{"id":23809,"date":"2021-03-16T21:28:00","date_gmt":"2021-03-16T12:28:00","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=23809"},"modified":"2022-12-03T22:28:46","modified_gmt":"2022-12-03T13:28:46","slug":"maya-principle","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/maya-principle\/","title":{"rendered":"MAYA\u6bb5\u968e"},"content":{"rendered":"<p>\u4eba\u306f\u3088\u304f\u77e5\u3089\u306a\u3044\u3082\u306e\u306b\u5bfe\u3057\u53cd\u767a\u3059\u308b\u4e00\u65b9\u3001\u65b0\u3057\u3044\u3082\u306e\u306b\u60f9\u304d\u3064\u3051\u3089\u308c\u53d7\u3051\u5165\u308c\u308b\u6027\u8cea\u3092\u3082\u3064\u3002\u9b45\u529b\u7684\u3067\u5148\u9032\u7684\u306a\u9818\u57df\u3092MAYA\u6bb5\u968e\u3068\u3044\u3046\u3002<\/p>\n<p>MAYA\u3068\u306f\u300c<strong>M<\/strong>ost <strong>A<\/strong>dvanced <strong>Y<\/strong>et <strong>A<\/strong>cceptable\uff08\u5148\u9032\u7684\u3067\u306f\u3042\u308b\u304c\u3001\u306a\u3093\u3068\u304b\u53d7\u3051\u5165\u308c\u3089\u308c\u308b\uff09\u300d\u306e\u982d\u6587\u5b57\u3092\u53d6\u3063\u305f\u3082\u306e\u3067\u3001\u300c\u5148\u9032\u6027\u3068\u99b4\u67d3\u307f\u611f\u306e\u30d0\u30e9\u30f3\u30b9\u300d\u306e\u6bb5\u968e\u3092\u8d8a\u3048\u308b\u3053\u3068\u3067\u9b45\u529b\u7684\u306a\u30c7\u30b6\u30a4\u30f3\u306b\u3064\u306a\u304c\u308b\u3068\u3044\u3046\u30c7\u30b6\u30a4\u30f3\u7406\u8ad6\u3067\u3042\u308b\u3002MAYA\u6bb5\u968e\u306f\u3001\u6642\u9593\u7d4c\u904e\u30fb\u6642\u4ee3\u3068\u5171\u306b\u5909\u308f\u3063\u3066\u304f\u308b\u3002<\/p>\n<div id=\"attachment_23814\" style=\"width: 777px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-23814\" class=\"aligncenter size-full wp-image-23814\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya.png\" alt=\"MAYA\u6bb5\u968e\u30a4\u30e1\u30fc\u30b8\" width=\"767\" height=\"500\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya.png 767w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya-300x196.png 300w\" sizes=\"auto, (max-width: 767px) 100vw, 767px\" \/><p id=\"caption-attachment-23814\" class=\"wp-caption-text\">\u9b45\u529b\u7684\u3067\u5148\u9032\u7684\u306a\u9818\u57df\u304cMAYA\u6bb5\u968e\u3068\u306a\u308b<\/p><\/div>\n<p>1940\u5e74\u9803\u300c\u30a4\u30f3\u30c0\u30b9\u30c8\u30ea\u30a2\u30eb\u30c7\u30b6\u30a4\u30f3\u306e\u7236\u300d\u3068\u547c\u3070\u308c\u305f<ruby>Raymond Loewy<rp><\/rp><rt>\u30ec\u30a4\u30e2\u30f3\u30c9\u30fb\u30ed\u30fc\u30a6\u30a3<\/rt><rp><\/rp><\/ruby>\u304c\u3001\u81ea\u8eab\u306e\u7d4c\u9a13\u5247\u304b\u3089\u30e6\u30fc\u30b6\u30fc\u304c\u53d7\u3051\u5165\u308c\u3089\u308c\u308b\u300c\u65b0\u3057\u3055\uff08\u72ec\u81ea\u6027\uff09\u300d\u3068\u300c\u6050\u308c\u300d\u306e\u81e8\u754c\u70b9\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u611f\u3058\u308b\u9b45\u529b\u304c\u6700\u5927\u306b\u9ad8\u307e\u308b\u50be\u5411\u304c\u3042\u308b\u3053\u3068\u3092\u898b\u51fa\u3057\u63d0\u5531\u3057\u305f\u3002<\/p>\n<div id=\"attachment_23815\" style=\"width: 379px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-23815\" class=\" wp-image-23815\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/loewy.jpg\" alt=\"\u30ec\u30a4\u30e2\u30f3\u30c9\u30fb\u30ed\u30fc\u30a6\u30a3\" width=\"369\" height=\"482\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/loewy.jpg 612w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/loewy-230x300.jpg 