{"id":21639,"date":"2020-07-08T01:48:39","date_gmt":"2020-07-07T16:48:39","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?p=21639"},"modified":"2021-07-09T13:22:48","modified_gmt":"2021-07-09T04:22:48","slug":"analytics-tools","status":"publish","type":"post","link":"https:\/\/uxdaystokyo.com\/articles\/analytics-tools\/","title":{"rendered":"\u76ee\u7684\u304c\u306a\u3051\u308c\u3070\u3001\u89e3\u6790\u30c4\u30fc\u30eb\u3092\u898b\u3066\u3082\u610f\u5473\u304c\u306a\u3044"},"content":{"rendered":"<div id=\"attachment_21642\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-21642\" class=\"wp-image-21642 size-large\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2020\/07\/ux-maxim-analysis-tools-1024x700.png\" alt=\"\u76ee\u7684\u304c\u306a\u3051\u308c\u3070\u3001\u89e3\u6790\u30c4\u30fc\u30eb\u3092\u898b\u3066\u3082\u610f\u5473\u304c\u306a\u3044\" width=\"700\" 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href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/storytelling\/\">\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0<\/a>\u3084<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/storyboard\/\">\u30b9\u30c8\u30fc\u30ea\u30fc\u30dc\u30fc\u30c9<\/a>\u3067\u30b7\u30ca\u30ea\u30aa\u3092\u30a4\u30e1\u30fc\u30b8\u3057\u306a\u304c\u3089\u8003\u3048\u308b\u3053\u3068\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<h2>\u884c\u52d5\u306b\u3064\u306a\u304c\u308b\u6307\u6a19\u3092\u7acb\u3066\u308b<\/h2>\n<p>\u6e2c\u5b9a\u6307\u6a19\u306b\u306f\u3001\u300c<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/actionable-metrics\/\">\u30a2\u30af\u30b7\u30e7\u30ca\u30d6\u30eb\u30e1\u30c8\u30ea\u30af\u30b9<\/a>\u300d\u3068\u300c<a href=\"https:\/\/uxdaystokyo.com\/articles\/glossary\/vanity-metrics\/\">\u30d0\u30cb\u30c6\u30a3\u30e1\u30c8\u30ea\u30af\u30b9<\/a>\u300d\u306e2\u3064\u304c\u3042\u308a\u307e\u3059\u3002\u30a2\u30af\u30b7\u30e7\u30ca\u30d6\u30eb\u30e1\u30c8\u30ea\u30af\u30b9\u3068\u306f\u8a08\u6e2c\u3057\u305f\u7d50\u679c\u3001\u30d3\u30b8\u30cd\u30b9\u3092\u3069\u306e\u3088\u3046\u306b\u6539\u5584\u3059\u3079\u304d\u304b\u5224\u65ad\u3067\u304d\u308b\u6307\u6a19\u3092\u8868\u3057\u307e\u3059\u3002\u53cd\u5bfe\u306b\u6539\u5584\u306b\u3064\u306a\u304c\u3089\u306a\u3044\u60aa\u3044\u6307\u6a19\u3092\u30d0\u30cb\u30c6\u30a3\u30e1\u30c8\u30ea\u30af\u30b9\u3068\u547c\u3073\u307e\u3059\u3002<br \/>\n\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u3084\u30d3\u30b8\u30cd\u30b9\u30d0\u30ea\u30e5\u30fc\u306b\u95a2\u4fc2\u304c\u306a\u304f\u3001\u6539\u5584\u306b\u3064\u306a\u304c\u3089\u306a\u3044\u6307\u6a19\u306f\u3001\u30d0\u30cb\u30c6\u30a3\u30e1\u30c8\u30ea\u30af\u30b9\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u3068\u3042\u308bEC\u30b5\u30a4\u30c8\u304cSNS\u306e\u5e83\u544a\u65bd\u7b56\u3092\u884c\u3044\u52b9\u679c\u3092\u691c\u8a3c\u3057\u305f\u3068\u3057\u307e\u3059\u3002\u5e83\u544aA\u306f\u5546\u54c1\u5199\u771f\u3092\u63b2\u8f09\u3057\u305f\u6295\u7a3f\u30671\u9031\u9593100\u3044\u3044\u306d\u3001100\u30af\u30ea\u30c3\u30af\u306710\u4ef6\u8cfc\u5165\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fbCV\uff09\u3055\u308c\u307e\u3057\u305f\u3002\u5e83\u544aB\u306f\u6d41\u884c\u308a\u306e\u30cd\u30bf\u306b\u7d61\u3081\u305f\u6295\u7a3f\u3067\u30011\u9031\u95931\u4e07\u3044\u3044\u306d\u30012000\u30af\u30ea\u30c3\u30af\u306712\u4ef6\u306e\u8cfc\u5165\uff08CV\uff09\u3068\u4eee\u5b9a\u3057\u307e\u3059\u3002\u4e00\u898b\u3059\u308b\u30681\u4e07\u3044\u3044\u306d\u3092\u5f97\u305f\u5e83\u544aB\u306e\u307b\u3046\u304cSNS\u65bd\u7b56\u3068\u3057\u3066\u6210\u529f\u3057\u3066\u3044\u308b\u3088\u3046\u306b\u898b\u53d7\u3051\u3089\u308c\u307e\u3059\u3002<br \/>\n\u3057\u304b\u3057\u3001\u8cfc\u5165\u306b\u81f3\u3063\u305f\u5272\u5408\u306eCVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff09\u3092\u898b\u3066\u307f\u308b\u3068\u3001\u3044\u3044\u306d\u6570\u306f\u5c11\u306a\u304f\u3066\u3082\u5e83\u544aA\u306e\u307b\u3046\u304c10%\u3068\u9ad8\u304f\u3001\u52b9\u7387\u7684\u306aCV\u304c\u5f97\u3089\u308c\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<table>\n<tbody>\n<tr>\n<th><\/th>\n<th>SNS\u5e83\u544aA<br \/>\n\uff08\u5546\u54c1\u5199\u771f\u3092\u63b2\u8f09\u3057\u305f\u6295\u7a3f\uff09<\/th>\n<th>SNS\u5e83\u544aB<br \/>\n\uff08\u6d41\u884c\u308a\u306e\u30cd\u30bf\u306b\u7d61\u3081\u305f\u6295\u7a3f\uff09<\/th>\n<\/tr>\n<tr>\n<th>\u3044\u3044\u306d\u6570<\/th>\n<td>100\u3044\u3044\u306d<\/td>\n<td>10,000\u3044\u3044\u306d<\/td>\n<\/tr>\n<tr>\n<th>\u30af\u30ea\u30c3\u30af\u6570<\/th>\n<td>100\u30af\u30ea\u30c3\u30af<\/td>\n<td>2,000\u30af\u30ea\u30c3\u30af<\/td>\n<\/tr>\n<tr>\n<th>CV<\/th>\n<td>10\u4ef6<\/td>\n<td>12\u4ef6<\/td>\n<\/tr>\n<tr>\n<th>CVR<\/th>\n<td>10%<\/td>\n<td>0.6%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u3053\u306e\u3068\u304d\u3001\u3044\u3044\u306d\u6570<strong>\u3060\u3051<\/strong>\u3092\u8ffd\u3063\u3066\u3044\u305f\u3068\u3059\u308b\u3068\u30d0\u30cb\u30c6\u30a3\u30e1\u30c8\u30ea\u30af\u30b9\u3068\u306a\u308a\u307e\u3059\u3002<br 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