{"id":34162,"date":"2025-08-21T14:37:16","date_gmt":"2025-08-21T05:37:16","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=34162"},"modified":"2025-08-21T14:37:16","modified_gmt":"2025-08-21T05:37:16","slug":"unconscious-bias","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/unconscious-bias\/","title":{"rendered":"\u30a2\u30f3\u30b3\u30f3\u30b7\u30e3\u30b9\u30fb\u30d0\u30a4\u30a2\u30b9"},"content":{"rendered":"<p>\u76f8\u624b\u306b\u5bfe\u3057\u3066\u52dd\u624b\u306a\u601d\u3044\u8fbc\u307f\u3067\u3001\u8a8d\u77e5\u5fc3\u7406\u5b66\u7684\u306b\u306f\u300c\u8a8d\u77e5\u306e\u30b7\u30e7\u30fc\u30c8\u30ab\u30c3\u30c8\uff08\u30d2\u30e5\u30fc\u30ea\u30b9\u30c6\u30a3\u30c3\u30af\uff09\u300d\u306b\u3088\u3063\u3066\u751f\u3058\u3001\u60c5\u5831\u51e6\u7406\u3092\u52b9\u7387\u5316\u3059\u308b\u4e00\u65b9\u3067\u3001\u8aa4\u3063\u305f\u5224\u65ad\u3084\u5dee\u5225\u306b\u3064\u306a\u304c\u308b\u5834\u5408\u304c\u3042\u308b\u3002<\/p>\n<h2>\u4f8b<\/h2>\n<ul>\n<li data-start=\"1214\" data-end=\"1240\">\n<p data-start=\"1216\" data-end=\"1240\">\u63a1\u7528 \u2192 \u300c\u6027\u5225\u3084\u5e74\u9f62\u306b\u57fa\u3065\u304f\u7121\u610f\u8b58\u306e\u5224\u65ad\u300d<br \/>\n\u63a1\u7528\u9762\u63a5\u3067\u300c\u82e5\u3044\u65b9\u304c\u6d3b\u8e8d\u3067\u304d\u308b\u3060\u308d\u3046\u300d\u3068\u7121\u610f\u8b58\u306b\u8003\u3048\u3066\u3057\u307e\u3046\u3002<\/p>\n<\/li>\n<li data-start=\"1241\" data-end=\"1275\">\n<p data-start=\"1243\" data-end=\"1275\">UI\u30c7\u30b6\u30a4\u30f3 \u2192 \u300c\u8272\u3084\u30a2\u30a4\u30b3\u30f3\u304c\u6587\u5316\u7684\u306b\u504f\u3063\u3066\u89e3\u91c8\u3055\u308c\u308b\u300d<br \/>\n\u65e5\u672c\u306e\u30c7\u30b6\u30a4\u30f3\u306f\u60c5\u5831\u304c\u591a\u3044\u65b9\u304c\u597d\u307e\u308c\u308b\u3068\u601d\u3044\u8fbc\u3093\u3067\u3057\u307e\u3046\u3002<\/p>\n<\/li>\n<li data-start=\"1276\" data-end=\"1310\">\n<p data-start=\"1278\" data-end=\"1310\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u2192 \u300c\u30e2\u30c7\u30eb\u306e\u5c5e\u6027\u304c\u7121\u610f\u8b58\u306b\u8cfc\u8cb7\u610f\u6b32\u3078\u5f71\u97ff\u300d<br \/>\n\u30a2\u30a4\u30c9\u30eb\u3084\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u304c\u6301\u3063\u3066\u3044\u308b\u3082\u306e\u304c\u6b32\u3057\u304f\u306a\u308b\u3002<\/p>\n<\/li>\n<li data-start=\"1311\" data-end=\"1344\">\n<p data-start=\"1313\" data-end=\"1344\">\u6559\u80b2\u30b3\u30f3\u30c6\u30f3\u30c4 \u2192 \u300c\u6559\u80b2\u8005\u304c\u504f\u308b\u3068\u5b66\u7fd2\u8005\u306e\u8a8d\u8b58\u3082\u504f\u308b\u300d<br \/>\n\u89aa\u3084\u5148\u751f\u306e\u8a00\u3046\u3053\u3068\u3084\u601d\u8003\u3092\u305d\u306e\u307e\u307e\u53d7\u3051\u7d99\u3050\u3002<\/p>\n<\/li>\n<\/ul>\n<h2 data-start=\"597\" data-end=\"614\">\u63d0\u5531\u8005\u306b\u3064\u3044\u3066<\/h2>\n<p>&nbsp;<\/p>\n<div style=\"width: 588px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/townhallseattle.org\/wp-content\/uploads\/2024\/02\/mahzarin-banaji.jpg\" alt=\"\u30de\u30cf\u30b6\u30ea\u30f3\u30fb\u30d0\u30ca\u30b8\" width=\"578\" height=\"289\" \/><p class=\"wp-caption-text\"><a href=\"https:\/\/townhallseattle.org\/event\/mahzarin-banaji\/\">\u30de\u30cf\u30b6\u30ea\u30f3\u30fb\u30d0\u30ca\u30b8<\/a><\/p><\/div>\n<div style=\"width: 474px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/pyxis.nymag.com\/v1\/imgs\/1a6\/33b\/41852432c99ca99d953fd49b73d59845b3-05-anthony-greenwald.2x.rsquare.w330.jpg\" alt=\"\u30a2\u30f3\u30bd\u30cb\u30fc\u30fb\u30b0\u30ea\u30fc\u30f3\u30a6\u30a9\u30eb\u30c9\" width=\"464\" height=\"464\" \/><p class=\"wp-caption-text\"><a href=\"https:\/\/nymag.com\/intelligencer\/2017\/12\/iat-behavior-problem.html\">\u30a2\u30f3\u30bd\u30cb\u30fc\u30fb\u30b0\u30ea\u30fc\u30f3\u30a6\u30a9\u30eb\u30c9<\/a><\/p><\/div>\n<p data-start=\"615\" data-end=\"789\">\u300c\u30a2\u30f3\u30b3\u30f3\u30b7\u30e3\u30b9\u30fb\u30d0\u30a4\u30a2\u30b9\u300d\u3092\u6700\u521d\u306b\u5e83\u3081\u305f\u306e\u306f\u5fc3\u7406\u5b66\u8005 \u30de\u30cf\u30b6\u30ea\u30f3\u30fb\u30d0\u30ca\u30b8<strong data-start=\"648\" data-end=\"678\">\uff08<\/strong>Mahzarin Banaji<strong data-start=\"648\" data-end=\"678\">\uff09<\/strong> \u3068 \u30a2\u30f3\u30bd\u30cb\u30fc\u30fb\u30b0\u30ea\u30fc\u30f3\u30a6\u30a9\u30eb\u30c9<strong data-start=\"681\" data-end=\"718\">\uff08<\/strong>Anthony Greenwald<strong data-start=\"681\" data-end=\"718\">\uff09<\/strong> \u3067\u3042\u308b\u3002\u5f7c\u3089\u306f1995\u5e74\u306e\u8ad6\u6587\u306b\u304a\u3044\u3066\u300c\u30a4\u30f3\u30d7\u30ea\u30b7\u30c3\u30c8\u30fb\u30a2\u30bd\u30b7\u30a8\u30fc\u30b7\u30e7\u30f3\uff08Implicit Association\uff09\u300d\u306e\u6982\u5ff5\u3092\u63d0\u5531\u3057\u305f\u3002<\/p>\n<h2 data-start=\"225\" data-end=\"254\">\u30c7\u30b6\u30a4\u30f3\u4e0a\u306b\u95a2\u308f\u308b\u5229\u7528\u65b9\u6cd5\u3068\u5177\u4f53\u7684\u4e8b\u4f8b<\/h2>\n<p data-start=\"255\" data-end=\"305\">\u30a2\u30f3\u30b3\u30f3\u30b7\u30e3\u30b9\u30fb\u30d0\u30a4\u30a2\u30b9\u306f\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3044\u3066\u300c\u30e6\u30fc\u30b6\u30fc\u306e\u7121\u610f\u8b58\u306e\u601d\u3044\u8fbc\u307f\u300d\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306b\u5f79\u7acb\u3064\u3002<\/p>\n<ul>\n<li data-start=\"308\" data-end=\"371\"><strong