230w\" sizes=\"auto, (max-width: 369px) 100vw, 369px\" \/><p id=\"caption-attachment-23815\" class=\"wp-caption-text\">\u30ec\u30a4\u30e2\u30f3\u30c9\u30fb\u30ed\u30fc\u30a6\u30a3\u6c0f<br \/>\uff08\u5f15\u7528\uff1a<a href=\"https:\/\/www.raymondloewy.com\" target=\"_blank\" rel=\"noopener\">\u30ec\u30a4\u30e2\u30f3\u30c9\u30fb\u30ed\u30fc\u30a6\u30a3\u516c\u5f0f\u30b5\u30a4\u30c8<\/a>\uff09<\/p><\/div>\n<p>MAYA\u6bb5\u968e\u306f\u3001\u898b\u305f\u76ee\u3084\u6a5f\u80fd\u3092\u4f34\u3046\u30c7\u30b6\u30a4\u30f3\u3060\u3051\u3067\u306a\u304f\u3001\u97f3\u697d\u30fb\u304a\u7b11\u3044\u30fb\u4f01\u753b\u3084\u30a2\u30a4\u30c7\u30a3\u30a2\u306e\u3088\u3046\u306a\u5f62\u306e\u306a\u3044\u3082\u306e\u306b\u3082\u5e83\u304f\u5f53\u3066\u306f\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002MAYA\u6bb5\u968e\u3092\u8003\u616e\u3059\u308b\u3053\u3068\u3067\u3001\u65b0\u3057\u3044\u30b5\u30fc\u30d3\u30b9\u3084\u30d7\u30ed\u30c0\u30af\u30c8\u3092\u30e6\u30fc\u30b6\u30fc\u306b\u53d7\u3051\u5165\u308c\u3066\u3082\u3089\u3046\u5207\u308a\u53e3\u306b\u306a\u308a\u3048\u308b\u3002<\/p>\n<h2>\u898b\u6163\u308c\u306a\u3044\u3082\u306e\u306f\u53d7\u3051\u5165\u308c\u306b\u304f\u3044<\/h2>\n<p>\u4eba\u306f\u30b5\u30fc\u30d3\u30b9\u3084\u30d7\u30ed\u30c0\u30af\u30c8\u3092\u542b\u3080\u4e8b\u67c4\u306b\u5bfe\u3057\u3066\u300c\u65b0\u3057\u3044\u3082\u306e\u306b\u60f9\u304d\u3064\u3051\u3089\u308c\u308b\u300d\u53cd\u9762\u3001\u300c\u89aa\u3057\u307f\u306e\u306a\u3044\u7269\u306b\u4e0d\u5b89\u3092\u899a\u3048\u308b\u300d\u3068\u3044\u3046\u76f8\u53cd\u3059\u308b2\u3064\u306e\u611f\u60c5\u3092\u62b1\u304f\u3002\u88fd\u54c1\u30a2\u30a4\u30c7\u30a3\u30a2\u304c\u5148\u9032\u7684\u3059\u304e\u308b\u3068\u3001\u898b\u6163\u308c\u306a\u3044\u3068\u4e0d\u5b89\u304c\u5148\u884c\u3057\u3066MAYA\u6bb5\u968e\u3092\u904e\u304e\u3066\u3057\u307e\u3044\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u30c7\u30b6\u30a4\u30f3\u3092\u53d7\u3051\u5165\u308c\u3089\u308c\u306a\u304f\u306a\u308b\u3002<\/p>\n<div id=\"attachment_23812\" style=\"width: 1290px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-23812\" class=\"size-full wp-image-23812\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya_image.png\" alt=\"MAYA\u6bb5\u968e\u3092\u8d85\u3048\u305f\u30a4\u30e1\u30fc\u30b8\" width=\"1280\" height=\"720\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya_image.png 1280w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya_image-300x169.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya_image-1024x576.png 1024w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya_image-768x432.png 768w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><p id=\"caption-attachment-23812\" class=\"wp-caption-text\">\u5bfe\u8c61\u7269\u3078\u306e\u8208\u5473\u304c\u300c\u65b0\u3057\u3044\u3082\u306e\u304c\u6c17\u306b\u306a\u308b\u3051\u3069\u53d7\u3051\u5165\u308c\u306b\u304f\u3044\u72b6\u614b\u300d\u3067\u3042\u308c\u3070\u3001MAYA\u6bb5\u968e\u3092\u8d85\u3048\u3066\u3057\u307e\u3063\u305f\u3068\u8a00\u3048\u308b<\/p><\/div>\n<p>\u30c7\u30b6\u30a4\u30f3\u306e\u9b45\u529b\u3092\u30e6\u30fc\u30b6\u30fc\u306b\u611f\u3058\u3055\u305b\u308b\u306b\u306f\u3001\u89aa\u3057\u307f\u3084\u3059\u3055\u306e\u8981\u7d20\u3092\u5165\u308c\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002\u30