b\u7528\u3067\u304d\u308b<\/h2>\n<p>\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u306f\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u3082\u6d3b\u7528\u3055\u308c\u3066\u3044\u308b\u3002\u8cc7\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6642\u306e\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u306e\u63d0\u4f9b\u3001\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u306e\u958b\u59cb\u3001SNS\u3078\u306e\u30b7\u30a7\u30a2\u306a\u3069\u3092\u6700\u521d\u306e\u8981\u6c42\u3068\u3057\u3001\u6700\u7d42\u7684\u306b\u88fd\u54c1\u8cfc\u5165\u3084\u3001\u30d7\u30e9\u30f3\u5951\u7d04\u3068\u3044\u3063\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u7e4b\u3052\u308b\u3082\u306e\u3060\u3002<\/p>\n<p>\u30a4\u30ae\u30ea\u30b9\u306eEC\u30b5\u30a4\u30c8\u5c02\u9580\u306e\u30c7\u30b8\u30bf\u30eb\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u300c<a href=\"https:\/\/www.endlessgain.com\" target=\"_blank\" rel=\"noopener\">Endless Gain<\/a>\u300d\u306f\u3001\u7121\u6599\u306eE\u30d6\u30c3\u30af\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b\u969b\u306b\u3001\u540d\u524d\u3068\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u306e\u63d0\u4f9b\u3092\u6700\u521d\u306e\u8981\u6c42\u3068\u3057\u3066\u3044\u308b\u3002<\/p>\n<div id=\"attachment_22776\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-22776\" class=\"wp-image-22776\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/endless-gain-300x213.png\" alt=\"Endless Gain\" width=\"600\" height=\"427\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/endless-gain-300x213.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/endless-gain-1024x728.png 1024w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/endless-gain-768x546.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/endless-gain-1536x1093.png 1536w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/12\/endless-gain.png 1999w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><p id=\"caption-attachment-22776\" class=\"wp-caption-text\">UK\u306eEC\u30b5\u30a4\u30c8\u5c02\u9580\u306e\u30c7\u30b8\u30bf\u30eb\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u300cEndless Gain\u300d\u306b\u304a\u3051\u308b\u3001\u8cc7\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6642\u306e\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u3092\u63d0\u4f9b\u3059\u308b\uff08\u5f15\u7528\uff1a<a href=\"https:\/\/www.endlessgain.com\/\" target=\"_blank\" rel=\"noopener\">endlessgain.com\/<\/a>\uff09<\/p><\/div>\n<p>\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u3092\u5229\u7528\u3059\u308b\u969b\u306b\u3082\u3001\u8981\u6c42\u306e\u4e00\u8cab\u6027\u3068\u3001\u5927\u304d\u3055\u306e\u30d0\u30e9\u30f3\u30b9\u306b\u6ce8\u610f\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002\u4e8b\u524d\u306b\u5168\u4f53\u306e\u30d5\u30ed\u30fc\u3084\u8981\u6c42\u5185\u5bb9\u3092\u53ef\u8996\u5316\u3057\u3066\u3001\u60c5\u5831\u8a2d\u8a08\u3092\u884c\u3046\u3079\u304d\u3067\u3042\u308b\u3002<\/p>\n<h2>\u4eba\u3092\u9a19\u3059\u30c0\u30fc\u30af\u30d1\u30bf\u30fc\u30f3\u306b\u9665\u3089\u306a\u3044\u3088\u3046\u306b\u6ce8\u610f\u3059\u308b<\/h2>\n<p>\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306b\u3001\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u306e\u30c6\u30af\u30cb\u30c3\u30af\u3092\u60aa\u7528\u3057\u3066\u3057\u307e\u3046\u3068\u3001\u5fc5\u8981\u306e\u306a\u3044\u88fd\u54c1\u3092\u8cb7\u308f\u305b\u305f\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u610f\u56f3\u3057\u3066\u3044\u306a\u3044\u5951\u7d04\u3092\u3059\u308b\u3088\u3046\u306b\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3067\u304d\u3066\u3057\u307e\u3046\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u306f\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u306b\u6c17\u3065\u304f\u3068\u3001\u4f01\u696d\u3084\u88fd\u54c1\u306b\u4e0d\u4fe1\u611f\u3092\u62b1\u3044\u3066\u3057\u307e\u3046\u3002\u77ed\u671f\u7684\u306a\u58f2\u4e0a\u306f\u898b\u8fbc\u3081\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u304c\u3001\u9577\u671f\u7684\u306b\u898b\u308b\u3068\u30e6\u30fc\u30b6\u30fc\u304c\u5b9a\u7740\u305b\u305a\u3001\u4f01\u696d\u306b\u3068\u3063\u3066\u60aa\u3044\u53e3\u30b3\u30df\u3092\u5e83\u3081\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n<p>\u30d5\u30c3\u30c8\u30fb\u30a4\u30f3\u30fb\u30b6\u30fb\u30c9\u30a2\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3059\u308b<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/dark-pattern\/\">\u30c0\u30fc\u30af\u30d1\u30bf\u30fc\u30f3<\/a>\u306b\u60aa\u7528\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u9078\u629e\u3092\u5f8c\u62bc\u3057\u3059\u308b<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/nudge\/\">\u30ca\u30c3\u30b8<\/a>\u3068\u3057\u3066\u6d3b\u7528\u3059\u3079\u304d\u3067\u3042\u308b\u3002<\/p>\n<h2>\u95a2\u9023\u7528\u8a9e<\/h2>\n<blockquote