{"id":33400,"date":"2025-06-18T21:59:21","date_gmt":"2025-06-18T12:59:21","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=33400"},"modified":"2025-06-18T21:59:37","modified_gmt":"2025-06-18T12:59:37","slug":"affirming-the-consequent","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/affirming-the-consequent\/","title":{"rendered":"\u5f8c\u4ef6\u80af\u5b9a"},"content":{"rendered":"<p>\u300c\u3082\u3057P\u306a\u3089\u3070Q\u3067\u3042\u308b\u300d\u3068\u3044\u3046\u6761\u4ef6\u547d\u984c\u306b\u304a\u3044\u3066\u3001\u300cQ\u304c\u771f\u3067\u3042\u308b\u300d\u3053\u3068\u304b\u3089\u300c\u3086\u3048\u306bP\u3082\u771f\u3067\u3042\u308b\u300d\u3068\u77ed\u7d61\u7684\u306b\u7d50\u8ad6\u3065\u3051\u3066\u3057\u307e\u3046\u3001\u5f62\u5f0f\u7684\u8aa4\u8b2c\u3067\u3042\u308b\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-33471\" 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KPI\u6539\u5584\u306e\u5224\u65ad<\/h3>\n<p><strong>\u554f\u984c\u70b9<\/strong>\uff1a\u300c\u3082\u3057\u3053\u306eUI\u3092\u6539\u5584\u3057\u305f\u3089CTR\u304c\u4e0a\u304c\u308b\u306f\u305a\u3060\uff08P\u2192Q\uff09\u300d\u2192\u300c\u65b0UI\u3067CTR\u304c\u4e0a\u304c\u3063\u305f\uff08Q\uff09\u300d\u2192\u300c\u3060\u304b\u3089UI\u6539\u5584\u304c\u539f\u56e0\u3060\uff08P\uff09\u300d\u3068\u7d50\u8ad6\u3065\u3051\u308b\u306e\u306f\u77ed\u7d61\u3067\u8aa4\u308a\u3067\u3042\u308b\u3002<br \/>\n<strong>\u5bfe\u7b56<\/strong>\uff1a\u5fc5\u305a\u4ed6\u8981\u56e0\uff08\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u8a2a\u554f\u30e6\u30fc\u30b6\u30fc\u5c64\u306e\u5909\u5316\u306a\u3069\uff09\u306b\u3082\u76ee\u3092\u5411\u3051\u3001AB\u30c6\u30b9\u30c8\u3084\u56de\u5e30\u5206\u6790\u3092\u6d3b\u7528\u3057\u3066\u56e0\u679c\u95a2\u4fc2\u3092\u691c\u8a3c\u3059\u308b\u3002<\/p>\n<h3>\u2461 \u30e6\u30fc\u30b6\u30fc\u30ec\u30d3\u30e5\u30fc\u306e\u89e3\u91c8<\/h3>\n<p><strong>\u554f\u984c\u70b9<\/strong>\uff1a\u300c\u3082\u3057\u4f7f\u3044\u306b\u304f\u3044UI\u306a\u3089\u9ad8\u8a55\u4fa1\u306f\u3064\u304b\u306a\u3044\u306f\u305a\uff08P\u2192Q\uff09\u300d\u2192\u300c\u5b9f\u969b\u306b\u306f\u9ad8\u8a55\u4fa1\u304c\u5f97\u3089\u308c\u305f\uff08Q\uff09\u300d\u2192\u300c\u3060\u304b\u3089UI\u306f\u4f7f\u3044\u3084\u3059\u3044\uff08P\uff09\u300d\u3068\u5224\u65ad\u3059\u308b\u306e\u306f\u8aa4\u8b2c\u3067\u3042\u308b\u3002\u8a55\u4fa1\u306b\u306f\u4fa1\u683c\u3001\u30d6\u30e9\u30f3\u30c9\u3001\u30b5\u30dd\u30fc\u30c8\u306a\u3069\u4ed6\u8981\u56e0\u304c\u5f71\u97ff\u3059\u308b\u304b\u3089\u3067\u3042\u308b\u3002<br \/>\n<strong>\u5bfe\u7b56<\/strong>\uff1aUI\u8a55\u4fa1\u3068\u4e26\u884c\u3057\u3066\u3001\u4fa1\u683c\u6e80\u8db3\u5ea6\u3084\u7af6\u5408\u6bd4\u8f03\u8a55\u4fa1\u3082\u5408\u308f\u305b\u3066\u5206\u6790\u3059\u308b\u3002<\/p>\n<h3>\u2462 \u6a5f\u80fd\u8ffd\u52a0\u3068\u5229\u7528\u63a8\u6e2c<\/h3>\n<p><strong>\u554f\u984c\u70b9<\/strong>\uff1a\u300c\u3053\u306e\u65b0\u6a5f\u80fd\u3092\u8ffd\u52a0\u3059\u308c\u3070\u6d3b\u7528\u3055\u308c\u308b\u306f\u305a\u3060\uff08P\u2192Q\uff09\u300d\u2192\u300c\u30ea\u30ea\u30fc\u30b9\u5f8c\u3001\u4e00\u5b9a\u6570\u306e\u5229\u7528\u304c\u751f\u3058\u305f\uff08Q\uff09\u300d\u2192\u300c\u3060\u304b\u3089\u6a5f\u80fd\u304c\u6210\u529f\u3060\uff08P\uff09\u300d\u3068\u5373\u65ad\u3059\u308b\u306e\u306f\u5371\u967a\u3067\u3042\u308b\u3002\u5229\u7528\u8005\u306f\u4e00\u6642\u7684\u306b\u8a66\u3057\u305f\u3060\u3051\u304b\u3082\u3057\u308c\u306a\u3044\u3002<br \/>\n<strong>\u5bfe\u7b56<\/strong>\uff1a\u5229\u7528\u983b\u5ea6\u3084\u7d99\u7d9a\u7387\u3001\u30e6\u30fc\u30b6\u30fc\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u5b9a\u91cf\uff0f\u5b9a\u6027\u3067\u8ffd\u3044\u3001\u56e0\u679c\u95a2\u4fc2\u3068\u7d99\u7d9a\u6027\u3092\u691c\u8a3c\u3059\u308b\u3002<\/p>\n<h2>\u300c\u3053\u306e\u5834\u9762\u306b\u4f7f\u3048\u308b\u304b\u306a\uff1f\u300d\u30b7\u30fc\u30f3<\/h2>\n<p>\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u793e\u5185\u5831\u544a\u30df\u30fc\u30c6\u30a3\u30f3\u30b0\u3067\u3001\u6539\u5584\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u5834\u9762<\/p>\n<ul>\n<li><strong>\u8aa4\u3063\u305f\u63a8\u8ad6\u4f8b<\/strong>\uff1a\u300cP\uff1a\u6a5f\u80fdA\u6539\u4fee \u2192 Q\uff1a\u30b5\u30dd\u30fc\u30c8\u554f\u3044\u5408\u308f\u305b\u304c\u6e1b\u308b\u300d\u2192\u5831\u544a\u6642\u306b\u300c\u554f\u3044\u5408\u308f\u305b\u304c\u6e1b\u3063\u305f\u304b\u3089\u6a5f\u80fd\u6539\u4fee\u304c\u52b9\u679c\u7684\u3060\u3063\u305f\u300d\u3068\u65ad\u5b9a\u3002<\/li>\n<li><strong>\u6539\u5584\u4e8b\u4f8b<\/strong>\uff1a\u300c\u554f\u3044\u5408\u308f\u305b\u6e1b\u5c11\u306b\u52a0\u3048\u3001\u30e6\u30fc\u30b6\u30fc\u30a2\u30f3\u30b1\u30fc\u30c8\u3082\u6539\u5584\u8a55\u4fa1\u304c\u5897\u52a0\u300d\u300c\u305f\u3060\u3057\u540c\u6642\u671f\u306bFAQ\u30ea\u30cb\u30e5\u30fc\u30a2\u30eb\u3082\u3042\u3063\u305f\u305f\u3081\u3001AB\u6bd4\u8f03\u306a\u3069\u3067\u56e0\u679c\u691c\u8a3c\u3092\u5b9f\u65bd\u3057\u3066\u3044\u308b\u300d\u3068\u8ad6\u7406\u69cb\u9020\u3092\u660e\u793a\u3002<\/li>\n<\/ul>\n<h2>\u30c7\u30b6\u30a4\u30f3\u73fe\u5834\u3067\u306e\u30c1\u30a7\u30c3\u30af\u30dd\u30a4\u30f3\u30c8<\/h2>\n<ul>\n<li>Q\uff08\u7d50\u679c\uff09\u304c\u51fa\u3066\u3082\u76f4\u3061\u306bP\uff08\u539f\u56e0\uff09\u3092\u65ad\u5b9a\u3057\u306a\u3044\u3002<\/li>\n<li>\u4ed6\u306e\u56e0\u679c\u95a2\u4fc2\u3084\u8907\u6