c7\u30b6\u30a4\u30f3\u304c\u3044\u304f\u3089\u6d17\u7df4\u3055\u308c\u305f\u898b\u305f\u76ee\u306e\u30d7\u30ed\u30c0\u30af\u30c8\u3067\u3042\u3063\u3066\u3082\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u898b\u6163\u308c\u306a\u3044\u8981\u7d20\u3070\u304b\u308a\u3060\u3068\u3001Google\u30b0\u30e9\u30b9\u3084\u30bb\u30b0\u30a6\u30a7\u30a4\u306e\u3088\u3046\u306b\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u53d7\u3051\u5165\u308c\u306b\u304f\u3044\u3082\u306e\u3068\u306a\u308b\u3002<\/p>\n<div id=\"attachment_23816\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-23816\" class=\"size-large wp-image-23816\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/segway-1024x680.png\" alt=\"\" width=\"700\" height=\"465\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/segway-1024x680.png 1024w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/segway-300x199.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/segway-768x510.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/segway-1536x1020.png 1536w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/segway.png 1999w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><p id=\"caption-attachment-23816\" class=\"wp-caption-text\">\u5148\u9032\u7684\u306a\u30d7\u30ed\u30c0\u30af\u30c8\u3067\u3042\u308b\u304c\u30e6\u30fc\u30b6\u30fc\u306b\u53d7\u3051\u5165\u308c\u3089\u308c\u306a\u304b\u3063\u305f\u30bb\u30b0\u30a6\u30a7\u30a4<\/p><\/div>\n<h2>MAYA\u6bb5\u968e\u306e\u6761\u4ef6\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u3084\u74b0\u5883\u306b\u3088\u3063\u3066\u7570\u306a\u308b<\/h2>\n<p>MAYA\u6bb5\u968e\u306b\u9054\u3059\u308b\u6761\u4ef6\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5e74\u9f62\u3084\u74b0\u5883\u306b\u3088\u3063\u3066\u3082\u5de6\u53f3\u3055\u308c\u308b\u3002\u4ed6\u306b\u3082\u5730\u7406\u7684\u306a\u6761\u4ef6\u3084\u6c17\u5019\u3001\u56db\u5b63\u3001\u53ce\u5165\u6c34\u6e96\u3001\u6587\u5316\u3068\u3044\u3063\u305f\u8981\u56e0\u3067\u3082\u5909\u5316\u3059\u308b\u3002\u4f8b\u3048\u3070\u3001\u90fd\u4f1a\u3067\u306f\u4eba\u6c17\u306e\u30de\u30c3\u30c1\u30f3\u30b0\u30a2\u30d7\u30ea\u304c\u3042\u3063\u305f\u3068\u3057\u3066\u3082\u3001\u4eba\u53e3\u306e\u5c11\u306a\u3044\u5730\u57df\u3067\u306f\u53d7\u3051\u5165\u308c\u3089\u308c\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u304c\u767a\u751f\u3059\u308b\u3002<\/p>\n<p>\u4f8b\u3068\u3057\u3066\u30011998\u5e74\u306b\u767a\u8868\u3055\u308c\u305f\u30db\u30f3\u30c0\u306eHR-V\u304c\u3042\u308b\u3002\u5148\u9032\u7684\u306a3\u30c9\u30a2\u306e\u30c7\u30b6\u30a4\u30f3\u3067\u6b27\u5dde\u3067\u306f\u58f2\u308c\u305f\u304c\u3001\u65e5\u672c\u3067\u306f\u5148\u9032\u7684\u3059\u304e\u3066\u53d7\u3051\u5165\u308c\u3089\u308c\u306a\u304b\u3063\u305f\u3002\u6539\u826f\u3055\u308c\u6700\u7d42\u7684\u306b\u306f5\u30c9\u30a2\u306b\u5909\u66f4\u3055\u308c\u305f\u3068\u8a00\u308f\u308c\u3066\u3044\u308b\u3002\u30c7\u30b6\u30a4\u30ca\u30fc\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u3088\u3063\u3066\u53d7\u3051\u5165\u308c\u3089\u308c\u308b\u6bb5\u968e\u304c\u9055\u3046\u3053\u3068\u3092\u8003\u616e\u3057\u3066\u30c7\u30b6\u30a4\u30f3\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002<\/p>\n<div id=\"attachment_23817\" style=\"width: 