class=\"wp-embedded-content\" data-secret=\"3EY6KMbSB3\"><p><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/reciprocity\/\">\u30ec\u30b7\u30d7\u30ed\u30b7\u30c6\u30a3\u306e\u6cd5\u5247<\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;\u30ec\u30b7\u30d7\u30ed\u30b7\u30c6\u30a3\u306e\u6cd5\u5247&#8221; &#8212; UX TIMES\" 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href=\"https:\/\/uxdaystokyo.com\/articles\/learn-psychology-to-know-people\/\">\u4eba\u3092\u77e5\u308b\u305f\u3081\u306b\u5fc3\u7406\u5b66\u3092\u5b66\u3079\uff01<\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;\u4eba\u3092\u77e5\u308b\u305f\u3081\u306b\u5fc3\u7406\u5b66\u3092\u5b66\u3079\uff01&#8221; &#8212; UX TIMES\" src=\"https:\/\/uxdaystokyo.com\/articles\/learn-psychology-to-know-people\/embed\/#?secret=ULGC4l7Nhh#?secret=1BGoDgoJsW\" data-secret=\"1BGoDgoJsW\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<h2>\u53c2\u8003\u6587\u732e<\/h2>\n<ul>\n<li><a href=\"http:\/\/www.bulidomics.com\/w\/images\/6\/6c\/Freedman_fraser_footinthedoor_jpsp1966.pdf\" target=\"_blank\" rel=\"noopener\">Freedman, J. L., &amp; Fraser, S. C. (1966). Compliance without pressure: The foot-in-the-door technique. Journal of Personality and Social Psychology, 4(2), 195\u2013202<\/a><\/li>\n<li><a href=\"https:\/\/www.coglode.com\/nuggets\" target=\"_blank\" rel=\"noopener\">Foot In The Door &#8211; Nuggets<\/a><\/li>\n<\/ul>\n<h2>\u53c2\u8003\u30b5\u30a4\u30c8<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.forbes.com\/sites\/neilpatel\/2014\/10\/13\/foot-in-the-door-technique-how-to-get-people-to-take-seamlessly-take-action\/#14b45be07d9e\" target=\"_blank\" rel=\"noopener\">Foot-In-The-Door Technique: How To Get People To Seamlessly Take Action<\/a><\/li>\n<li><a href=\"http:\/\/changingminds.org\/techniques\/general\/sequential\/fitd.htm\" target=\"_blank\" rel=\"noopener\">Foot In The Door (FITD) &#8211; Changing Minds.org<\/a><\/li>\n<li><a href=\"http:\/\/socialpsychonline.com\/2017\/01\/foot-door-say-no\/\" target=\"_blank\" rel=\"noopener\">Effective Influence with the \u201cFoot-in-the-Door\u201d Technique<\/a><\/li>\n<li><a href=\"https:\/\/onlinelibrary.wiley.com\/doi\/abs\/10.1111\/j.1559-1816.1979.tb02712.x\" target=\"_blank\" rel=\"noopener\">Undermining Effects of the Foot\u2010in\u2010the\u2010Door Technique with Extrinsic Rewards<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u7c21\u5358\u306a\u8981\u6c42\u306b\u540c\u610f\u3057\u3066\u3057\u307e\u3046\u3068\u3001\u95a2\u9023\u3059\u308b\u5185\u5bb9\u306e\u5927\u304d\u306a\u8981\u6c42\u306b\u3082\u6bb5\u968e\u7684\u306b\u540c\u610f\u3057\u3084\u3059\u304f\u306a\u308b\u5fc3\u7406\u4f5c\u7528<\/p>\n","protected":false},"author":43,"featured_media":22768,"template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"English":"Foot-In-The-Door","footnotes":""},"glossary-category":[21],"glossary_tag":[],"class_list":["post-22764","glossary","type-glossary","status-publish","has-post-thumbnail","hentry","glossary-category-psychology-behavioraleconomics-brain-science"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary\/22764","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/users\/43"}],"version-history":[{"count":0,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary\/22764\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/media\/22768"}],"wp:attachment":[{"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/media?parent=22764"}],"wp:term":[{"taxonomy":"glossary-category","embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary-category?post=22764"},{"taxonomy":"glossary_tag","embeddable":true,"href":"https:\/\/uxdaystokyo.com\/articles\/wp-json\/wp\/v2\/glossary_tag?post=22764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}