data-start=\"308\" data-end=\"320\">\u30d5\u30a9\u30fc\u30e0\u30c7\u30b6\u30a4\u30f3<\/strong>\uff1a\u5165\u529b\u6b04\u306b\u4f8b\u3092\u6dfb\u3048\u308b\u3053\u3068\u3067\u300c\u3069\u3046\u5165\u529b\u3059\u3079\u304d\u304b\u300d\u3068\u3044\u3046\u5229\u7528\u8005\u306e\u8aa4\u89e3\uff08\u30d0\u30a4\u30a2\u30b9\uff09\u3092\u6e1b\u3089\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/li>\n<li data-start=\"374\" data-end=\"431\"><strong data-start=\"374\" 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data-end=\"590\">\u5177\u4f53\u4f8b\u3068\u3057\u3066\u3001\u5c31\u8077\u30b5\u30a4\u30c8\u306eUI\u3067\u7537\u6027\u306e\u5199\u771f\u3070\u304b\u308a\u4f7f\u3046\u3068\u300c\u7537\u6027\u5411\u3051\u30b5\u30fc\u30d3\u30b9\u3060\u300d\u3068\u7121\u610f\u8b58\u306b\u89e3\u91c8\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002\u305d\u306e\u305f\u3081\u7537\u5973\u30fb\u5e74\u9f62\u30fb\u4eba\u7a2e\u3092\u591a\u69d8\u306b\u53cd\u6620\u3055\u305b\u305f\u30c7\u30b6\u30a4\u30f3\u304c\u6709\u52b9\u3067\u3042\u308b\u3002<\/p>\n<h2 data-start=\"926\" data-end=\"960\">\u30d7\u30ed\u30c0\u30af\u30c8\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u30c7\u30b6\u30a4\u30f3\u306e\u89b3\u70b9\u3067\u4f7f\u3048\u308b\u5834\u9762<\/h2>\n<ul>\n<li data-start=\"963\" data-end=\"1014\"><strong data-start=\"963\" data-end=\"975\">\u63a1\u7528\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0<\/strong>\uff1a\u5019\u88dc\u8005\u306e\u540d\u524d\u3084\u6027\u5225\u3092\u96a0\u3057\u305f\u300c\u30d6\u30e9\u30a4\u30f3\u30c9\u63a1\u7528\u30e2\u30fc\u30c9\u300d\u3092\u30c7\u30b6\u30a4\u30f3\u306b\u7d44\u307f\u8fbc\u3080\u3002<\/li>\n<li data-start=\"1017\" data-end=\"1063\"><strong data-start=\"1017\" data-end=\"1026\">E\u30b3\u30de\u30fc\u30b9<\/strong>\uff1a\u30ec\u30d3\u30e5\u30fc\u8868\u793a\u3092\u591a\u69d8\u306a\u5c64\u306e\u9867\u5ba2\u5199\u771f\u3067\u88dc\u5f37\u3057\u3001\u3042\u308b\u5c5e\u6027\u3060\u3051\u3092\u5f37\u8abf\u3057\u306a\u3044\u3002<\/li>\n<li data-start=\"1066\" data-end=\"1127\"><strong data-start=\"1066\" data-end=\"1076\">\u6559\u80b2\u30b5\u30fc\u30d3\u30b9<\/strong>\uff1a\u6559\u6750\u306e\u767b\u5834\u4eba\u7269\u3084\u4e8b\u4f8b\u306b\u504f\u308a\u304c\u306a\u3044\u3088\u3046\u306b\u30c7\u30b6\u30a4\u30f3\u3059\u308b\u3053\u3068\u3067\u3001\u5229\u7528\u8005\u306e\u7121\u610f\u8b58\u306e\u30d0\u30a4\u30a2\u30b9\u3092\u8efd\u6e1b\u3067\u304d\u308b\u3002<\/li>\n<\/ul>\n<h2>\u95a2\u9023\u7528\u8a9e<\/h2>\n<ul>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/projection-bias\/\">\u6295\u5f71\u30d0\u30a4\u30a2\u30b9<\/a><\/li>\n<li><