432px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-23817\" class=\" wp-image-23817\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/honda.png\" alt=\"\" width=\"422\" height=\"207\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/honda.png 306w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/honda-300x147.png 300w\" sizes=\"auto, (max-width: 422px) 100vw, 422px\" \/><p id=\"caption-attachment-23817\" class=\"wp-caption-text\">\u30db\u30f3\u30c0\u306eHR-V<\/p>\n<p>\u5f15\u7528\uff1a<a href=\"https:\/\/www.honda.co.jp\/auto-archive\/hr-v\/\" target=\"_blank\" rel=\"noopener\">\u30db\u30f3\u30c0\u516c\u5f0f\u30b5\u30a4\u30c8\uff08\u4e2d\u53e4\u8eca\u30ab\u30bf\u30ed\u30b0\uff09<\/a><\/p><\/div>\n<h2>Apple\u3084Spotify\u3082MAYA\u6bb5\u968e\u3092\u8003\u616e\u3057\u3066\u3044\u308b<\/h2>\n<h3>\u6bb5\u968e\u3092\u8e0f\u3093\u3067\u30dc\u30bf\u30f3\u306e\u6570\u3092\u6e1b\u3089\u3057\u305fApple\u306e\u4f8b<\/h3>\n<p>\u521d\u671f\u306eiPod\u306f\u8907\u6570\u306e\u7269\u7406\u7684\u306a\u30dc\u30bf\u30f3\u3092\u914d\u7f6e\u3057\u3066\u3044\u305f\u304c\u3001\u6bb5\u968e\u3092\u8e0f\u3093\u3067\u30dc\u30bf\u30f3\u6570\u3092\u6e1b\u3089\u3057\u3066\u3044\u3063\u305f\u3002\u305d\u308c\u3092\u3055\u3089\u306b\u5408\u7406\u5316\u3057\u305f\u4f8b\u304ciPhone\u3067\u3042\u308b\u3002<br \/>\niPhoneX\u304b\u3089\u306f\u7269\u7406\u7684\u306a\u30dc\u30bf\u30f3\u304c\u6d88\u3048\u3066\u3044\u308b\u3002\u6700\u521d\u306f\u53cd\u767a\u3082\u3042\u3063\u305f\u304c\u3001\u4eca\u3067\u306f\u53d7\u3051\u5165\u308c\u3089\u308c\u3064\u3064\u3042\u308b\u3002<br \/>\niPod\u3082iPhone\u3082\u3001\u6700\u521d\u304b\u3089\u7269\u7406\u7684\u306a\u30dc\u30bf\u30f3\u304c\u307b\u3068\u3093\u3069\u5b58\u5728\u3057\u306a\u3044\u5f62\u3060\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u5168\u304f\u53d7\u3051\u5165\u308c\u3089\u308c\u306a\u304b\u3063\u305f\u3053\u3068\u304c\u4e88\u60f3\u3055\u308c\u308b\u3002<\/p>\n<div id=\"attachment_23818\" style=\"width: 671px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-23818\" class=\"size-full wp-image-23818\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/iPod.png\" alt=\"iPod\u306e\u9032\u5316\" width=\"661\" height=\"205\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/iPod.png 661w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/iPod-300x93.png 300w\" sizes=\"auto, (max-width: 661px) 100vw, 661px\" \/><p id=\"caption-attachment-23818\" class=\"wp-caption-text\">iPod\u306e\u9032\u5316<br \/>\u51fa\u5178\uff1a<a href=\"https:\/\/www.interaction-design.org\/literature\/article\/design-for-the-future-but-balance-it-with-your-users-present\" target=\"_blank\" rel=\"noopener\">The MAYA Principle: Design for the Future, but Balance it with Your Users\u2019 Present<\/a><\/p><\/div>\n<h3>\u6163\u308c\u89aa\u3057\u3093\u3060\u66f2\u3068\u65b0\u3057\u3044\u66f2\u3092\u6df7\u305c\u3066\u63d0\u4f9b\u3059\u308bSpotify\u306e\u4f8b<\/h3>\n<p>Spotify\u3067\u306f\u30db\u30fc\u30e0\u753b\u9762\u306e\u30d7\u30ec\u30a4\u30ea\u30b9\u30c8\u3067\u65b0\u3057\u3044\u66f2\u3092\u63d0\u4f9b\u3057\u3066\u304f\u308c\u308b\u3002\u5168\u304f\u65b0\u3057\u3044\u3082\u306e\u3060\u3051\u3092\u63d0\u4f9b\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u666e\u6bb5\u304b\u3089\u805e\u3044\u3066\u3044\u3066\u99b4\u67d3\u307f\u306e\u3042\u308b\u66f2\u3068\u65b0\u3057\u3044\u66f2\u3092\u6df7\u305c\u3066\u3044\u308b\u305f\u3081\u3001\u9055\u548c\u611f\u3092\u611f\u3058\u308b\u3053\u3068\u306a\u304f\u65b0\u3057\u3044\u66f2\u306b\u89e6\u308c\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<div