{"id":31146,"date":"2025-01-24T17:18:56","date_gmt":"2025-01-24T08:18:56","guid":{"rendered":"https:\/\/uxdaystokyo.com\/articles\/?p=31146"},"modified":"2025-02-04T00:13:20","modified_gmt":"2025-02-03T15:13:20","slug":"from-project-to-product-mindset","status":"publish","type":"post","link":"https:\/\/uxdaystokyo.com\/articles\/from-project-to-product-mindset\/","title":{"rendered":"PdM\u306e\u672c\u5f53\u306e\u5f79\u5272\u3068\u306f\uff1f\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u601d\u8003\u3068\u30d7\u30ed\u30c0\u30af\u30c8\u601d\u8003\u306e\u6c7a\u5b9a\u7684\u306a\u9055\u3044"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u672c\u8a18\u4e8b\u306f\u3001\u30d7\u30ed\u30c0\u30af\u30c8\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u304c\u5229\u7528\u3059\u308b\u4e16\u754c\u7684\u306b\u6709\u540d\u306a\u30c4\u30fc\u30eb\u300cProdpad\u300d\u306e\u30d6\u30ed\u30b0\u3067\u7d39\u4ecb\u3055\u308c\u305f\u3082\u306e\u3067\u3059\u3002\u300cProdpad\u300d\u5171\u540c\u5275\u696d\u8005Janna Bastow\u6c0f\u306f\u3001 <a href=\"https:\/\/2025.uxdaystokyo.com\/\">UX DAYS TOKYO 2025 <\/a>\u3067<a href=\"https:\/\/2025.uxdaystokyo.com\/workshop\/#workshop-janna-bastow\" target=\"_blank\" rel=\"noopener\" title=\"\">\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7<\/a>\u3082\u4e88\u5b9a\u3057\u3066\u3044\u307e\u3059\u3002\u305c\u3072\u4e88\u7fd2\u3068\u3057\u3066\u6d3b\u7528\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p 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class=\"wp-block-paragraph\">\u672c\u8a18\u4e8b\u3067\u306f\u3001\u300c\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u601d\u8003\uff08\u30de\u30a4\u30f3\u30c9\u30bb\u30c3\u30c8\uff09\u300d\u3068\u300c\u30d7\u30ed\u30c0\u30af\u30c8\u601d\u8003\uff08\u30de\u30a4\u30f3\u30c9\u30bb\u30c3\u30c8\uff09\u300d\u306e\u9055\u3044\u3092\u6df1\u6398\u308a\u3057\u3001\u306a\u305c\u30d7\u30ed\u30c0\u30af\u30c8\u5fd7\u5411\u304c\u73fe\u4ee3\u306e\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u6210\u529f\u306b\u4e0d\u53ef\u6b20\u306a\u306e\u304b\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002\u30d7\u30ed\u30c0\u30af\u30c8\u5fd7\u5411\u3078\u306e\u7406\u89e3\u3092\u6df1\u3081\u308b\u3053\u3068\u3067\u3001\u9577\u671f\u7684\u306a\u6210\u9577\u3068\u7af6\u4e89\u512a\u4f4d\u6027\u306e\u78ba\u7acb\u304c\u53ef\u80fd\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n  \u539f\u6587\uff1a <a href=\"https:\/\/www.prodpad.com\/blog\/from-project-to-product-mindset\/\">https:\/\/www.prodpad.com\/blog\/from-project-to-product-mindset\/ <\/a>\n<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"80\" height=\"80\" src=\"https:\/\/uxdaystokyo.com\/articles\/wp-content\/uploads\/2025\/01\/word-image-31146-1.png\" alt=\"\" class=\"wp-image-31147\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.prodpad.com\/blog\/author\/janna-bastow\/\">Janna Bastow<\/a>\uff08\u30b8\u30e3\u30ca\u30fb\u30d0\u30b9\u30c8\u30a6\uff09\n<\/p>\n\n\n\n<p 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class=\"wp-block-paragraph\">\u305d\u308c\u3067\u306f\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u601d\u8003\u3068\u30d7\u30ed\u30c0\u30af\u30c8\u601d\u8003\u306e\u672c\u8cea\u7684\u306a\u9055\u3044\u3001\u79fb\u884c\u3092\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306e\u30b9\u30c6\u30c3\u30d7\u3001\u305d\u3057\u3066\u305d\u306e\u91cd\u8981\u6027\u306b\u3064\u3044\u3066\u3001\u3055\u3089\u306b\u6df1\u304f\u8003\u3048\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a id=\"post-31146-_4lg5xbc3y1kx\"><\/a>\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u601d\u8003\u3068\u30d7\u30ed\u30c0\u30af\u30c8\u601d\u8003\u306e\u9055\u3044\u306f\u4f55\u3067\u3059\u304b?