{"id":39114,"date":"2026-08-10T18:30:23","date_gmt":"2026-08-10T09:30:23","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?post_type=glossary&#038;p=39114"},"modified":"2026-08-10T18:30:23","modified_gmt":"2026-08-10T09:30:23","slug":"intermittent-reinforcement","status":"publish","type":"glossary","link":"https:\/\/uxdaystokyo.com\/articles\/glossary\/intermittent-reinforcement\/","title":{"rendered":"\u9593\u6b20\u5f37\u5316"},"content":{"rendered":"<p>\u9593\u6b20\u5f37\u5316\uff08Intermittent Reinforcement\uff09\u3068\u306f\u3001\u3042\u308b\u884c\u52d5\u306b\u5bfe\u3057\u3066\u4e0d\u7279\u5b9a\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u5831\u916c\u3092\u4e0e\u3048\u3001\u305d\u306e\u884c\u52d5\u3092\u7d99\u7d9a\u3055\u305b\u308b\u65b9\u6cd5\u3067\u3042\u308b\u3002\u90e8\u5206\u5f37\u5316\u3068\u3082\u547c\u3076\u3002\u3082\u3068\u306f\u52d5\u7269\u3084\u4eba\u306e\u5b66\u7fd2\u3092\u6271\u3046\u884c\u52d5\u5fc3\u7406\u5b66\u306e\u8a00\u8449\u3067\u3001\u3044\u3064\u5831\u916c\u304c\u6765\u308b\u304b\u8aad\u3081\u306a\u3044\u307b\u3069\u3001\u4eba\u306f\u305d\u306e\u884c\u52d5\u3092\u3084\u3081\u306b\u304f\u304f\u306a\u308b\u3001\u3068\u3044\u3046\u6027\u8cea\u3092\u6307\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u30b9\u30de\u30db\u306e\u901a\u77e5\u3084SNS\u306e\u300c\u3044\u3044\u306d\u300d\u304c\u3053\u308c\u306b\u5f53\u305f\u308b\u3002\u6295\u7a3f\u306e\u305f\u3073\u306b\u8aad\u8005\u304b\u3089\u5fc5\u305a\u826f\u3044\u53cd\u5fdc\u304c\u3042\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u304c\u3001\u305f\u307e\u306b\u5b09\u3057\u3044\u77e5\u3089\u305b\u304c\u3042\u308b\u3002\u3053\u306e\u300c\u305f\u307e\u306b\u300d\u304c\u3001\u79c1\u305f\u3061\u304cSNS\u3092\u4f55\u5ea6\u3082\u5229\u7528\u3059\u308b\u8981\u56e0\u306b\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n<h2>\u6bce\u56de\u3067\u306f\u306a\u304f\u300c\u6642\u3005\u300d\u5831\u916c\u3092\u4e0e\u3048\u308b<\/h2>\n<p>\u9593\u6b20\u5f37\u5316\u3092\u7406\u89e3\u3059\u308b\u9375\u306f\u3001\u5831\u916c\u3092\u6bce\u56de\u4e0e\u3048\u308b\u300c\u9023\u7d9a\u5f37\u5316\u300d\u3068\u306e\u9055\u3044\u306b\u3042\u308b\u3002\u9023\u7d9a\u5f37\u5316\u306f\u3001\u884c\u52d5\u3059\u308b\u305f\u3073\u306b\u5fc5\u305a\u5831\u916c\u3092\u6e21\u3059\u3084\u308a\u65b9\u3067\u3001\u65b0\u3057\u3044\u884c\u52d5\u3092\u65e9\u304f\u899a\u3048\u3055\u305b\u308b\u306e\u306b\u5411\u304f\u3002\u3057\u304b\u3057\u5831\u916c\u304c\u6b62\u307e\u308b\u3068\u3001\u884c\u52d5\u3082\u3059\u3050\u306b\u6d88\u3048\u3066\u3057\u307e\u3046\u3002<\/p>\n<p>\u4e00\u65b9\u306e\u9593\u6b20\u5f37\u5316\u306f\u3001\u5831\u916c\u3092\u51fa\u3057\u305f\u308a\u51fa\u3055\u306a\u304b\u3063\u305f\u308a\u3059\u308b\u3002\u899a\u3048\u308b\u307e\u3067\u306b\u306f\u6642\u9593\u304c\u304b\u304b\u308b\u304c\u3001\u3044\u3063\u305f\u3093\u8eab\u306b\u3064\u3044\u305f\u884c\u52d5\u306f\u306a\u304b\u306a\u304b\u6d88\u3048\u306a\u3044\u3002\u5831\u916c\u304c\u6765\u306a\u3044\u56de\u304c\u3042\u3063\u3066\u3082\u300c\u6b21\u306f\u6765\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u300d\u3068\u671f\u5f85\u304c\u6b8b\u308b\u305f\u3081\u3001\u4eba\u306f\u884c\u52d5\u3092\u7d9a\u3051\u3066\u3057\u307e\u3046\u3002\u3053\u306e\u300c\u6d88\u3048\u306b\u304f\u3055\u300d\u3053\u305d\u3001\u9593\u6b20\u5f37\u5316\u304c\u30c7\u30b6\u30a4\u30f3\u306e\u4e16\u754c\u3067\u6ce8\u76ee\u3055\u308c\u308b\u7406\u7531\u3067\u3042\u308b\u3002<\/p>\n<div id=\"attachment_39174\" style=\"width: 1034px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-39174\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2026\/08\/intermittent-reinforcement-1-1024x572.jpg\" alt=\"\" width=\"1024\" height=\"572\" class=\"wp-image-39174 size-large\" srcset=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2026\/08\/intermittent-reinforcement-1-1024x572.jpg 1024w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2026\/08\/intermittent-reinforcement-1-300x167.jpg 300w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2026\/08\/intermittent-reinforcement-1-768x429.jpg 768w, https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2026\/08\/intermittent-reinforcement-1.jpg 1376w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><p