id=\"attachment_23811\" style=\"width: 1010px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-23811\" class=\"size-full wp-image-23811\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya-music.jpg\" alt=\"Spotify\u306e\u4f8b\" width=\"1000\" height=\"708\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya-music.jpg 1000w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya-music-300x212.jpg 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya-music-768x544.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><p id=\"caption-attachment-23811\" class=\"wp-caption-text\">Spotify\u3067\u904e\u53bb\u306b\u805e\u3044\u305f\u66f2\u3068\u65b0\u3057\u3044\u66f2\u3092\u6df7\u305c\u3066\u63d0\u4f9b\u3059\u308b\u4f8b<\/p><\/div>\n<h2>MAYA\u6bb5\u968e\u3092\u8003\u616e\u3059\u308b\u3068\u65b0\u3057\u3044UI\u3067\u3082\u53d7\u3051\u5165\u308c\u3084\u3059\u304f\u306a\u308b<\/h2>\n<p>MAYA\u6bb5\u968e\u306b\u985e\u4f3c\u3057\u305f\u8003\u3048\u65b9\u3068\u3057\u3066\u300c<a href=\"https:\/\/www.nngroup.com\/articles\/ten-usability-heuristics\/\">\u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u306b\u95a2\u3059\u308b10\u306e\u30d2\u30e5\u30fc\u30ea\u30b9\u30c6\u30a3\u30af\u30b9\uff0810 Usability Heuristics for User Interface Design\uff09<\/a>\u300d\u306e\u201cMatch between system and the real world\uff08\u30b7\u30b9\u30c6\u30e0\u3068\u73fe\u5b9f\u4e16\u754c\u306e\u30de\u30c3\u30c1\uff09\u201d\u304c\u3042\u308b\u3002<\/p>\n<p>\u3053\u306e\u4e2d\u3067\u3001\u300c\u30c7\u30b6\u30a4\u30f3\u306f\u3001\u5c02\u9580\u7528\u8a9e\u3067\u306f\u306a\u304f\u30e6\u30fc\u30b6\u30fc\u304c\u3088\u304f\u77e5\u3063\u3066\u3044\u308b\u7528\u8a9e\u3001\u30a4\u30e1\u30fc\u30b8\u3001\u30a2\u30a4\u30b3\u30f3\u3092\u7528\u3044\u308b\u3079\u304d\u3067\u3042\u308b\u3002 \u300d\u3068\u89e3\u8aac\u3057\u3066\u3044\u308b\u3002<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u304c\u666e\u6bb5\u304b\u3089\u89aa\u3057\u307f\u306e\u3042\u308b\u8a00\u8449\u3084\u30a2\u30a4\u30b3\u30f3\u3092\u7528\u3044\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u65b0\u3057\u3044UI\u3067\u3082\u76f4\u611f\u7684\u306b\u4f7f\u3048\u3066\u53d7\u3051\u5165\u308c\u3066\u3082\u3089\u3044\u3084\u3059\u3044\u3068\u3044\u3046\u70b9\u3067\u3001MAYA\u6bb5\u968e\u3068\u8fd1\u3044\u8003\u3048\u3067\u3042\u308b\u3002<\/p>\n<p>UI\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u4e88\u5b9a\u3057\u3066\u3044\u308b\u5834\u5408\u306b\u306f\u3001\u7a81\u7136\u65b0\u3057\u3044\u30a2\u30a4\u30b3\u30f3\u3092\u914d\u7f6e\u3057\u305f\u308a\u3001\u30ec\u30a4\u30a2\u30a6\u30c8\u3092\u5927\u5e45\u306b\u5909\u66f4\u3059\u3079\u304d\u3067\u306f\u306a\u3044\u3002\u30e6\u30fc\u30b6\u30fc\u304c\u64cd\u4f5c\u306b\u6163\u308c\u3066\u3044\u308bUI\u304b\u3089\u5909\u3048\u3059\u304e\u306a\u3044\u3088\u3046\u306b\u3059\u308b\u3068\u3001\u89aa\u3057\u307f\u3084\u3059\u3055\u3068\u65b0\u3057\u3055\u306e\u30d0\u30e9\u30f3\u30b9\u304c\u53d6\u308c\u308b\u306e\u3067\u53d7\u3051\u5165\u308c\u3066\u3082\u3089\u3044\u3084\u3059\u3044\u3002<\/p>\n<h3>LINE\u306eMAYA\u6bb5\u968e\u3092\u8003\u616e\u3057\u305f\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8<\/h3>\n<p><a