&nbsp;<\/h2>\n\n\n\n<p 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class=\"wp-block-paragraph\">\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u601d\u8003\u306b\u304a\u3044\u3066\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u5074\u304c\u88fd\u54c1\u30c1\u30fc\u30e0\u306b\u5bfe\u3057\u3066\u300c\u4f5c\u308b\u3079\u304d\u3082\u306e\u300d\u306e\u9577\u3044\u30ea\u30b9\u30c8\u3092\u6b21\u3005\u3068\u63d0\u793a\u3057\u7d9a\u3051\u308b\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3059\u3002\u30c1\u30fc\u30e0\u306e\u5f79\u5272\u306f\u3001\u300c\u3053\u308c\u3089\u304c\u3084\u308b\u3079\u304d\u3053\u3068\u300d\u3067\u3042\u308b\u3068\u53d7\u3051\u5165\u308c\u3001\u9650\u3089\u308c\u305f\u30ea\u30bd\u30fc\u30b9\u306e\u4e2d\u3067\u5b8c\u4e86\u307e\u3067\u306b\u3069\u308c\u304f\u3089\u3044\u306e\u6642\u9593\u304c\u304b\u304b\u308b\u304b\u3092\u898b\u7a4d\u3082\u308b\u3053\u3068\u306b\u7d42\u59cb\u3057\u307e\u3059\u3002\u305d\u3057\u3066\u3001\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u304c\u7e70\u308a\u8fd4\u3055\u308c\u308b\u3053\u3068\u3067\u3001\u30c1\u30fc\u30e0\u306f\u5404\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u304c\u672c\u5f53\u306b\u300e\u6b63\u3057\u3044\u3053\u3068\u300f\u306a\u306e\u304b\u3092\u691c\u8a3c\u3059\u308b\u3053\u3068\u306a\u304f\u3001\u305f\u3060\u7d0d\u54c1\u3059\u308b\u3053\u3068\u306b\u6ce8\u529b\u3059\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a id=\"post-31146-_jau7e1rd4haw\"><\/a>\u7269\u4e8b\u3092\u305f\u3060\u4f5c\u308b\u305f\u3081\u306b\u4f5c\u308b\u306e\u3067\u306f\u306a\u3044  <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30d7\u30ed\u30c0\u30af\u30c8\u601d\u8003\u306f\u3001\u5358\u306b\u300c\u4f5c\u308b\u305f\u3081\u306b\u4f5c\u308b\u300d\u3053\u3068\u3092\u76ee\u7684\u3068\u3059\u308b\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30d7\u30ed\u30c0\u30af\u30c8\u601d\u8003\u306f\u3001\u3053\u306e\u8003\u3048\u65b9\u3092\u6839\u672c\u304b\u3089\u898b\u76f4\u3057\u3001\u300c\u30d3\u30b8\u30cd\u30b9\u306b\u6700\u3082\u5f79\u7acb\u3064\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306f\u4f55\u304b\uff1f\u300d\u3092\u554f\u3044\u306a\u304c\u3089\u9032\u3081\u3066\u3044\u304f\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3059\u3002\u3053\u308c\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u5074\u304c\u4e00\u65b9\u7684\u306b\u300c\u3069\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u4f5c\u308b\u3079\u304d\u304b\u300d\u3092\u6307\u793a\u3059\u308b\u5f93\u6765\u306e\u3084\u308a\u65b9\u3068\u306f\u5927\u304d\u304f\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30d7\u30ed\u30c0\u30af\u30c8\u601d\u8003\u306b\u304a\u3044\u3066\u306f\u3001\u30c1\u30fc\u30e0\u306f\u307e\u305a<strong>\u767a\u898b<\/strong>\u306b\u7126\u70b9\u3092\u5f53\u3066\u307e\u3059\u3002\u5f7c\u3089\u306f\u3001\u300c\u4f55\u3092\u4f5c\u308b\u3079\u304d\u304b\u300d\u300c\u3069\u306e\u3088\u3046\u306b\u4f5c\u308b\u3079\u304d\u304b\u300d\u300c\u3069\u306e\u9806\u756a\u3067\u9032\u3081\u308b\u3079\u304d\u304b\u300d\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u3001\u6b63\u3057\u3044\u554f\u3044\u3092\u7acb\u3066\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u3057\u3066\u3001\u767a\u898b\u3057\u305f\u5185\u5bb9\u3092\u57fa\u306b\u5b66\u3073\u3001\u5b9f\u9a13\u3092\u7e70\u308a\u8fd4\u3057\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