id=\"caption-attachment-39174\" class=\"wp-caption-text\">\u5fc5\u305a\u300c\u3044\u3044\u306d\u300d\u304c\u304f\u308b\u5834\u5408\u3088\u308a\u3001\u305f\u307e\u306b\u300c\u3044\u3044\u306d\u300d\u304c\u3042\u308b\u65b9\u304cSNS\u306b\u4f9d\u5b58\u3057\u3084\u3059\u3044<\/p><\/div>\n<h2>\u8a9e\u6e90\u30fb\u63d0\u5531\u8005<\/h2>\n<figure style=\"text-align: center; margin: 1.5em auto;\"><img decoding=\"async\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2026\/08\/intermittent-reinforcement-portrait.jpg\" alt=\"\u30d0\u30e9\u30b9\u30fb\u30d5\u30ec\u30c7\u30ea\u30c3\u30af\u30fb\u30b9\u30ad\u30ca\u30fc\" style=\"width: 200px; max-width: 45%; height: auto; display: block; margin: 0 auto;\" \/><figcaption style=\"font-size: 0.85em; color: #666;\">\u30d0\u30e9\u30b9\u30fb\u30d5\u30ec\u30c7\u30ea\u30c3\u30af\u30fb\u30b9\u30ad\u30ca\u30fc\uff08\u51fa\u5178\uff1ahttps:\/\/en.wikipedia.org\/wiki\/B._F._Skinner\uff09<\/figcaption><\/figure>\n<p>\u9593\u6b20\u5f37\u5316\u306f\u3001\u884c\u52d5\u5fc3\u7406\u5b66\u8005\u306e<ruby>Burrhus<rt>\u30d0\u30e9\u30b9<\/rt><\/ruby> <ruby>Frederic<rt>\u30d5\u30ec\u30c7\u30ea\u30c3\u30af<\/rt><\/ruby> <ruby>Skinner<rt>\u30b9\u30ad\u30ca\u30fc<\/rt><\/ruby>\u304c\u4f53\u7cfb\u7acb\u3066\u305f\u3002\u5f7c\u306f1930\u5e74\u4ee3\u304b\u3089\u3001\u30ec\u30d0\u30fc\u3092\u62bc\u3059\u3068\u990c\u304c\u51fa\u308b\u7bb1\uff08\u30b9\u30ad\u30ca\u30fc\u7bb1\uff09\u3092\u4f7f\u3063\u3066\u52d5\u7269\u306e\u884c\u52d5\u3092\u7814\u7a76\u3057\u3001\u5831\u916c\u3092\u3069\u3093\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u4e0e\u3048\u308b\u304b\u306b\u3088\u3063\u3066\u884c\u52d5\u306e\u51fa\u65b9\u304c\u5909\u308f\u308b\u3053\u3068\u3092\u7a81\u304d\u6b62\u3081\u305f\u3002\u3053\u306e\u300c\u5831\u916c\u306e\u4e0e\u3048\u65b9\u306e\u30d1\u30bf\u30fc\u30f3\u300d\u3092\u5f37\u5316\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u3068\u547c\u3076\u3002<\/p>\n<p>\u5f37\u5316\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306f\u3001\u5927\u304d\u304f4\u3064\u306b\u5206\u304b\u308c\u308b\u3002<\/p>\n<ul>\n<li><strong>\u56fa\u5b9a\u6bd4\u7387<\/strong>\uff1a\u6c7a\u307e\u3063\u305f\u56de\u6570\u306e\u884c\u52d5\u3054\u3068\u306b\u5831\u916c\u3092\u51fa\u3059\uff08\u4f8b\uff1a\u30b9\u30bf\u30f3\u30d710\u500b\u30671\u676f\u7121\u6599\uff09<\/li>\n<li><strong>\u5909\u52d5\u6bd4\u7387<\/strong>\uff1a\u5831\u916c\u307e\u3067\u306e\u56de\u6570\u304c\u3070\u3089\u3070\u3089\u3067\u8aad\u3081\u306a\u3044\uff08\u4f8b\uff1a\u30b9\u30ed\u30c3\u30c8\u30de\u30b7\u30f3\uff09<\/li>\n<li><strong>\u56fa\u5b9a\u9593\u9694<\/strong>\uff1a\u6c7a\u307e\u3063\u305f\u6642\u9593\u3054\u3068\u306b\u5831\u916c\u3092\u51fa\u3059\uff08\u4f8b\uff1a\u6bce\u6708\u306e\u7d66\u6599\uff09<\/li>\n<li><strong>\u5909\u52d5\u9593\u9694<\/strong>\uff1a\u5831\u916c\u307e\u3067\u306e\u6642\u9593\u304c\u3070\u3089\u3070\u3089\u3067\u8aad\u3081\u306a\u3044\uff08\u4f8b\uff1a\u3044\u3064\u6765\u308b\u304b\u5206\u304b\u3089\u306a\u3044\u30e1\u30fc\u30eb\uff09<\/li>\n<\/ul>\n<p>\u3053\u306e\u3046\u3061\u3001\u884c\u52d5\u3092\u3082\u3063\u3068\u3082\u6fc0\u3057\u304f\u3001\u3082\u3063\u3068\u3082\u7c98\u308a\u5f37\u304f\u5f15\u304d\u51fa\u3059\u306e\u304c\u5909\u52d5\u6bd4\u7387\u3067\u3042\u308b\u3002<ruby>Skinner<rt>\u30b9\u30ad\u30ca\u30fc<\/rt><\/ruby>\u306e\u5b9f\u9a13\u3067\u3082\u3001\u5909\u52d5\u6bd4\u7387\u3067\u5831\u916c\u3092\u5f97\u305f\u884c\u52d5\u306f\u3001\u5831\u916c\u3092\u6b62\u3081\u305f\u3042\u3068\u3082\u6700\u5f8c\u307e\u3067\u6d88\u3048\u306b\u304f\u304b\u3063\u305f\u3002\u30ae\u30e3\u30f3\u30d6\u30eb\u304c\u3084\u3081\u306b\u304f\u3044\u306e\u306f\u3001\u3053\u306e\u5909\u52d5\u6bd4\u7387\u306e\u3057\u304f\u307f\u305d\u306e\u3082\u306e\u3060\u304b\u3089\u3067\u3042\u308b\u3002<\/p>\n<h2>\u4e88\u6e2c\u3067\u304d\u306a\u3044\u304b\u3089\u3001\u3084\u3081\u3089\u308c\u306a\u3044<\/h2>\n<p>\u9593\u6b20\u5f37\u5316\u304c\u3053\u3053\u307e\u3067\u5f37\u304f\u50cd\u304f\u306e\u306b\u306f\u30012\u3064\u306e\u7406\u7531\u304c\u3042\u308b\u3002<\/p>\n<p>1\u3064\u306f\u3001\u6d88\u3048\u306b\u304f\u3055\u3067\u3042\u308b\u3002\u9023\u7d9a\u5f37\u5316\u3067\u899a\u3048\u305f\u884c\u52d5\u306f\u3001\u5831\u916c\u304c\u6b62\u307