href=\"https:\/\/line.me\/ja\/\">LINE<\/a>\u3067\u306f2020\u5e7412\u6708\u306bUI\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u884c\u3063\u305f\u304c\u3001\u30a2\u30a4\u30b3\u30f3\u306e\u7a2e\u985e\u3084\u30ec\u30a4\u30a2\u30a6\u30c8\u3092\u5927\u304d\u304f\u5909\u66f4\u3057\u3066\u3044\u306a\u3044\u305f\u3081\u3001\u4ee5\u524d\u306eUI\u306b\u6163\u308c\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u3067\u3082\u53d7\u3051\u5165\u308c\u3089\u308c\u305f\u3002<\/p>\n<div id=\"attachment_23824\" style=\"width: 877px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-23824\" class=\"size-full wp-image-23824\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/image1.png\" alt=\"LINE\u30ea\u30cb\u30e5\u30fc\u30a2\u30eb\u306e\u30a4\u30e1\u30fc\u30b8\" width=\"867\" height=\"750\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/image1.png 867w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/image1-300x260.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/image1-768x664.png 768w\" sizes=\"auto, (max-width: 867px) 100vw, 867px\" \/><p id=\"caption-attachment-23824\" class=\"wp-caption-text\">\u5f15\u7528\uff1a<a href=\"https:\/\/guide.line.me\/ja\/update\/0006.html\">\u300cLINE\u300d\u30c7\u30b6\u30a4\u30f3\u30ea\u30cb\u30e5\u30fc\u30a2\u30eb\u306e\u304a\u77e5\u3089\u305b<\/a><\/p><\/div>\n<h2>\u65b0\u3057\u3055\u3068\u89aa\u3057\u307f\u3084\u3059\u3055\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u8003\u616e\u3059\u308b<\/h2>\n<p>\u65b0\u3057\u3044\u3082\u306e\u597d\u304d\u306a<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/innovators\/\">\u30a4\u30ce\u30d9\u30fc\u30bf\u30fc<\/a>\u3084<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/early-adopters\/\">\u30a2\u30fc\u30ea\u30fc\u30a2\u30c0\u30d7\u30bf\u30fc<\/a>\u306b\u306f\u3001MAYA\u6bb5\u968e\u306f\u3001\u4eca\u307e\u3067\u306b\u306a\u3044\u3088\u3046\u306a\u5148\u9032\u7684\u306a\u30c7\u30b6\u30a4\u30f3\u306f\u53d7\u3051\u5165\u308c\u3089\u308c\u3084\u3059\u3044\u3002\u3057\u304b\u3057\u3001\u65b0\u3057\u3044\u3082\u306e\u3092\u6bd4\u8f03\u7684\u614e\u91cd\u306b\u63a1\u7528\u3059\u308b<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/early-majority\/\">\u30a2\u30fc\u30ea\u30fc\u30de\u30b8\u30e7\u30ea\u30c6\u30a3<\/a>\u4ee5\u964d\u306e\u5927\u8846\u306b\u306f\u53d7\u3051\u5165\u308c\u3089\u308c\u306a\u3044\u3002<\/p>\n<div id=\"attachment_23842\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-23842\" class=\"size-large wp-image-23842\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya_image02-2-1024x576.png\" alt=\"\u4e00\u822c\u7684\u306b\u306f\u53d7\u3051\u5165\u308c\u3089\u308c\u306a\u3044\u30c7\u30b6\u30a4\u30f3\u3082\u3042\u308b\" width=\"700\" height=\"394\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya_image02-2-1024x576.png 1024w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya_image02-2-300x169.png 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya_image02-2-768x432.