u65b9\u5411\u3092\u8abf\u6574\u3057\u306a\u304c\u3089\u9032\u3080\u306e\u3067\u3059\u3002\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u306f\u53cd\u5fa9\u7684\u3067\u3001\u7d99\u7d9a\u7684\u306a\u6539\u5584\u3092\u4f34\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e00\u65b9\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u601d\u8003\u3067\u306f\u3001\u4e8b\u524d\u306b\u5916\u90e8\u306e\u8981\u56e0\u306b\u3088\u3063\u3066\u6c7a\u5b9a\u3055\u308c\u308b\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3059\u3002\u5b9f\u969b\u306b\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u5b9f\u884c\u3059\u308b\u30c1\u30fc\u30e0\u306f\u3001\u305d\u306e\u5185\u5bb9\u3084\u65b9\u5411\u6027\u306b\u95a2\u3057\u3066\u307b\u3068\u3093\u3069\u767a\u8a00\u6a29\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u305f\u3060\u4e0e\u3048\u3089\u308c\u305f\u3082\u306e\u3092\u7d0d\u54c1\u3059\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u308c\u306b\u5bfe\u3057\u3066\u3001\u30d7\u30ed\u30c0\u30af\u30c8\u601d\u8003\u3067\u306f\u3001\u30c1\u30fc\u30e0\u304c\u3069\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u5f15\u304d\u53d7\u3051\u308b\u304b\u306b\u3064\u3044\u3066\u5927\u304d\u306a\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002\u5f7c\u3089\u306f\u81ea\u4e3b\u7684\u306b\u767a\u898b\u30d7\u30ed\u30bb\u30b9\u3092\u958b\u59cb\u3057\u3001\u305d\u306e\u7d50\u679c\u3092\u3082\u3068\u306b\u3069\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u9032\u3081\u308b\u3079\u304d\u304b\u3092\u6c7a\u5b9a\u3057\u307e\u3059\u3002\u3053\u306e\u3088\u3046\u306b\u3001\u30d7\u30ed\u30c0\u30af\u30c8\u601d\u8003\u306f\u30c1\u30fc\u30e0\u306b\u4e3b\u4f53\u6027\u3092\u6301\u305f\u305b\u3001\u3088\u308a\u30d3\u30b8\u30cd\u30b9\u306b\u4fa1\u5024\u306e\u3042\u308b\u6210\u679c\u3092\u751f\u307f\u51fa\u3059\u57fa\u76e4\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002 <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u601d\u8003\u304b\u3089\u30d7\u30ed\u30c0\u30af\u30c8\u601d\u8003\u3078\u79fb\u884c\u3059\u308b\u969b\u306b\u306f\u3001\u3053\u306e\u7570\u306a\u308b\u8003\u3048\u65b9\u3092\u6df1\u304f\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.prodpad.com\/glossary\/product-mindset\/\">\u30d7\u30ed\u30c0\u30af\u30c8\u601d\u8003<\/a>\uff08<a href=\"https:\/\/www.prodpad.com\/glossary\/product-mindset\/\">\u30de\u30a4\u30f3\u30c9\u30bb\u30c3\u30c8\uff09\uff1a\u30d7\u30ed\u30c0\u30af\u30c8\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u7528\u8a9e\u96c6\u306e\u5b9a\u7fa9<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u601d\u8003 <\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4e00\u6642\u7684\u306a\u53d6\u308a\u7d44\u307f<\/strong><br>\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306f\u4e00\u6642\u7684\u306a\u6d3b\u52d5\u3068\u3057\u3066\u5b9a\u7fa9\u3055\u308c\u3066\u304a\u308a\u3001\u7279\u5b9a\u306e\u76ee\u6a19\u3092\u8a2d\u5b9a\u3055\u308c\u305f\u6642\u9593\u67a0\u3068\u4e88\u7b97\u5185\u3067\u9054\u6210\u3059\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u4e8b\u524d\u306b\u6c7a\u5b9a\u3055\u308c\u305f\u8a08\u753b<\/strong><br>\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306b\u306f\u660e\u78ba\u306a\u958b\u59cb\u3068\u7d42\u4e86\u304c\u3042\u308a\u3001\u4e8b\u524d\u306b\u6c7a\u5b9a\u3055\u308c\u305f\u4e00\u9023\u306e\u30b9\u30c6\u30c3\u30d7\u3068\u30de\u30a4\u30eb\u30b9\u30c8\u30fc\u30f3\u306b\u6cbf\u3063\u3066\u9032\u884c\u3057\u307e\u3059\u3002 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