e\u308b\u3068\u3059\u3050\u300c\u3082\u3046\u51fa\u306a\u3044\u300d\u3068\u5b66\u7fd2\u3057\u3066\u6d88\u3048\u308b\u3002\u3068\u3053\u308d\u304c\u9593\u6b20\u5f37\u5316\u3067\u306f\u3001\u3082\u3068\u3082\u3068\u5831\u916c\u304c\u98db\u3073\u98db\u3073\u306a\u306e\u3067\u3001\u5831\u916c\u304c\u6b62\u307e\u3063\u3066\u3082\u672c\u4eba\u306f\u533a\u5225\u304c\u3064\u304b\u306a\u3044\u3002\u300c\u305f\u307e\u305f\u307e\u5916\u308c\u304c\u7d9a\u3044\u3066\u3044\u308b\u3060\u3051\u300d\u3068\u611f\u3058\u3001\u884c\u52d5\u3092\u7d9a\u3051\u3066\u3057\u307e\u3046\u3002\u3053\u308c\u3092\u90e8\u5206\u5f37\u5316\u6d88\u53bb\u52b9\u679c\uff08Partial Reinforcement Extinction Effect\uff09\u3068\u547c\u3076\u3002<\/p>\n<p>\u3082\u30461\u3064\u306f\u3001\u671f\u5f85\u306e\u529b\u3067\u3042\u308b\u3002\u8133\u5185\u3067\u5feb\u611f\u306b\u95a2\u308f\u308b\u30c9\u30fc\u30d1\u30df\u30f3\u306f\u3001\u5831\u916c\u3092\u53d7\u3051\u53d6\u3063\u305f\u77ac\u9593\u3088\u308a\u3082\u3001\u5831\u916c\u3092\u671f\u5f85\u3057\u3066\u3044\u308b\u77ac\u9593\u306b\u5f37\u304f\u51fa\u3084\u3059\u3044\u3068\u3055\u308c\u308b\u3002\u3064\u307e\u308a\u300c\u5f53\u305f\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u300d\u3068\u3044\u3046\u4e88\u6e2c\u3067\u304d\u306a\u3044\u671f\u5f85\u305d\u306e\u3082\u306e\u304c\u3001\u884c\u52d5\u3092\u5f8c\u62bc\u3057\u3059\u308b\u3002\u8aad\u3081\u306a\u3044\u304b\u3089\u3053\u305d\u3001\u4eba\u306f\u6b21\u3092\u78ba\u304b\u3081\u305a\u306b\u3044\u3089\u308c\u306a\u3044\u3002<\/p>\n<h2>\u30b9\u30ed\u30c3\u30c8\u30de\u30b7\u30f3\u304c\u30dd\u30b1\u30c3\u30c8\u306b\u5165\u3063\u3066\u3044\u308b\u611f\u899a<\/h2>\n<figure style=\"text-align: center; margin: 1.5em auto;\"><img decoding=\"async\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2026\/08\/intermittent-reinforcement-3.jpg\" alt=\"\u30b9\u30de\u30db\u304c\u30b9\u30ed\u30c3\u30c8\u30de\u30b7\u30f3\u306b\u306a\u3063\u3066\u3044\u308b\u30a4\u30e1\u30fc\u30b8\" style=\"width: 100%; max-width: 640px; height: auto; display: block; margin: 0 auto; border-radius: 6px;\" \/><\/figure>\n<p>\u3053\u306e\u5fc3\u7406\u306f\u3001\u73fe\u4ee3\u306e\u30c7\u30b8\u30bf\u30eb\u30b5\u30fc\u30d3\u30b9\u306e\u8a2d\u8a08\u306b\u8272\u6fc3\u304f\u4f7f\u308f\u308c\u3066\u3044\u308b\u3002\u8d77\u696d\u5bb6\u306e<ruby>Nir<rt>\u30cb\u30fc\u30eb<\/rt><\/ruby> <ruby>Eyal<rt>\u30a8\u30a4\u30e4\u30fc\u30eb<\/rt><\/ruby>\u306f\u8457\u66f8\u300eHooked\uff08\u30cf\u30de\u308b\u3057\u304b\u3051\uff09\u300f\u3067\u3001\u7fd2\u6163\u3092\u751f\u3080\u88fd\u54c1\u306e\u5171\u901a\u70b9\u3068\u3057\u3066\u300c\u5909\u52d5\u5831\u916c\uff08variable reward\uff09\u300d\u3092\u6319\u3052\u305f\u3002\u4f55\u304c\u8fd4\u3063\u3066\u304f\u308b\u304b\u8aad\u3081\u306a\u3044\u5831\u916c\u304c\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u4f55\u5ea6\u3082\u547c\u3073\u623b\u3059\u3001\u3068\u3044\u3046\u8003\u3048\u65b9\u3067\u3042\u308b\u3002<\/p>\n<p>\u8eab\u8fd1\u306a\u4f8b\u3092\u6319\u3052\u308b\u3068\u3001\u6b21\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308b\u3002<\/p>\n<ul>\n<li><strong>SNS\u306e\u30d5\u30a3\u30fc\u30c9\u66f4\u65b0<\/strong>\uff1a\u753b\u9762\u3092\u5f15\u3063\u3071\u3063\u3066\u66f4\u65b0\u3059\u308b\u64cd\u4f5c\u306f\u3001\u6bce\u56de\u65b0\u3057\u3044\u6295\u7a3f\u304c\u3042\u308b\u3068\u306f\u9650\u3089\u306a\u3044\u3002\u3053\u306e\u300c\u305f\u307e\u306b\u5f53\u305f\u308b\u300d\u611f\u899a\u304c\u30b9\u30ed\u30c3\u30c8\u30de\u30b7\u30f3\u306b\u4f3c\u3066\u3044\u308b<\/li>\n<li><strong>\u901a\u77e5\u30d0\u30c3\u30b8<\/strong>\uff1a\u958b\u304f\u305f\u3073\u306b\u4f55\u304b\u3042\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u304c\u3001\u305f\u307e\u306b\u5927\u4e8b\u306a\u77e5\u3089\u305b\u304c\u3042\u308b\u306e\u3067\u3001\u3064\u3044\u78ba\u8a8d\u3059\u308b<\/li>\n<li><strong>\u30ac\u30c1\u30e3\u30fb\u30eb\u30fc\u30c8\u30dc\u30c3\u30af\u30b9<\/strong>\uff1a\u8ab2\u91d1\u3057\u3066\u3082\u76ee\u5f53\u3066\u306e\u3082\u306e\u304c\u51fa\u308b\u304b\u306f\u8aad\u3081\u306a\u3044\u3002\u5909\u52d5\u6bd4\u7387\u305d\u306e\u3082\u306e\u306e\u8a2d\u8a08\u3067\u3042\u308b<\/li>\n<\/ul>\n<p><ruby>Google<rt>\u30b0\u30fc\u30b0\u30eb<\/rt><\/ruby>\u3067\u8a2d\u8a08\u502b\u7406\u3092\u62c5\u5f53\u3057\u3066\u3044\u305f<ruby>Tristan<rt>\u30c8\u30ea\u30b9\u30bf\u30f3<\/rt><\/ruby> <ruby>Harris<rt>\u30cf\u30ea\u30b9<\/rt><\/ruby>\u306f\u3001<a