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/maya_image02-2.png 1280w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><p id=\"caption-attachment-23842\" class=\"wp-caption-text\">\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u30b7\u30e7\u30fc\u3067\u767a\u8868\u3055\u308c\u308b\u3088\u3046\u306a\u5148\u9032\u7684\u306a\u30c7\u30b6\u30a4\u30f3\u306f\u3001\u65b0\u3057\u3044\u3082\u306e\u597d\u304d\u306b\u306f\u53d7\u3051\u5165\u308c\u3089\u308c\u308b\u304c\u4e00\u822c\u4eba\u306b\u306f\u53d7\u3051\u5165\u308c\u3089\u308c\u306a\u3044<\/p><\/div>\n<p>\u5927\u8846\uff08\u30de\u30b8\u30e7\u30ea\u30c6\u30a3\uff09\u306b\u53d7\u3051\u5165\u308c\u3066\u3082\u3089\u3046\u306b\u306f\u3001\u99b4\u67d3\u307f\u306e\u3042\u308b\u8981\u7d20\u3092\u5165\u308c\u3001\u307e\u305f\u3001\u898b\u6163\u308c\u308b\u3053\u3068\u3067\u99b4\u67d3\u307f\u611f\u304c\u5897\u3059\u305f\u3081\u3001<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/mere-exposure-effect\/\">\u5358\u7d14\u63a5\u89e6\u52b9\u679c\uff08\u30b6\u30a4\u30a2\u30f3\u30b9\u306e\u52b9\u679c\uff09<\/a>\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u308b\u3002\u8857\u982d\u5e83\u544a\u3084CM\u306a\u3069\u306e\u8a8d\u77e5\u306b\u3088\u308a\u53d7\u3051\u5165\u308c\u3084\u3059\u304f\u306a\u308b\u306e\u306f\u305d\u306e\u305f\u3081\u3060\u3002<\/p>\n<div id=\"attachment_23825\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-23825\" class=\"size-large wp-image-23825\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/image4-795x1024.png\" alt=\"\u5358\u7d14\u63a5\u89e6\u52b9\u679c\" width=\"700\" height=\"902\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/image4-795x1024.png 795w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/image4-233x300.png 233w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/image4-768x989.png 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/image4-1192x1536.png 1192w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2021\/03\/image4.png 1280w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><p id=\"caption-attachment-23825\" class=\"wp-caption-text\">\u6700\u521d\u306f\u53d7\u3051\u5165\u308c\u304c\u305f\u3044\u30c7\u30b6\u30a4\u30f3\u3067\u3082\u5358\u7d14\u63a5\u89e6\u52b9\u679c\u306b\u3088\u308a\u89aa\u3057\u307f\u3092\u611f\u3058\u308b\u3088\u3046\u306b\u306a\u308b\u3002<\/p><\/div>\n<p>\u4eba\u306f\u81ea\u5206\u3092\u5dee\u5225\u5316\u3057\u305f\u3044\u3068\u3044\u3046\u6b32\u6c42<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/snob-effect\/\">\u30b9\u30ce\u30c3\u30d6\u52b9\u679c<\/a>\uff08\u5dee\u5225\u5316\u3059\u308b\u305f\u3081\u306b\u4ed6\u8005\u3068\u9055\u3046\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u9078\u3076\uff09\u3068\u3044\u3046\u73fe\u8c61\u304c\u3042\u308b\u3002\u3042\u307e\u308a\u306b\u4fdd\u5b88\u7684\u30fb\u4e00\u822c\u7684\u3059\u304e\u308b\u30c7\u30b6\u30a4\u30f3\u3060\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u4ed6\u8005\u3068\u306e\u5dee\u5225\u5316\u3092\u5b9f\u73fe\u3067\u304d\u306a\u3044\u305f\u3081\u60f9\u304b\u308c\u306a\u3044\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n<p>\u4e00\u65b9\u3067\u3001\u65b0\u3057\u3044\u6311\u6226\u3092\u305b\u305a\u306b\u4fdd\u5b88\u7684\u306a\u6c7a\u5b9a\u3092\u7d9a\u3051\u308b\u3053\u3068\u306f\u4f01\u696d\u3084\u696d\u754c\u306e\u8870\u9000\u306b\u7e4b\u304c\u308b\u3002MAYA\u6bb5\u968e\u3092\u8a8d\u8b58\u3059\u308b\u3053\u3068\u3067\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u5ba2\u89b3\u7684\u306b\u8a2d\u8a08\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<h3>\u95a2\u9023\u7528\u8a9e<\/h3>\n<ul>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/10-usability-heuristics-for-user-interface-design\/\">UI\u8