570\u8981\u7d20\u306e\u53ef\u80fd\u6027\u3092\u5e38\u306b\u8003\u616e\u3059\u308b\u3002<\/li>\n<li>AB\u30c6\u30b9\u30c8\u3084\u56de\u5e30\u5206\u6790\u306a\u3069\u3001<strong>\u56e0\u679c\u95a2\u4fc2\u306e\u691c\u8a3c\u624b\u6bb5\u3092\u4f75\u7528<\/strong>\u3059\u308b\u3002<\/li>\n<\/ul>\n<p>\u5f8c\u4ef6\u80af\u5b9a\u306f\u3001\u300c\u7d50\u679c\uff08Q\uff09\u304c\u51fa\u305f\u300d\u3053\u3068\u3060\u3051\u3067\u300c\u305d\u308c\u3092\u552f\u4e00\u306e\u539f\u56e0\uff08P\uff09\u300d\u3068\u6c7a\u3081\u3064\u3051\u3066\u3057\u307e\u3046\u601d\u8003\u306e\u30ef\u30ca\u3067\u3042\u308b\u3002\u30d7\u30ed\u30c0\u30af\u30c8\u8a2d\u8a08\u3084\u904b\u7528\u8a55\u4fa1\u306b\u304a\u3044\u3066\u306f\u3001\u5fc5\u305a<strong>\u591a\u56e0\u679c\u69cb\u9020\u3068\u691c\u8a3c\u30ed\u30b8\u30c3\u30af<\/strong>\u3092\u62bc\u3055\u3048\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u6b63\u78ba\u3067\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u610f\u601d\u6c7a\u5b9a\u304c\u53ef\u80fd\u306b\u306a\u308b\u3067\u3042\u308b\u3002<\/p>\n<h2>\u524d\u4ef6\u5426\u5b9a\u306e\u8aa4\u8b2c \u3068 \u5f8c\u4ef6\u80af\u5b9a\u306e\u8aa4\u8b2c \u306e\u9055\u3044<\/h2>\n<p><strong>\u524d\u4ef6\u5426\u5b9a\u306e\u8aa4\u8b2c<\/strong>\u3068<strong>\u5f8c\u4ef6\u80af\u5b9a\u306e\u8aa4\u8b2c<\/strong>\u306f\u3001\u3069\u3061\u3089\u3082\u300c\u3082\u3057P\u306a\u3089\u3070Q\u3067\u3042\u308b\uff08P \u2192 Q\uff09\u300d\u3068\u3044\u3046<strong>\u6761\u4ef6\u6587<\/strong>\u306e\u8aa4\u3063\u305f\u89e3\u91c8\u304b\u3089\u751f\u3058\u308b\u8ad6\u7406\u7684\u8aa4\u8b2c\u3067\u3042\u308b\u304c\u3001\u9593\u9055\u3044\u306e\u30d1\u30bf\u30fc\u30f3\u304c\u7570\u306a\u308b\u3002<br \/>\n\u4ee5\u4e0b\u306b\u308f\u304b\u308a\u3084\u3059\u304f\u6bd4\u8f03\u3057\u3066\u89e3\u8aac\u3059\u308b\u3002<\/p>\n<table>\n<thead>\n<tr>\n<th>\u7a2e\u985e<\/th>\n<th>\u5f62\u5f0f<\/th>\n<th>\u306a\u305c\u8aa4\u308a\u304b<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/denying-the-anteceden\/\"><strong>\u524d\u4ef6\u5426\u5b9a\u306e\u8aa4\u8b2c<\/strong><\/a><\/td>\n<td>\u300cP\u3067\u306a\u3051\u308c\u3070Q\u3067\u306f\u306a\u3044\u300d\u2192 P\u3067\u306a\u3044 \u2192 \u3060\u304b\u3089Q\u3067\u306a\u3044<\/td>\n<td>Q\u306fP\u4ee5\u5916\u306e\u539f\u56e0\u304b\u3089\u3082\u8d77\u3053\u308a\u5f97\u308b\u305f\u3081\u3001\u5426\u5b9a\u3067\u304d\u306a\u3044\u3002<\/td>\n<\/tr>\n<tr>\n<td><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/affirming-the-consequent\/\"><strong>\u5f8c\u4ef6\u80af\u5b9a\u306e\u8aa4\u8b2c<\/strong><\/a><\/td>\n<td>\u300cP\u306a\u3089\u3070Q\u300d\u2192 Q\u304c\u8d77\u304d\u305f \u2192 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