href=\"https:\/\/medium.com\/thrive-global\/how-technology-hijacks-peoples-minds-from-a-magician-and-google-s-design-ethicist-56d62ef5edf3\" target=\"_blank\" rel=\"noopener\">\u30b9\u30de\u30db\u306f\u79c1\u305f\u3061\u306e\u30dd\u30b1\u30c3\u30c8\u306b\u5165\u3063\u305f\u30b9\u30ed\u30c3\u30c8\u30de\u30b7\u30f3\u3060<\/a>\u3068\u8868\u73fe\u3057\u305f\u3002\u753b\u9762\u3092\u78ba\u8a8d\u3059\u308b\u305f\u3073\u306b\u300c\u4f55\u304c\u51fa\u308b\u304b\u300d\u3092\u5f15\u3044\u3066\u3044\u308b\u3001\u3068\u3044\u3046\u6307\u6458\u3067\u3042\u308b\u3002<\/p>\n<h2>\u30e6\u30fc\u30b6\u30fc\u306e\u4fe1\u983c\u3092\u4fdd\u3064\u4f7f\u3044\u65b9<\/h2>\n<p>\u9593\u6b20\u5f37\u5316\u306b\u306f\u3001\u5149\u3068\u5f71\u304c\u3042\u308b\u3002\u9069\u5ea6\u306b\u4f7f\u3048\u3070\u3001\u5b66\u7fd2\u30a2\u30d7\u30ea\u3067\u7d9a\u3051\u308b\u610f\u6b32\u3092\u4fdd\u3063\u305f\u308a\u3001\u9054\u6210\u306e\u559c\u3073\u306b\u5909\u5316\u3092\u6301\u305f\u305b\u305f\u308a\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u4f53\u9a13\u3092\u8c4a\u304b\u306b\u3067\u304d\u308b\u3002\u554f\u984c\u306b\u306a\u308b\u306e\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5229\u76ca\u3067\u306f\u306a\u304f\u3001\u6ede\u5728\u6642\u9593\u3084\u8ab2\u91d1\u3060\u3051\u3092\u76ee\u7684\u306b\u4f7f\u3046\u3068\u304d\u3067\u3042\u308b\u3002\u8aad\u3081\u306a\u3044\u5831\u916c\u3067\u884c\u52d5\u3092\u717d\u308a\u7d9a\u3051\u308b\u8a2d\u8a08\u306f\u3001\u4f9d\u5b58\u3092\u751f\u3080<a href=\"https:\/\/www.deceptive.design\/\" target=\"_blank\" rel=\"noopener\">\u30c7\u30a3\u30bb\u30d7\u30c6\u30a3\u30d6\u30c7\u30b6\u30a4\u30f3<\/a>\u306b\u8fd1\u3065\u304f\u3002<\/p>\n<p><ruby>Harris<rt>\u30cf\u30ea\u30b9<\/rt><\/ruby>\u306f\u3001\u4f01\u696d\u306b\u306f\u4e88\u6e2c\u3067\u304d\u306a\u3044\u5831\u916c\u3092\u3001\u3088\u308a\u4e88\u6e2c\u3057\u3084\u3059\u304f\u7a4f\u3084\u304b\u306a\u5f62\u306b\u5909\u3048\u308b\u8cac\u4efb\u304c\u3042\u308b\u3068\u8ff0\u3079\u3066\u3044\u308b\u3002\u5b9f\u52d9\u3067\u3053\u306e\u624b\u6cd5\u3092\u6271\u3046\u306a\u3089\u3001\u6b21\u306e3\u70b9\u3092\u610f\u8b58\u3057\u305f\u3044\u3002<\/p>\n<ul>\n<li><strong>\u76ee\u7684\u3092\u554f\u3046<\/strong>\uff1a\u305d\u306e\u5909\u52d5\u5831\u916c\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u76ee\u6a19\u9054\u6210\u3092\u52a9\u3051\u308b\u306e\u304b\u3001\u305d\u308c\u3068\u3082\u6ede\u5728\u6642\u9593\u3092\u5ef6\u3070\u3059\u305f\u3081\u3060\u3051\u304b<\/li>\n<li><strong>\u629c\u3051\u9053\u3092\u6b8b\u3059<\/strong>\uff1a\u307e\u3068\u3081\u3066\u78ba\u8a8d\u3067\u304d\u308b\u3001\u901a\u77e5\u3092\u6b62\u3081\u3089\u308c\u308b\u306a\u3069\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u81ea\u5206\u3067\u30da\u30fc\u30b9\u3092\u9078\u3079\u308b\u8a2d\u8a08\u306b\u3059\u308b<\/li>\n<li><strong>\u4f9d\u5b58\u306e\u5146\u5019\u3092\u898b\u308b<\/strong>\uff1a\u4f7f\u3044\u3059\u304e\u3084\u5f8c\u6094\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u306a\u3044\u304b\u3001\u884c\u52d5\u30c7\u30fc\u30bf\u3084\u58f0\u304b\u3089\u78ba\u304b\u3081\u308b<\/li>\n<\/ul>\n<p>\u3084\u3081\u3089\u308c\u306a\u3055\u306f\u3001\u5f37\u3055\u3067\u3042\u308b\u3068\u540c\u6642\u306b\u30ea\u30b9\u30af\u3067\u3082\u3042\u308b\u3002\u3053\u306e\u7dda\u5f15\u304d\u3092\u3069\u3053\u306b\u5f15\u304f\u304b\u304c\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u4fe1\u983c\u3055\u308c\u308b\u8a2d\u8a08\u3068\u3001\u643e\u53d6\u7684\u306a\u8a2d\u8a08\u3068\u306e\u5206\u304b\u308c\u76ee\u306b\u306a\u308b\u3002<\/p>\n<h2>\u95a2\u9023\u7528\u8a9e<\/h2>\n<ul>\n<li>\u5f37\u5316\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\uff08Schedules of Reinforcement\uff09<\/li>\n<\/ul>\n<blockquote class=\"wp-embedded-content\" data-secret=\"7E1jzcVsmW\"><p><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/operant-conditioning\/\">\u30aa\u30da\u30e9\u30f3\u30c8\u6761\u4ef6\u4ed8\u3051<\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"\u201c\u30aa\u30da\u30e9\u30f3\u30c8\u6761\u4ef6\u4ed8\u3051\u201d \u2014 UX