a2d\u8a08\u306e\u30e6\u30fc\u30b6\u30d3\u30ea\u30c6\u30a3\u30d2\u30e5\u30fc\u30ea\u30b9\u30c6\u30a3\u30c3\u30af<\/a><\/li>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/mere-exposure-effect\/\">\u5358\u7d14\u63a5\u89e6\u52b9\u679c\uff08\u30b6\u30a4\u30a2\u30f3\u30b9\u306e\u52b9\u679c\uff09<\/a><\/li>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/snob-effect\/\">\u30b9\u30ce\u30c3\u30d6\u52b9\u679c<\/a><\/li>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/calm-technology\/\">\u30ab\u30fc\u30e0\u30fb\u30c6\u30af\u30ce\u30ed\u30b8\u30fc<\/a><\/li>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/no-more-shiny-tomorrows\/\">\u672a\u6765\u306f\u305d\u3093\u306a\u306b\u5b8c\u74a7\u3067\u8f1d\u304b\u3057\u3044\u3082\u306e\u3067\u306f\u306a\u3044\u3001\u3082\u3063\u3068\u5730\u5473\u306a\u3082\u306e\u3060<\/a><\/li>\n<\/ul>\n<h3>\u53c2\u8003\u8a18\u4e8b<\/h3>\n<ul>\n<li><a href=\"https:\/\/ja.wikipedia.org\/wiki\/%E3%83%AC%E3%82%A4%E3%83%A2%E3%83%B3%E3%83%89%E3%83%BB%E3%83%AD%E3%83%BC%E3%82%A6%E3%82%A3\">\u30ec\u30a4\u30e2\u30f3\u30c9\u30fb\u30ed\u30fc\u30a6\u30a3<\/a><\/li>\n<li><a href=\"https:\/\/www.interaction-design.org\/literature\/article\/design-for-the-future-but-balance-it-with-your-users-present\">The MAYA Principle: Design for the Future, but Balance it with Your Users\u2019 Present<\/a><\/li>\n<li><a href=\"https:\/\/www.nngroup.com\/articles\/ten-usability-heuristics\/\">10 Usability Heuristics for User Interface Design<\/a><\/li>\n<li><a href=\"https:\/\/autoc-one.jp\/honda\/z\/special-5008927\/\">\u6700\u5148\u7aef\u3059\u304e\uff01 \u4eca\u306a\u3089\u58f2\u308c\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u30db\u30f3\u30c0\u8eca3\u9078\uff01<\/a><\/li>\n<li><a href=\"https:\/\/bestcarweb.jp\/feature\/column\/91708\">\u3053\u308c\u305e\u30f4\u30a7\u30bc\u30eb\u306e\u5148\u99c6\u8eca!? \u30db\u30f3\u30c0 HR-V\u306e\u679c\u6562\u306a\u6311\u6226\u3068\u82e6\u60a9\u3010\u5049\u5927\u306a\u751f\u7523\u7d42\u4e86\u8eca\u3011<\/a><\/li>\n<\/ul>\n<h3>\u53c2\u8003\u66f8\u7c4d<\/h3>\n<ul>\n<li><a href=\"https:\/\/www.amazon.co.jp\/dp\/4861009782\/ref=cm_sw_r_tw_dp_QOY1FbEYSA74P?_x_encoding=UTF8&amp;psc=1\">Design Rule Index \u8981\u70b9\u3067\u5b66\u3076\u3001\u30c7\u30b6\u30a4\u30f3\u306e\u6cd5\u5247150<\/a><\/li>\n<li><a href=\"https:\/\/www.amazon.co.jp\/dp\/4306060160\/ref=cm_sw_r_tw_dp_x_IPY1FbB2YD72Y\">\u53e3\u7d05\u304b\u3089\u6a5f\u95a2\u8eca\u307e\u3067\u2015\u30a4\u30f3\u30c0\u30b9\u30c8\u30ea\u30a2\u30eb\u30fb\u30c7\u30b6\u30a4\u30ca\u30fc\u306e\u500b\u4eba\u7684\u8a18\u9332<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u5148\u9032\u6027\u3068\u99b4\u67d3\u307f\u611f\u306e\u4e21\u7acb\u3092\u8d85\u3048\u305f\u9818\u57df\u304c\u3001\u4eba\u306f\u6700\u3082\u9b45\u529b\u7684\u306b\u611f\u3058\u308b\u3068\u3044\u3046\u30c7\u30b6\u30a4\u30f3\u7406\u8ad6<\/p>\n","protected":false},"author":22,"featured_media":23814,"template":"","meta":{"_monsterinsights_skip_tracking":false,"English":"MAYA principle","footnotes":""},"glossary-category":[21],"glossary_tag":[],"class_list":["post-23809","glossary","type-glossary","status-publish","has-post-thumbnail","hentry","glossary-category-psychology-behavioraleconomics-brain-science"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in 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