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/confirmation-bias\/\">\u78ba\u8a3c\u30d0\u30a4\u30a2\u30b9<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u4eba\u9593\u304c\u7121\u610f\u8b58\u306e\u3046\u3061\u306b\u6301\u3063\u3066\u3044\u308b\u504f\u898b\u3084\u601d\u3044\u8fbc\u307f\u306e\u3053\u3068<\/p>\n","protected":false},"author":5,"featured_media":34175,"template":"","meta":{"_monsterinsights_skip_tracking":false,"English":"Unconscious Bias","design_hint":"\u5224\u65ad\u306e\u8fd1\u9053\u306f\u901f\u3055\u3068\u5f15\u304d\u63db\u3048\u306b\u504f\u308a\u3092\u751f\u3080\u3002\u63a1\u7528\u3082\u30ec\u30b3\u30e1\u30f3\u30c9\u3082\u3001\u6c17\u3065\u304b\u306c\u601d\u3044\u8fbc\u307f\u304c\u6df7\u3058\u308b\u3002AI\u306b\u5b66\u7fd2\u3055\u305b\u308b\u524d\u306b\u3001\u305d\u306e\u504f\u308a\u3092\u6301\u3061\u8fbc\u3093\u3067\u3044\u306a\u3044\u304b\u7591\u3048\u3002","footnotes":""},"glossary-category":[21,20],"glossary_tag":[],"class_list":["post-34162","glossary","type-glossary","status-publish","has-post-thumbnail","hentry","glossary-category-psychology-behavioraleconomics-brain-science","glossary-category-thinking-mind-bias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u30a2\u30f3\u30b3\u30f3\u30b7\u30e3\u30b9\u30fb\u30d0\u30a4\u30a2\u30b9 | UX TIMES<\/title>\n<meta name=\"description\" content=\"\u76f8\u624b\u306b\u5bfe\u3057\u3066\u52dd\u624b\u306a\u601d\u3044\u8fbc\u307f\u3067\u3001\u8a8d\u77e5\u5fc3\u7406\u5b66\u7684\u306b\u306f\u300c\u8a8d\u77e5\u306e\u30b7\u30e7\u30fc\u30c8\u30ab\u30c3\u30c8\uff08\u30d2\u30e5\u30fc\u30ea\u30b9\u30c6\u30a3\u30c3\u30af\uff09\u300d\u306b\u3088\u3063\u3066\u751f\u3058\u3001\u60c5\u5831\u51e6\u7406\u3092\u52b9\u7387\u5316\u3059\u308b\u4e00\u65b9\u3067\u3001\u8aa4\u3063\u305f\u5224\u65ad\u3084\u5dee\u5225\u306b\u3064\u306a\u304c\u308b\u5834\u5408\u304c\u3042\u308b\u3002 \u4f8b    \u63a1\u7528 \u2192 \u300c\u6027\u5225\u3084\u5e74\u9f62\u306b\u57fa\u3065\u304f\u7121\u610f\u8b58\u306e\u5224\u65ad\u300d \u63a1\u7528\u9762\u63a5\u3067\u300c\u82e5\u3044\u65b9\u304c\u6d3b\u8e8d\u3067\u304d\u308b\u3060\u308d\u3046\u300d\u3068\u7121\u610f\u8b58\u306b\u8003\u3048\u3066\u3057\u307e\u3046\u3002    UI\u30c7\u30b6\u30a4\u30f3 \u2192 \u300c\u8272\u3084\u30a2\u30a4\u30b3\u30f3\u304c\u6587\u5316\u7684\u306b\u504f\u3063\u3066\u89e3\u91c8\u3055\u308c\u308b\u300d \u65e5\u672c\u306e\u30c7\u30b6\u30a4\u30f3\u306f\u60c5\u5831\u304c\u591a\u3044\u65b9\u304c\u597d\u307e\u308c\u308b\u3068\u601d\u3044\u8fbc\u3093\u3067\u3057\u307e\u3046\u3002    \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u2192 \u300c\u30e2\u30c7\u30eb\u306e\u5c5e\u6027\u304c\u7121\u610f\u8b58\u306b\u8cfc\u8cb7\u610f\u6b32\u3078\u5f71\u97ff\u300d \u30a2\u30a4\u30c9\u30eb\u3084\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u304c\u6301\u3063\u3066\u3044\u308b\u3082\u306e\u304c\u6b32\u3057\u304f\u306a\u308b\u3002    \u6559\u80b2\u30b3\u30f3\u30c6\u30f3\u30c4 \u2192 \u300c\u6559\u80b2\u8005\u304c\u504f\u308b\u3068\u5b66\u7fd2\u8005\u306e\u8a8d\u8b58\u3082\u504f\u308b\u300d \u89aa\u3084\u5148\u751f\u306e\u8a00\u3046\u3053\u3068\u3084\u601d\u8003\u3092\u305d\u306e\u307e\u307e\u53d7\u3051\u7d99\u3050\u3002   \u63d0\u5531\u8005\u306b\u3064\u3044\u3066 &nbsp;     \u300c\u30a2\u30f3\u30b3\u30f3\u30b7\u30e3\u30b9\u30fb\u30d0\u30a4\u30a2\u30b9\u300d\u3092\u6700\u521d\u306b\u5e83\u3081\u305f\u306e\u306f\u5fc3\u7406\u5b66\u8005 \u30de\u30cf\u30b6\u30ea\u30f3\u30fb\u30d0\u30ca\u30b8\uff08Mahzarin Banaji\uff09 \u3068 \u30a2\u30f3\u30bd\u30cb\u30fc\u30fb\u30b0\u30ea\u30fc\u30f3\u30a6\u30a9\u30eb\u30c9\uff08Anthony Greenwald\uff09 \u3067\u3042\u308b\u3002\u5f7c\u3089\u306f1995\u5e74\u306e\u8ad6\u6587\u306b\u304a\u3044\u3066\u300c\u30a4\u30f3\u30d7\u30ea\u30b7\u30c3\u30c8\u30fb\u30a2\u30bd\u30b7\u30a8\u30fc\u30b7\u30e7\u30f3\uff08Implicit Association\uff09\u300d\u306e\u6982\u5ff5\u3092\u63d0\u5531\u3057\u305f\u3002  \u30c7\u30b6\u30a4\u30f3\u4e0a\u306b\u95a2\u308f\u308b\u5229\u7528\u65b9\u6cd5\u3068\u5177\u4f53\u7684\u4e8b\u4f8b \u30a2\u30f3\u30b3\u30f3\u30b7\u30e3\u30b9\u30fb\u30d0\u30a4\u30a2\u30b9\u306f\u30c7\u30b6\u30a4\u30f3\u306b\u304a\u3044\u3066\u300c\u30e6\u30fc\u30b6\u30fc\u306e\u7121\u610f\u8b58\u306e\u601d\u3044\u8fbc\u307f\u300d\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306b\u5f79\u7acb\u3064\u3002    \u30d5\u30a9\u30fc\u30e0\u30c7\u30b6\u30a4\u30f3\uff1a\u5165\u529b\u6b04\u306b\u4f8b\u3092\u6dfb\u3048\u308b\u3053\u3068\u3067\u300c\u3069\u3046\u5165\u529b\u3059\u3079\u304d\u304b\u300d\u3068\u3044\u3046\u5229\u7528\u8005\u306e\u8aa4\u89e3\uff08\u30d0\u30a4\u30a2\u30b9\uff09\u3092\u6e1b\u3089\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u3002  \u30a2\u30a4\u30b3\u30f3\u3084\u8272\u5f69\uff1a\u6587\u5316\u3084\u30b8\u30a7\u30f3\u30c0\u30fc\u306b\u3088\u308b\u6697\u9ed9\u306e\u9023\u60f3\u3092\u8003\u616e\u3057\u306a\u3044\u3068\u3001\u8aa4\u89e3\u3084\u6392\u9664\u7684\u306a\u5370\u8c61\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u3042\u308b\u3002  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\u30d7\u30ed\u30c0\u30af\u30c8\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u30c7\u30b6\u30a4\u30f3\u306e\u89b3\u70b9\u3067\u4f7f\u3048\u308b\u5834\u9762   \u63a1\u7528\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\uff1a\u5019\u88dc\u8005\u306e\u540d\u524d\u3084\u6027\u5225\u3092\u96a0\u3057\u305f\u300c\u30d6\u30e9\u30a4\u30f3\u30c9\u63a1\u7528\u30e2\u30fc\u30c9\u300d\u3092\u30c7\u30b6\u30a4\u30f3\u306b\u7d44\u307f\u8fbc\u3080\u3002  E\u30b3\u30de\u30fc\u30b9\uff1a\u30ec\u30d3\u30e5\u30fc\u8868\u793a\u3092\u591a\u69d8\u306a\u5c64\u306e\u9867\u5ba2\u5199\u771f\u3067\u88dc\u5f37\u3057\u3001\u3042\u308b\u5c5e\u6027\u3060\u3051\u3092\u5f37\u8abf\u3057\u306a\u3044\u3002  \u6559\u80b2\u30b5\u30fc\u30d3\u30b9\uff1a\u6559\u6750\u306e\u767b\u5834\u4eba\u7269\u3084\u4e8b\u4f8b\u306b\u504f\u308a\u304c\u306a\u3044\u3088\u3046\u306b\u30c7\u30b6\u30a4\u30f3\u3059\u308b\u3053\u3068\u3067\u3001\u5229\u7528\u8005\u306e\u7121\u610f\u8b58\u306e\u30d0\u30a4\u30a2\u30b9\u3092\u8efd\u6e1b\u3067\u304d\u308b\u3002  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content=\"\u76f8\u624b\u306b\u5bfe\u3057\u3066\u52dd\u624b\u306a\u601d\u3044\u8fbc\u307f\u3067\u3001\u8a8d\u77e5\u5fc3\u7406\u5b66\u7684\u306b\u306f\u300c\u8a8d\u77e5\u306e\u30b7\u30e7\u30fc\u30c8\u30ab\u30c3\u30c8\uff08\u30d2\u30e5\u30fc\u30ea\u30b9\u30c6\u30a3\u30c3\u30af\uff09\u300d\u306b\u3088\u3063\u3066\u751f\u3058\u3001\u60c5\u5831\u51e6\u7406\u3092\u52b9\u7387\u5316\u3059\u308b\u4e00\u65b9\u3067\u3001\u8aa4\u3063\u305f\u5224\u65ad\u3084\u5dee\u5225\u306b\u3064\u306a\u304c\u308b\u5834\u5408\u304c\u3042\u308b\u3002 \u4f8b    \u63a1\u7528 \u2192 \u300c\u6027\u5225\u3084\u5e74\u9f62\u306b\u57fa\u3065\u304f\u7121\u610f\u8b58\u306e\u5224\u65ad\u300d \u63a1\u7528\u9762\u63a5\u3067\u300c\u82e5\u3044\u65b9\u304c\u6d3b\u8e8d\u3067\u304d\u308b\u3060\u308d\u3046\u300d\u3068\u7121\u610f\u8b58\u306b\u8003\u3048\u3066\u3057\u307e\u3046\u3002    UI\u30c7\u30b6\u30a4\u30f3 \u2192 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\u300c\u30a2\u30f3\u30b3\u30f3\u30b7\u30e3\u30b9\u30fb\u30d0\u30a4\u30a2\u30b9\u300d\u3092\u6700\u521d\u306b\u5e83\u3081\u305f\u306e\u306f\u5fc3\u7406\u5b66\u8005 \u30de\u30cf\u30b6\u30ea\u30f3\u30fb\u30d0\u30ca\u30b8\uff08Mahzarin Banaji\uff09 \u3068 \u30a2\u30f3\u30bd\u30cb\u30fc\u30fb\u30b0\u30ea\u30fc\u30f3\u30a6\u30a9\u30eb\u30c9\uff08Anthony Greenwald\uff09 \u3067\u3042\u308b\u3002\u5f7c\u3089\u306f1995\u5e74\u306e\u8ad6\u6587\u306b\u304a\u3044\u3066\u300c\u30a4\u30f3\u30d7\u30ea\u30b7\u30c3\u30c8\u30fb\u30a2\u30bd\u30b7\u30a8\u30fc\u30b7\u30e7\u30f3\uff08Implicit Association\uff09\u300d\u306e\u6982\u5ff5\u3092\u63d0\u5531\u3057\u305f\u3002  \u30c7\u30b6\u30a4\u30f3\u4e0a\u306b\u95a2\u308f\u308b\u5229\u7528\u65b9\u6cd5\u3068\u5177\u4f53\u7684\u4e8b\u4f8b 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