TIMES\" src=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/operant-conditioning\/embed\/#?secret=pO01g61pGy#?secret=7E1jzcVsmW\" data-secret=\"7E1jzcVsmW\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"qSEAE08TTG\"><p><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/deceptive-design\/\">\u30c7\u30a3\u30bb\u30d7\u30c6\u30a3\u30d6\u30c7\u30b6\u30a4\u30f3<\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"\u201c\u30c7\u30a3\u30bb\u30d7\u30c6\u30a3\u30d6\u30c7\u30b6\u30a4\u30f3\u201d \u2014 UX TIMES\" src=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/deceptive-design\/embed\/#?secret=4L23bG1D6h#?secret=qSEAE08TTG\" data-secret=\"qSEAE08TTG\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"HVRNP9cNrR\"><p><a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/fear-of-missing-out\/\">FOMO<\/a><\/p><\/blockquote>\n<p><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"\u201cFOMO\u201d \u2014 UX TIMES\" src=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/fear-of-missing-out\/embed\/#?secret=2wo5ZwIPkD#?secret=HVRNP9cNrR\" data-secret=\"HVRNP9cNrR\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4e00\u90e8\u306e\u884c\u52d5\u306b\u3060\u3051\u4e88\u6e2c\u3067\u304d\u306a\u3044\u5f62\u3067\u5831\u916c\u3092\u4e0e\u3048\u3001\u884c\u52d5\u3092\u6301\u7d9a\u3055\u305b\u308b\u3057\u304f\u307f<\/p>\n","protected":false},"author":61,"featured_media":39120,"template":"","meta":{"_monsterinsights_skip_tracking":false,"English":"Intermittent Reinforcement","design_hint":"","footnotes":""},"glossary-category":[21],"glossary_tag":[],"class_list":["post-39114","glossary","type-glossary","status-publish","has-post-thumbnail","hentry","glossary-category-psychology-behavioraleconomics-brain-science"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u9593\u6b20\u5f37\u5316 | UX TIMES<\/title>\n<meta name=\"description\" content=\"\u9593\u6b20\u5f37\u5316\uff08Intermittent Reinforcement\uff09\u3068\u306f\u3001\u3042\u308b\u884c\u52d5\u306b\u5bfe\u3057\u3066\u4e0d\u7279\u5b9a\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u5831\u916c\u3092\u4e0e\u3048\u3001\u305d\u306e\u884c\u52d5\u3092\u7d99\u7d9a\u3055\u305b\u308b\u65b9\u6cd5\u3067\u3042\u308b\u3002\u90e8\u5206\u5f37\u5316\u3068\u3082\u547c\u3076\u3002\u3082\u3068\u306f\u52d5\u7269\u3084\u4eba\u306e\u5b66\u7fd2\u3092\u6271\u3046\u884c\u52d5\u5fc3\u7406\u5b66\u306e\u8a00\u8449\u3067\u3001\u3044\u3064\u5831\u916c\u304c\u6765\u308b\u304b\u8aad\u3081\u306a\u3044\u307b\u3069\u3001\u4eba\u306f\u305d\u306e\u884c\u52d5\u3092\u3084\u3081\u306b\u304f\u304f\u306a\u308b\u3001\u3068\u3044\u3046\u6027\u8cea\u3092\u6307\u3059\u3002  \u305f\u3068\u3048\u3070\u30b9\u30de\u30db\u306e\u901a\u77e5\u3084SNS\u306e\u300c\u3044\u3044\u306d\u300d\u304c\u3053\u308c\u306b\u5f53\u305f\u308b\u3002\u6295\u7a3f\u306e\u305f\u3073\u306b\u8aad\u8005\u304b\u3089\u5fc5\u305a\u826f\u3044\u53cd\u5fdc\u304c\u3042\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u304c\u3001\u305f\u307e\u306b\u5b09\u3057\u3044\u77e5\u3089\u305b\u304c\u3042\u308b\u3002\u3053\u306e\u300c\u305f\u307e\u306b\u300d\u304c\u3001\u79c1\u305f\u3061\u304cSNS\u3092\u4f55\u5ea6\u3082\u5229\u7528\u3059\u308b\u8981\u56e0\u306b\u306a\u3063\u3066\u3044\u308b\u3002 \u6bce\u56de\u3067\u306f\u306a\u304f\u300c\u6642\u3005\u300d\u5831\u916c\u3092\u4e0e\u3048\u308b \u9593\u6b20\u5f37\u5316\u3092\u7406\u89e3\u3059\u308b\u9375\u306f\u3001\u5831\u916c\u3092\u6bce\u56de\u4e0e\u3048\u308b\u300c\u9023\u7d9a\u5f37\u5316\u300d\u3068\u306e\u9055\u3044\u306b\u3042\u308b\u3002\u9023\u7d9a\u5f37\u5316\u306f\u3001\u884c\u52d5\u3059\u308b\u305f\u3073\u306b\u5fc5\u305a\u5831\u916c\u3092\u6e21\u3059\u3084\u308a\u65b9\u3067\u3001\u65b0\u3057\u3044\u884c\u52d5\u3092\u65e9\u304f\u899a\u3048\u3055\u305b\u308b\u306e\u306b\u5411\u304f\u3002\u3057\u304b\u3057\u5831\u916c\u304c\u6b62\u307e\u308b\u3068\u3001\u884c\u52d5\u3082\u3059\u3050\u306b\u6d88\u3048\u3066\u3057\u307e\u3046\u3002  \u4e00\u65b9\u306e\u9593\u6b20\u5f37\u5316\u306f\u3001\u5831\u916c\u3092\u51fa\u3057\u305f\u308a\u51fa\u3055\u306a\u304b\u3063\u305f\u308a\u3059\u308b\u3002\u899a\u3048\u308b\u307e\u3067\u306b\u306f\u6642\u9593\u304c\u304b\u304b\u308b\u304c\u3001\u3044\u3063\u305f\u3093\u8eab\u306b\u3064\u3044\u305f\u884c\u52d5\u306f\u306a\u304b\u306a\u304b\u6d88\u3048\u306a\u3044\u3002\u5831\u916c\u304c\u6765\u306a\u3044\u56de\u304c\u3042\u3063\u3066\u3082\u300c\u6b21\u306f\u6765\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u300d\u3068\u671f\u5f85\u304c\u6b8b\u308b\u305f\u3081\u3001\u4eba\u306f\u884c\u52d5\u3092\u7d9a\u3051\u3066\u3057\u307e\u3046\u3002\u3053\u306e\u300c\u6d88\u3048\u306b\u304f\u3055\u300d\u3053\u305d\u3001\u9593\u6b20\u5f37\u5316\u304c\u30c7\u30b6\u30a4\u30f3\u306e\u4e16\u754c\u3067\u6ce8\u76ee\u3055\u308c\u308b\u7406\u7531\u3067\u3042\u308b\u3002   \u8a9e\u6e90\u30fb\u63d0\u5531\u8005  \u30d0\u30e9\u30b9\u30fb\u30d5\u30ec\u30c7\u30ea\u30c3\u30af\u30fb\u30b9\u30ad\u30ca\u30fc\uff08\u51fa\u5178\uff1ahttps:\/\/en.wikipedia.org\/wiki\/B._F._Skinner\uff09 \u9593\u6b20\u5f37\u5316\u306f\u3001\u884c\u52d5\u5fc3\u7406\u5b66\u8005\u306eBurrhus\u30d0\u30e9\u30b9 Frederic\u30d5\u30ec\u30c7\u30ea\u30c3\u30af Skinner\u30b9\u30ad\u30ca\u30fc\u304c\u4f53\u7cfb\u7acb\u3066\u305f\u3002\u5f7c\u306f1930\u5e74\u4ee3\u304b\u3089\u3001\u30ec\u30d0\u30fc\u3092\u62bc\u3059\u3068\u990c\u304c\u51fa\u308b\u7bb1\uff08\u30b9\u30ad\u30ca\u30fc\u7bb1\uff09\u3092\u4f7f\u3063\u3066\u52d5\u7269\u306e\u884c\u52d5\u3092\u7814\u7a76\u3057\u3001\u5831\u916c\u3092\u3069\u3093\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u4e0e\u3048\u308b\u304b\u306b\u3088\u3063\u3066\u884c\u52d5\u306e\u51fa\u65b9\u304c\u5909\u308f\u308b\u3053\u3068\u3092\u7a81\u304d\u6b62\u3081\u305f\u3002\u3053\u306e\u300c\u5831\u916c\u306e\u4e0e\u3048\u65b9\u306e\u30d1\u30bf\u30fc\u30f3\u300d\u3092\u5f37\u5316\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u3068\u547c\u3076\u3002  \u5f37\u5316\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306f\u3001\u5927\u304d\u304f4\u3064\u306b\u5206\u304b\u308c\u308b\u3002   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\u3053\u306e\u3046\u3061\u3001\u884c\u52d5\u3092\u3082\u3063\u3068\u3082\u6fc0\u3057\u304f\u3001\u3082\u3063\u3068\u3082\u7c98\u308a\u5f37\u304f\u5f15\u304d\u51fa\u3059\u306e\u304c\u5909\u52d5\u6bd4\u7387\u3067\u3042\u308b\u3002Skinner\u30b9\u30ad\u30ca\u30fc\u306e\u5b9f\u9a13\u3067\u3082\u3001\u5909\u52d5\u6bd4\u7387\u3067\u5831\u916c\u3092\u5f97\u305f\u884c\u52d5\u306f\u3001\u5831\u916c\u3092\u6b62\u3081\u305f\u3042\u3068\u3082\u6700\u5f8c\u307e\u3067\u6d88\u3048\u306b\u304f\u304b\u3063\u305f\u3002\u30ae\u30e3\u30f3\u30d6\u30eb\u304c\u3084\u3081\u306b\u304f\u3044\u306e\u306f\u3001\u3053\u306e\u5909\u52d5\u6bd4\u7387\u306e\u3057\u304f\u307f\u305d\u306e\u3082\u306e\u3060\u304b\u3089\u3067\u3042\u308b\u3002 \u4e88\u6e2c\u3067\u304d\u306a\u3044\u304b\u3089\u3001\u3084\u3081\u3089\u308c\u306a\u3044 \u9593\u6b20\u5f37\u5316\u304c\u3053\u3053\u307e\u3067\u5f37\u304f\u50cd\u304f\u306e\u306b\u306f\u30012\u3064\u306e\u7406\u7531\u304c\u3042\u308b\u3002  1\u3064\u306f\u3001\u6d88\u3048\u306b\u304f\u3055\u3067\u3042\u308b\u3002\u9023\u7d9a\u5f37\u5316\u3067\u899a\u3048\u305f\u884c\u52d5\u306f\u3001\u5831\u916c\u304c\u6b62\u307e\u308b\u3068\u3059\u3050\u300c\u3082\u3046\u51fa\u306a\u3044\u300d\u3068\u5b66\u7fd2\u3057\u3066\u6d88\u3048\u308b\u3002\u3068\u3053\u308d\u304c\u9593\u6b20\u5f37\u5316\u3067\u306f\u3001\u3082\u3068\u3082\u3068\u5831\u916c\u304c\u98db\u3073\u98db\u3073\u306a\u306e\u3067\u3001\u5831\u916c\u304c\u6b62\u307e\u3063\u3066\u3082\u672c\u4eba\u306f\u533a\u5225\u304c\u3064\u304b\u306a\u3044\u3002\u300c\u305f\u307e\u305f\u307e\u5916\u308c\u304c\u7d9a\u3044\u3066\u3044\u308b\u3060\u3051\u300d\u3068\u611f\u3058\u3001\u884c\u52d5\u3092\u7d9a\u3051\u3066\u3057\u307e\u3046\u3002\u3053\u308c\u3092\u90e8\u5206\u5f37\u5316\u6d88\u53bb\u52b9\u679c\uff08Partial Reinforcement Extinction Effect\uff09\u3068\u547c\u3076\u3002  \u3082\u30461\u3064\u306f\u3001\u671f\u5f85\u306e\u529b\u3067\u3042\u308b\u3002\u8133\u5185\u3067\u5feb\u611f\u306b\u95a2\u308f\u308b\u30c9\u30fc\u30d1\u30df\u30f3\u306f\u3001\u5831\u916c\u3092\u53d7\u3051\u53d6\u3063\u305f\u77ac\u9593\u3088\u308a\u3082\u3001\u5831\u916c\u3092\u671f\u5f85\u3057\u3066\u3044\u308b\u77ac\u9593\u306b\u5f37\u304f\u51fa\u3084\u3059\u3044\u3068\u3055\u308c\u308b\u3002\u3064\u307e\u308a\u300c\u5f53\u305f\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u300d\u3068\u3044\u3046\u4e88\u6e2c\u3067\u304d\u306a\u3044\u671f\u5f85\u305d\u306e\u3082\u306e\u304c\u3001\u884c\u52d5\u3092\u5f8c\u62bc\u3057\u3059\u308b\u3002\u8aad\u3081\u306a\u3044\u304b\u3089\u3053\u305d\u3001\u4eba\u306f\u6b21\u3092\u78ba\u304b\u3081\u305a\u306b\u3044\u3089\u308c\u306a\u3044\u3002 \u30b9\u30ed\u30c3\u30c8\u30de\u30b7\u30f3\u304c\u30dd\u30b1\u30c3\u30c8\u306b\u5165\u3063\u3066\u3044\u308b\u611f\u899a  \u3053\u306e\u5fc3\u7406\u306f\u3001\u73fe\u4ee3\u306e\u30c7\u30b8\u30bf\u30eb\u30b5\u30fc\u30d3\u30b9\u306e\u8a2d\u8a08\u306b\u8272\u6fc3\u304f\u4f7f\u308f\u308c\u3066\u3044\u308b\u3002\u8d77\u696d\u5bb6\u306eNir\u30cb\u30fc\u30eb Eyal\u30a8\u30a4\u30e4\u30fc\u30eb\u306f\u8457\u66f8\u300eHooked\uff08\u30cf\u30de\u308b\u3057\u304b\u3051\uff09\u300f\u3067\u3001\u7fd2\u6163\u3092\u751f\u3080\u88fd\u54c1\u306e\u5171\u901a\u70b9\u3068\u3057\u3066\u300c\u5909\u52d5\u5831\u916c\uff08variable reward\uff09\u300d\u3092\u6319\u3052\u305f\u3002\u4f55\u304c\u8fd4\u3063\u3066\u304f\u308b\u304b\u8aad\u3081\u306a\u3044\u5831\u916c\u304c\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u4f55\u5ea6\u3082\u547c\u3073\u623b\u3059\u3001\u3068\u3044\u3046\u8003\u3048\u65b9\u3067\u3042\u308b\u3002  \u8eab\u8fd1\u306a\u4f8b\u3092\u6319\u3052\u308b\u3068\u3001\u6b21\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308b\u3002   SNS\u306e\u30d5\u30a3\u30fc\u30c9\u66f4\u65b0\uff1a\u753b\u9762\u3092\u5f15\u3063\u3071\u3063\u3066\u66f4\u65b0\u3059\u308b\u64cd\u4f5c\u306f\u3001\u6bce\u56de\u65b0\u3057\u3044\u6295\u7a3f\u304c\u3042\u308b\u3068\u306f\u9650\u3089\u306a\u3044\u3002\u3053\u306e\u300c\u305f\u307e\u306b\u5f53\u305f\u308b\u300d\u611f\u899a\u304c\u30b9\u30ed\u30c3\u30c8\u30de\u30b7\u30f3\u306b\u4f3c\u3066\u3044\u308b  \u901a\u77e5\u30d0\u30c3\u30b8\uff1a\u958b\u304f\u305f\u3073\u306b\u4f55\u304b\u3042\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u304c\u3001\u305f\u307e\u306b\u5927\u4e8b\u306a\u77e5\u3089\u305b\u304c\u3042\u308b\u306e\u3067\u3001\u3064\u3044\u78ba\u8a8d\u3059\u308b  \u30ac\u30c1\u30e3\u30fb\u30eb\u30fc\u30c8\u30dc\u30c3\u30af\u30b9\uff1a\u8ab2\u91d1\u3057\u3066\u3082\u76ee\u5f53\u3066\u306e\u3082\u306e\u304c\u51fa\u308b\u304b\u306f\u8aad\u3081\u306a\u3044\u3002\u5909\u52d5\u6bd4\u7387\u305d\u306e\u3082\u306e\u306e\u8a2d\u8a08\u3067\u3042\u308b  Google\u30b0\u30fc\u30b0\u30eb\u3067\u8a2d\u8a08\u502b\u7406\u3092\u62c5\u5f53\u3057\u3066\u3044\u305fTristan\u30c8\u30ea\u30b9\u30bf\u30f3 Harris\u30cf\u30ea\u30b9\u306f\u3001\u30b9\u30de\u30db\u306f\u79c1\u305f\u3061\u306e\u30dd\u30b1\u30c3\u30c8\u306b\u5165\u3063\u305f\u30b9\u30ed\u30c3\u30c8\u30de\u30b7\u30f3\u3060\u3068\u8868\u73fe\u3057\u305f\u3002\u753b\u9762\u3092\u78ba\u8a8d\u3059\u308b\u305f\u3073\u306b\u300c\u4f55\u304c\u51fa\u308b\u304b\u300d\u3092\u5f15\u3044\u3066\u3044\u308b\u3001\u3068\u3044\u3046\u6307\u6458\u3067\u3042\u308b\u3002 \u30e6\u30fc\u30b6\u30fc\u306e\u4fe1\u983c\u3092\u4fdd\u3064\u4f7f\u3044\u65b9 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Harris\u30cf\u30ea\u30b9\u306f\u3001\u4f01\u696d\u306b\u306f\u4e88\u6e2c\u3067\u304d\u306a\u3044\u5831\u916c\u3092\u3001\u3088\u308a\u4e88\u6e2c\u3057\u3084\u3059\u304f\u7a4f\u3084\u304b\u306a\u5f62\u306b\u5909\u3048\u308b\u8cac\u4efb\u304c\u3042\u308b\u3068\u8ff0\u3079\u3066\u3044\u308b\u3002\u5b9f\u52d9\u3067\u3053\u306e\u624b\u6cd5\u3092\u6271\u3046\u306a\u3089\u3001\u6b21\u306e3\u70b9\u3092\u610f\u8b58\u3057\u305f\u3044\u3002   \u76ee\u7684\u3092\u554f\u3046\uff1a\u305d\u306e\u5909\u52d5\u5831\u916c\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u76ee\u6a19\u9054\u6210\u3092\u52a9\u3051\u308b\u306e\u304b\u3001\u305d\u308c\u3068\u3082\u6ede\u5728\u6642\u9593\u3092\u5ef6\u3070\u3059\u305f\u3081\u3060\u3051\u304b  \u629c\u3051\u9053\u3092\u6b8b\u3059\uff1a\u307e\u3068\u3081\u3066\u78ba\u8a8d\u3067\u304d\u308b\u3001\u901a\u77e5\u3092\u6b62\u3081\u3089\u308c\u308b\u306a\u3069\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u81ea\u5206\u3067\u30da\u30fc\u30b9\u3092\u9078\u3079\u308b\u8a2d\u8a08\u306b\u3059\u308b  \u4f9d\u5b58\u306e\u5146\u5019\u3092\u898b\u308b\uff1a\u4f7f\u3044\u3059\u304e\u3084\u5f8c\u6094\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u306a\u3044\u304b\u3001\u884c\u52d5\u30c7\u30fc\u30bf\u3084\u58f0\u304b\u3089\u78ba\u304b\u3081\u308b  \u3084\u3081\u3089\u308c\u306a\u3055\u306f\u3001\u5f37\u3055\u3067\u3042\u308b\u3068\u540c\u6642\u306b\u30ea\u30b9\u30af\u3067\u3082\u3042\u308b\u3002\u3053\u306e\u7dda\u5f15\u304d\u3092\u3069\u3053\u306b\u5f15\u304f\u304b\u304c\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u4fe1\u983c\u3055\u308c\u308b\u8a2d\u8a08\u3068\u3001\u643e\u53d6\u7684\u306a\u8a2d\u8a08\u3068\u306e\u5206\u304b\u308c\u76ee\u306b\u306a\u308b\u3002 \u95a2\u9023\u7528\u8a9e   \u5f37\u5316\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\uff08Schedules of Reinforcement\uff09  https:\/\/uxdaystokyo.com\/articles\/glossary\/operant-conditioning\/  https:\/\/uxdaystokyo.com\/articles\/glossary\/deceptive-design\/  https:\/\/uxdaystokyo.com\/articles\/glossary\/fear-of-missing-out\/\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/intermittent-reinforcement\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u9593\u6b20\u5f37\u5316 | UX TIMES\" \/>\n<meta property=\"og:description\" content=\"\u9593\u6b20\u5f37\u5316\uff08Intermittent 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\u5f37\u5316\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\uff08Schedules of Reinforcement\uff09  https:\/\/uxdaystokyo.com\/articles\/glossary\/operant-conditioning\/  https:\/\/uxdaystokyo.com\/articles\/glossary\/deceptive-design\/  https:\/\/uxdaystokyo.com\/articles\/glossary\/fear-of-missing-out\/\" \/>\n<meta property=\"og:url\" content=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/intermittent-reinforcement\/\" \/>\n<meta property=\"og:site_name\" content=\"UX TIMES\" \/>\n<meta property=\"og:image\" content=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2026\/08\/intermittent-reinforcement-eyecatch.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta 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Reinforcement\uff09\u3068\u306f\u3001\u3042\u308b\u884c\u52d5\u306b\u5bfe\u3057\u3066\u4e0d\u7279\u5b9a\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u5831\u916c\u3092\u4e0e\u3048\u3001\u305d\u306e\u884c\u52d5\u3092\u7d99\u7d9a\u3055\u305b\u308b\u65b9\u6cd5\u3067\u3042\u308b\u3002\u90e8\u5206\u5f37\u5316\u3068\u3082\u547c\u3076\u3002\u3082\u3068\u306f\u52d5\u7269\u3084\u4eba\u306e\u5b66\u7fd2\u3092\u6271\u3046\u884c\u52d5\u5fc3\u7406\u5b66\u306e\u8a00\u8449\u3067\u3001\u3044\u3064\u5831\u916c\u304c\u6765\u308b\u304b\u8aad\u3081\u306a\u3044\u307b\u3069\u3001\u4eba\u306f\u305d\u306e\u884c\u52d5\u3092\u3084\u3081\u306b\u304f\u304f\u306a\u308b\u3001\u3068\u3044\u3046\u6027\u8cea\u3092\u6307\u3059\u3002 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1\u3064\u306f\u3001\u6d88\u3048\u306b\u304f\u3055\u3067\u3042\u308b\u3002\u9023\u7d9a\u5f37\u5316\u3067\u899a\u3048\u305f\u884c\u52d5\u306f\u3001\u5831\u916c\u304c\u6b62\u307e\u308b\u3068\u3059\u3050\u300c\u3082\u3046\u51fa\u306a\u3044\u300d\u3068\u5b66\u7fd2\u3057\u3066\u6d88\u3048\u308b\u3002\u3068\u3053\u308d\u304c\u9593\u6b20\u5f37\u5316\u3067\u306f\u3001\u3082\u3068\u3082\u3068\u5831\u916c\u304c\u98db\u3073\u98db\u3073\u306a\u306e\u3067\u3001\u5831\u916c\u304c\u6b62\u307e\u3063\u3066\u3082\u672c\u4eba\u306f\u533a\u5225\u304c\u3064\u304b\u306a\u3044\u3002\u300c\u305f\u307e\u305f\u307e\u5916\u308c\u304c\u7d9a\u3044\u3066\u3044\u308b\u3060\u3051\u300d\u3068\u611f\u3058\u3001\u884c\u52d5\u3092\u7d9a\u3051\u3066\u3057\u307e\u3046\u3002\u3053\u308c\u3092\u90e8\u5206\u5f37\u5316\u6d88\u53bb\u52b9\u679c\uff08Partial Reinforcement Extinction Effect\uff09\u3068\u547c\u3076\u3002 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\u5f37\u5316\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\uff08Schedules of Reinforcement\uff09  https:\/\/uxdaystokyo.com\/articles\/glossary\/operant-conditioning\/  https:\/\/uxdaystokyo.com\/articles\/glossary\/deceptive-design\/  https:\/\/uxdaystokyo.com\/articles\/glossary\/fear-of-missing-out\/","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/uxdaystokyo.com\/articles\/glossary\/intermittent-reinforcement\/","og_locale":"ja_JP","og_type":"article","og_title":"\u9593\u6b20\u5f37\u5316 | UX TIMES","og_description":"\u9593\u6b20\u5f37\u5316\uff08Intermittent 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